The time is always right to start a podcast! According to Pew Research, “… the share of Americans who listen to podcasts has substantially increased over the last decade.” Podcasts are an excellent way to share your passions, build your personal brand, and bring in some additional income. It can be overwhelming to start, though. […]
Analytics are an excellent, and often underrated, way to deeply understand your audience. Our analytics provide you valuable insight into who you listeners are, how they prefer to listen, and much more. But the data doesn’t stop there! We give you information on your diverse earnings, your advertisers, and all your other partners. We want […]
Starting a podcast is great. Starting a podcast with a friend is even better! Partnering with someone to create a show benefits you, your co-host, and your podcast in a myriad of ways. You help keep each other accountable and motivated, your different perspectives and skills add balance, and you each have strengths that help […]
You’ve heard us say it before: Ads are an excellent way to monetize your show! But what if you’re still developing your audience and haven’t attracted mainstream industry advertisers yet? Well, there’s more than one way to use RedCircle to earn revenue for your podcast! Our Dynamic Insertion technology allows you to run your own […]
When you hear the phrase “podcast revenue” your mind probably jumps immediately to ads, right? And you’re not wrong for thinking so! Many podcasters earn a living through both Programmatic and Host-Read ads. While these revenue streams are fantastic, one of the most important things for turning any creative endeavor into a career is to […]
Podcasting is an exciting endeavor! But with so much competition out there, it can be challenging to grow your audience and stand out. However, there are many effective marketing strategies that can help you build a community of loyal listeners and take your podcast to the next level. In this article, we’ll explore powerful tactics […]
Whether a seasoned podcaster or one just getting started, it’s not surprising that you’re eager to land some Host-Read ad deals. But before you opt-in to the RedCircle Ads Program (RAP) or begin to pitch your show to brands, you’ll want to make sure you have these three things: Having at least one of these […]
What makes a podcast appealing to a brand? The content? The host? The out-of-this-world artwork? Trying to figure out what attracts brands and get them wanting more can be a bit of a daunting task for podcasters. We’re here to help ease that worry and provide you with advice from our Advertising experts. We found […]
Whether you’re utilizing RAP or sourcing your own campaigns, understanding how to create an amazing Host-Read ad is a beneficial skill to build. We’re here to help you navigate through this process and provide tips to make your first (or even your 21st!) Host-Read Ad an excellent experience for you, the brand, and most importantly, […]
RedCircle, along with several other hosting platforms, are partnering together to keep podcasting an open medium for all. The Podcast Standards Project is a grassroots effort to keep podcasting open to everyone. RedCircle is proud to support open podcasting as it’s nothing but beneficial to podcasters and listeners alike. Closed platforms remove the choice from […]