• Grow Your Business & Team From Abroad with Frannie Coggeshall

    Frannie runs Elevate Her Marketing, a Facebook & Instagram advertising agency that helps online course creators elevate their businesses and lives. She’s passionate about having a freedom-based lifestyle and helping others achieve the same, whatever that might mean for them — traveling full time, having more time for their kids, or spending half their week surfing! 


    Today on It is a Real Job, Dad:

    • Tips for remotely working abroad & how to build community
    • How Frannie manages her team and grows her business from Portugal
    • Why you want to create SOPs early on in your business
    • Building your work culture when your team is remote 
    • Tangible tips for creating a remote business
    • What to consider with outsourcing and investing in yourself
    • Lessons from Cinderella (starring Brandy!) on pursuing a new idea



    Follow Frannie:


    Connect with Allison:


    This show is produced by Soulfire Productions

    E12 - 58m - Sep 1, 2021
  • Design Basics, Pursue Learning, & Dream Bigger with Rachell De Luna

    Rache Araja - De Luna is the web designer, developer, and educator behind Squarestylist. She creates courses & templates for fellow designers and business owners to push the creative boundaries of Squarespace. She constantly creates features that used to be impossible or unthinkable in Squarespace. She developed her flagship program, Standout Squarespace, to help fellow designers learn the code, create the unexpected and charge with confidence.


    Today on It is a Real Job, Dad:

    • Why Rachell started Squarestylist & helping designers code in Squarespace 
    • The first steps to take in getting started in your design business
    • Invest and dedicate time to learning new skills
    • Making time for the goals you set
    • Networking and looking for opportunities to introduce something new
    • Immersing yourself in inspiration for creativity
    • Lessons from the song “Listen” from Dreamgirls



    Follow Rachell:


    Connect with Allison:


    This show is produced by Soulfire Productions

    E11 - 45m - Aug 25, 2021
  • Recognize Privilege & Travel Responsibly | SOLO

    Today, Allison unpacks how to be a responsible traveler and show respect for the culture of the place you are visiting. She talks about understanding your privilege as a tourist, and the basics you want to know before traveling to a new country.


    Today on It is a Real Job, Dad:

    • How to recognize your privilege as a tourist
    • Top ways tourists disrespect cultures
    • Learning basic language of the country you are visiting
    • Showing respect to the culture by knowing customs
    • The willingness to be wrong & unlearning stereotypes
    • Knowing when to interact with locals
    • Lessons from “One Last Time” from Hamilton


    Connect with Allison:



    This show is produced by Soulfire Productions

    E10 - 40m - Aug 18, 2021
  • Freelancing: Best Practices & Saying ‘Yes’ with Alexandra Fasulo

    Alex Fasulo is a freelancing advisor, full-time freelance writer, host of the Freelance Fairytales podcast, and best known for having earned over $1 million dollars through the freelancing site of Fiverr. Today she manages Alex Fasulo LLC, a side hustle and digital nomad brand that helps individuals make money online, quit their 9-to-5s, and find their purpose in life.


    Today on It is a Real Job, Dad:

    • Why Alex pursued freelance writing & advice for building your portfolio
    • Embracing all opportunities when starting your business
    • Using Fiverr and Upwork for discovering and enhancing your skills
    • The client acquisition process on Fiverr & creating your questionnaire
    • Lessons on ‘doing the hard thing’ from A Chorus Line 



    Follow Alex:


    Connect with Allison:


    This show is produced by Soulfire Productions

    E9 - 53m - Aug 11, 2021
  • Shame Spirals: How I Found My Superpower | SOLO

    Get ready to turn your shame into your superpower! In today’s solo, Allison vulnerably shares the inner battle she’s faced most of her life, and how reframing it allowed her to access her authenticity and genius.


    Today on It is a Real Job, Dad:

    • What Allison’s most ashamed of & how she’s healing it
    • Reframing her mindset around having ADHD and executive dysfunction
    • What authenticity means for you & creating content around it
    • What’s possible for your life & career when you release shame 
    • Lessons from “Don’t Rain On My Parade” from Funny Girl


    Resources:


    Connect with Allison:


    This show is produced by Soulfire Productions

    E8 - 39m - Aug 4, 2021
  • A Hawaii Native’s Look At Tourism & Identifying Your Zone of Genius with Sarah Del Castillo

    Sarah Del Castillo is a social media and business strategist, designer, and educator who helps other women start and grow their businesses. As a Hawaii native, Sarah shares her knowledge on the impact of tourism in Hawaii, how the high cost of living is pushing locals out, and the deep disconnect between the state of Hawaii and the Hawaiian people. Sarah also shares how her company scaled to multiple 6 figures in under a year, along with her insight on networking, developing your zone of genius, and saying “yes” to opportunities when you’re growing your business.


    Today on It is a Real Job, Dad:

    • Socio-economic & socio-cultural impacts of tourism on Hawaii
    • How local families get pushed out due to high cost of living
    • How the pandemic affected the environment of Hawaii 
    • The values of Hawaiian’s & their respect for the people and land
    • The disconnect between the state of Hawaii & the Hawaiian people
    • Networking and learning to communicate your value in business
    • Clarify your ideal client & zone of genius by saying “yes” to opportunities 
    • Takeaways from “The Greatest Showman”


    Follow Sarah:


    Connect with Allison:


    This show is produced by Soulfire Productions

    E7 - 1h 8m - Jul 28, 2021
  • How I Went From 3K to 30K Projects | SOLO

    In today’s solo episode, Allison breaks down how she went from offering her services for free to landing $30,000 contracts.


