You’ve heard us say it before: Ads are an excellent way to monetize your show! But what if you’re still developing your audience and haven’t attracted mainstream industry advertisers yet? Well, there’s more than one way to use RedCircle to earn revenue for your podcast! Our Dynamic Insertion technology allows you to run your own […]
Whether a seasoned podcaster or one just getting started, it’s not surprising that you’re eager to land some Host-Read ad deals. But before you opt-in to the RedCircle Ads Program (RAP) or begin to pitch your show to brands, you’ll want to make sure you have these three things: Having at least one of these […]
What makes a podcast appealing to a brand? The content? The host? The out-of-this-world artwork? Trying to figure out what attracts brands and get them wanting more can be a bit of a daunting task for podcasters. We’re here to help ease that worry and provide you with advice from our Advertising experts. We found […]
Whether you’re utilizing RAP or sourcing your own campaigns, understanding how to create an amazing Host-Read ad is a beneficial skill to build. We’re here to help you navigate through this process and provide tips to make your first (or even your 21st!) Host-Read Ad an excellent experience for you, the brand, and most importantly, […]
If you’re just starting out in podcast advertising, one of the most important aspects of your campaign is deciding which shows you want to advertise on. With hundreds or even thousands of options to select from, deciding what podcasts are the best fit for your brand is an overwhelming and daunting task for any marketer. […]
RedCircle, one of the largest free podcast hosting platforms, has enabled programmatic advertising for its community of podcasters and advertisers. Programmatic pre-recorded ads will enable creators to earn more consistent revenue from their work and adds another method of monetization to the expanding suite of options. The RedCircle Ad Platform (RAP) has expanded its suite […]
We are thrilled to officially offer programmatic advertising for our incredible community of creators! In partnership with Adswizz, we have developed a fully scalable monetization solution that individually optimizes each listener’s ad experience while putting more money in our creator’s pockets. What is programmatic advertising? Programmatic advertising is very similar to streaming music ads. Pre-recorded […]
Whether you’re a season pro or launching your first podcast ad campaign, here are a few of the most common pitfalls in podcast advertising and how you can avoid them.
Deciding what podcasts are the best fit for your brand is an overwhelming and daunting task for any marketer. This blog shares a few best practices for selecting the right shows for your podcast campaign.
A quick and simple list of common podcasting terms, acronyms, and phrases that are helpful to know when you’re getting started advertising on podcasts.