Podcast advertising seems to still be in its ‘wild west days’, where brands and companies are taking different approaches to the medium. It’s not uncommon for brands to stick with one platform, but doing so may result in reaching a very limited audience. Listener demographics show a wide variety of listening platforms, from titans like […]
Podcast Movement: Evolutions is coming up in only a couple of weeks! This conference is similar to the other closely named “Podcast Movement” but focuses more on the emerging technology and trends of the podcasting industry. There is plenty to see, learn, and do when attending this conference! From informative & inspiring talks, to hands […]
Monetizing your podcast can be equally complicated as it is exciting. One issue not nearly talked about enough is the possibility of underdelivering a campaign. It’s a fairly atypical issue, which is why you may not have heard of it or encountered it before, but it’s an important one to keep in mind if you’re […]