Announcements

OpenRAP: A Year in Review

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It’s been a little over a year since we first introduced our OpenRAP product – which offers a unique way to deliver fully-automated host-read advertising across hosting platforms. Our mission at RedCircle has remained the same over the years: to get podcasters paid. Our OpenRAP product has allowed us to generate thousands of dollars in […]

Announcements

An Update on OpenRAP: The First Automated Host-Read Ad Platform Available Across Podcast Hosting Platforms

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Los Angeles, CA – Four months ago, our team at RedCircle announced OpenRAP, the first and only product delivering fully automated host-read advertising across hosting platforms. Using OpenRAP, podcast publishers can deliver new host-read advertising demand directly into their content, without switching podcast hosts.  At our initial launch in March, OpenRAP connected to more than […]

Announcements

Just In! Advertiser Reporting is Here!

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We’ve been busy perfecting the experiences of our podcasters and advertising partners alike. We recently introduced a new reporting feature for advertisers to make their reporting just a little bit easier. Previously, advertisers on RedCircle could only view analytics on the Campaign Dashboard, but now they’re able to take a more comprehensive look at their […]

Announcements

Announcing OpenRAP

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The First Automated Host-Read Ad Platform Available Across Podcast Hosts Today, RedCircle announces OpenRAP, the first and only product delivering fully-automated host-read advertising across hosting platforms. With OpenRAP, podcast publishers can have new host-read advertising demand delivered directly into their content by RedCircle; all without switching podcast hosts. OpenRAP takes the power and automation of […]

Announcements

The End of Google Podcasts

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Google (now known as “Alphabet”) announced in late September 2023 that their podcasting app, Google Podcasts, will be discontinued in 2024. It was later announced on the YouTube blog that podcasts on the app will be available through March 2024. Meaning the final date lies somewhere in April. Of course, there’s been a lot of […]

Announcements

The Best Blog Posts of 2023

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2023 has been an exciting year for RedCircle! From launching our new brand to the release of several new features, we’ve been busy bettering our product and podcasting as a whole. Along with all the work came an abundance of content focused on helping podcasters earn a living through their medium, as well as making […]

Announcements

Get to Know Podcasts Before a Campaign Starts with RedCircle’s Vetting Process!

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We’re back again with another exciting update for advertisers! Advertisers on RedCircle are now able to send custom questionnaires to podcasts on RAP (the RedCircle Ad Platform) before fully committing to a campaign. Get a feel for the podcasts you’re interested in working with and ensure it’s the right fit! Our vetting feature allows advertisers […]