    Today on It is a Real Job, Dad:

    • What you will gain by offering free services
    • Steps to go from offering free services to charging $3,000+
    • What to do when you are receiving price objections
    • Why you don’t want to discount your services
    • How risk and confidence play a role in raising your prices
    • Lessons on gratitude from Hairspray


    Connect with Allison:



    This show is produced by Soulfire Productions

    E6 - 48m - Jul 21, 2021
  • Practicing Peace in your Biz with Kelly Brock

    There’s nothing wrong with wanting to achieve at the highest level, unless it comes at the expense of your health and harmony.

    On the surface, Kelly had it all together. She had been running a successful network marketing business for more than a decade and was highly respected in the field. But on the inside, she was struggling. She had become so addicted to achievement that she was neglecting her relationships and her health. And that’s when her body forced her to stop.

    Creator of the Peaceful Performer Movement, she knows that it is possible to live a life of both peace and profit and she is here to share it with as many women as possible!

    Today on It is a Real Job, Dad:

    • What it means to have a “whole human” business approach
    • Being in hustle vs. inspired work and flow
    • Developing self-awareness & challenging the way you think
    • Diversifying your environment & who you learn from
    • Stretch your identity by challenging yourself to take new steps
    • Kelly’s awakening during her solo trip to Sedona, AZ
    • Expand your life by expanding your mind & experiences
    • Lessons from the song “Defying Gravity” from Wicked

     

    Follow Kelly:


    Connect with Allison:


    This show is produced by Soulfire Productions

    E5 - 54m - Jul 14, 2021
  • How to Hire and Outsource for the First Time with Meg Baker

    Meg Baker is the founder of Meg K and Co, a hiring agency for conscientious online business owners. She makes hiring easy, fun, and inclusive. Meg and her team focus on social justice and anti-racism in their hiring and business practices. In her free time, Meg loves taking her Puggle, Lucy to the dog beach on Lake Michigan in Chicago, and going on walks to the nearby coffee shop with her husband, Alex, and daughter, Eleanor. Megan also is a fluent speaker of French and loves everything linguistics and learning languages. 


    Today on It is a Real Job, Dad:

    • Kolbe A Index for hiring and training your team
    • How early entrepreneurs should approach hiring 
    • Bringing the masculine and feminine energy into your hiring process
    • Tips for creating a job application & hiring a contractor
    • Weighing an applicants’ hard/soft skills & creating paid assessments
    • Diversifying your team
    • Takeaways from the musical “In The Heights” 


    Follow Megan:


    Connect with Allison:


    This show is produced by Soulfire Productions

    E4 - 1h 2m - Jul 7, 2021
  • Entrepreneurial Advice: 5 Things That P*ss Me Off | SOLO

    Today, Allison is unpacking the advice she hears frequently in the online business community, why it’s bullsh*t, and what you really need to hear instead.

    Today on It is a Real Job, Dad:

    • Why “all you have to do is believe in yourself” is B.S. advice
    • Changing your mindset around scarcity
    • Success doesn’t just “happen”
    • Business coaches that don’t give actual advice
    • What prevents us from becoming successful
    • How to combat hustle culture
    • Takeaways from the song “You Will Be Found” from Dear Evan Hanson 


    Connect with Allison:


    This show is produced by Soulfire Productions

    E3 - 51m - Jun 30, 2021
  • What Can and Can't Change the World | SOLO

    In today’s solo episode, Allison gets into the nitty-gritty of creating change in the world—why philanthropies miss the mark and why travel is our best solution. She talks about white saviorism and cycles of dependency, then unpacks the mindset shifts that happen from immersive, conscious, sustainable travel.

    Today on It is a Real Job, Dad:

    • The problem with philanthropies & how they can be of better service
    • How philanthropies prevent communities from becoming self-sufficient
    • Travel as the best solution for changing the world
    • Mindset shifts that happen from immersive, hard, uncomfortable travel (not vacation!)
    • Lessons from the song “Wait For It” from Hamilton


    Connect with Allison:


    This show is produced by Soulfire Productions

    E2 - 25m - Jun 30, 2021
  • Sales Mastery: Shut The F*ck Up and Listen with Sheena Works

    After years as a systems creator and leader of multiple job training programs, Sheena realized she was never going to be able to create the kind of impact she wanted in a corporate position. She had a deep desire to be able to create a network of schools that would provide training to under-privileged women — something that would inspire, educate and equip them to create the career (and life) of their dreams. Sheena understood that she would never be able to earn the kind of paycheck required to implement and build such a network of schools, EVER, in the corporate world.

    Deeply committed to her long-term vision, Sheena decided to quit her job and begin consulting.  She’s always been an educator and her passion is helping others monetize their own expertise in a way that allows them to give back in a bigger way.  In doing so, she believes she is creating a ripple effect from their impact to her own, one that will eventually empower and enable her to realize her vision of that network of schools.

    For everyone who has a dream for The Next Big Thing (and just doesn’t think they have the time or energy to make it happen), she sees you. She supports you. 


    Today on It is a Real Job, Dad:

    • Connecting to your ‘why’ & advice for new entrepreneurs 
    • Tips for knowing how to price your offers
    • How to approach sales calls & the best questions to ask 
    • Methods for following up with a ‘no’ & asking for a referral
    • How to address objections, presenting your proposal, & asking for the sale
    • Serve at the highest level by divorcing yourself from the outcome


    Follow Sheena:


    Connect with Allison:



    This show is produced by Soulfire Productions

    E1 - 54m - Jun 30, 2021
  • It is a Real Job, Dad - The Trailer

    Simplifying online business and conscious travel for beginners.

    2m - Jun 24, 2021
Audio Player Image
It is a Real Job, Dad
Loading...