With self-service options like Help Centers, you can quickly get the answer you need without having to wait. All important and relevant information is readily made available to you whenever you need it! While we have support resources for our podcasters, we’re excited to extend that same level of support to our advertising partners with […]
A question that lives in the mind of every podcaster: how do I get more people to listen to my show? While it may seem like a daunting task, we have a few pointers on how to make it a much easier journey to navigate! Be Unique Naturally, you want your podcast to stand out […]
Ah, the age-old question in podcasting. Is there an ideal time to publish your podcast? Yes and no. The answer can depend on a few different factors and every answer can be different for different podcasts. There isn’t a one-size-fits-all solution. But be careful not to get too bogged down in details and put off […]
Creating the idea for a podcast might be easy, but knowing what equipment you should start off with may be more challenging than you’d expect. Not to worry, though! We’ve got you covered with all the equipment you’ll need to start your podcast. From the bare essentials to all the bells and whistles, this article […]
If you’ve been podcasting for a little while then you might have heard the term “Programmatic Advertising”. But what does this entail, exactly? Put simply, Programmatic Advertising is a type of monetization where pre-recorded ads are placed on to your podcast through services like RAP (the RedCircle Ad Platform). They’re very similar to ads that […]
Close to the beginning of the 3rd Millennium (circa early 2000s), what would become modern podcasting began to bloom. Folks from all over the world started sharing their thoughts, opinions, and voice recordings across the World Wide Web. Many of these proto-podcasters “self-hosted” their blogging shows. Soon, RSS 2.0 took flight and various platforms popped […]
You’ve made it to 500 average weekly downloads, you’ve opted in to RAP, and now you’ve received your first Host-Read Ad opportunity. First thing first, pat yourself on the back for landing your first ad read! How do you make sure you knock it out of the park, though? Easy! Keep reading this guide for […]
Everything you need to know about this stellar industry-wide conference; from what to expect, to 2023 highlights, to even after the event, we’ve got you covered! What is Podcast Movement anyways? You can probably guess from the title that it’s a conference all about podcasting. From their own mission statement, “Podcast Movement educates, informs, and […]
Diving into the world of podcast advertising can be exciting! Unlike any other medium, podcasting allows for a more authentic ad experience. Podcasters care deeply about their audience and the brands that they choose to partner with. In order to run a successful ad campaign, it’s imperative that you, as a brand, provide your partner […]
As many podcast industry participants posted earnings over the last two weeks, RedCircle was excited by our comparative growth as we saw RAP 2023 H1 revenue grow 107% YoY and a profitable Q2 overall. The advertising market continues to bounce back and our products to support advertising efficiency have been well received by partners. RedCircle’s […]