Colleen Wilson is a retail executive with over two decades of management experience and an established record for driving strategies to increase customer engagement and drive operational and service excellence. In her current role as SVP of Retail and Wholesale at Kendra Scott, Colleen leads the development and implementation of all strategies across the brand’s retail and wholesale businesses. Prior to joining Kendra Scott, Colleen spent nearly 11 years in various retail management roles at Anthropologie, rising to Regional Director of their Western region where she was awarded the DIG Award (Design, Inspire, Grow) for thought leadership in talent management. She also held multiple retail positions for L Brands (Bath & Body Works, White Barn), where she was a four-time Presidents Club awardee for scaling growth and training teams in sales best practices and product knowledge. Colleen developed her passion for retail at a young age, working for a local jewelry store at age 16. She holds a Bachelor of Business Administration degree from Illinois State University. She resides in Denver, Colorado with her husband and daughter.

So many retailers buy what they like instead of buying what they need. Discover the four questions to ask yourself before purchasing anything as well as tips for how to get rid of slow moving merchandise and how buying has changed since the pandemic.

Dr. Janel Anderson is the founder of Working Conversations and a voracious researcher, author, and podcaster. During her conversation with Bob, Dr. Anderson shared insights about her experience of re-engineering dishes from her favorite restaurant. She stated that it was a trial and error process, and getting it right usually takes a few attempts. Dr. Anderson also discussed the labor shortage, and she suggested that it's been sneaking up on us prior to the pandemic. She emphasized that the pandemic has caused the great resignation and reshuffle, and we've also got long Covid-19 in the mix. Dr. Anderson's key insight is to help organizations not be so surprised by these trends and to be prepared for them.

Shep Hyken is a customer service and experience expert and the Chief Amazement Officer of Shepard Presentations. He is a New York Times and Wall Street Journal bestselling author of eight books and has been inducted into the National Speakers Association Hall of Fame for lifetime achievement in the speaking profession.

Summary of Key Points:

1. Importance of Being Helpful: Being helpful goes beyond being friendly. It's about understanding the customer's needs and providing the best solution, even if it means suggesting a cheaper product.
2. Return on Investment in Training: Training is not a cost but an investment. It has a payback and ROI that can lead to better customer satisfaction and sales growth.
3. Proactive Follow-up: Keeping customers informed and in control of their situation is vital. Proactive follow-up builds trust and loyalty even when there's a problem.
4. Generational Differences: Different generations have varying expectations and tolerances for service quality. Understanding these differences is key to delivering the right experience.
5. Integration of Technology: The merging of technology with human-to-human experiences is enhancing the customer experience. Tools like AI and augmented reality are becoming more accessible and can personalize the shopping experience.
6. Creating Repeat Customers: The goal is to create an experience that makes customers say, "I'll be back." This requires understanding what success looks like and training staff to achieve it.

Dr. Kimberly McGlonn is an advocate for justice & environmentalism, an advocacy that informs her approach to leadership in the fashion industry. As Founder & CEO of the manufacturing start-up Grant Blvd®, she oversees the brand's creative direction and growth strategy. Grant Blvd’s mission is to construct stylish, sustainably sourced fashion by creating living wage jobs for women, particularly those who are formerly incarcerated. Founded in 2017, Grant Blvd is the first Black-owned B Corp in North America in the fashion space. Outside of these roles, Kimberly disrupts via her second company, the thrift/vintage concept Blk Ivy, which tells the story of fashion as activism through a curation of garments that amplify the style of 1954-1972, her podcast “The School for Disrupters”, and her role as a faculty member of Drexel University’s Westphal College of Media Arts & Design.

Her work has been featured by Fast Company, Inc Magazine, WWD, and has been funded by Beyonce’s BeyGood Foundation. In 2022 she was a recipient of the Visa’s “She’s Next in Fashion Award” and was honored with the Black Enterprise “Business Disruptor of the Year” award.

Nate Woodbury is a popular YouTuber who creates videos about entrepreneurship and digital marketing. He started his channel in 2016 and has since amassed a large following of over 300,000 subscribers. Nate's videos are informative and easy to understand, making them perfect for beginners who are interested in starting their own businesses. In this episode, he shares tips and tricks for growing an online presence and building a successful brand . Nate is known for his friendly personality and approachable style, which has helped him connect with his audience and earn their trust.

From ten years old Clint Pulver knew he had been given a moment. He shares that revelation and how it has informed everything he has done as a speaker, motivator, and performer. Having performed over 1100 undercover interviews with employees in all walks of life, he has culled his learning in to speeches, training, and music. Clint shares the four types of managers - and which is best as well as how to create moments that stick with employees and teams.

We need products that make an impact on us and the world we live in. But how to understand a roadmap for changing your brand? Tiffany’s has done a great job of moving out of the “Breakfast at Tiffanys” lore of Audrey Hepburn who fewer and fewer customers even know about. Brand strategy and advertising has changed whereby marketing professionals, brand strategists, can no longer dictate the brand to the audience, but must be willing to co-create with the audience or else the brand might get canceled. We’ll discuss all of this and more on this episode.

Deanna Wallin, a former nurse turned skincare pioneer, founded Naples Soap Company out of her passion for assisting individuals suffering from chronic skin issues such as eczema and psoriasis. A Southwest Florida native, Wallin earned her Bachelor’s Degree in Psychology from Barry University. She returned home to earn her LPN certification from Lorenzo Walker Technical College and worked in the healthcare industry in Southwest Florida for 15 years. Following the recession of 2007-08, she was looking to make a career change and was inspired to share her journey to find relief from her own painful, chronic skin conditions. In 2009, she opened a small 300 square foot retail store in Tin City where she sold skin care items including natural soaps and body butters. Today, Naples Soap Company operates 9 stores (soon to be 13) across the state of Florida, offers products nationwide direct to the consumer through a robust e-commerce site (naplessoap.com), and sells products wholesale to retailers including Dillards and the Woodhouse Day Spa. In 2021, Deanna took the company public. Naples Soap Company stock is traded on the OTC markets under the symbol NASO. As CEO, Deanna provides strategic direction for the company while overseeing company operations, product development, merchandising, buying, marketing, investor relations, and talent development.

Naomi Wheeless is the Global Head of Customer Success at Square, a company whose mission is to enable economic empowerment for all. In this position, she leads a team of nearly two thousand associates in 10 countries, each focused on creating stellar customer experiences by marrying technological solutions and fantastic human delivered support. Throughout her career, Naomi has become a highly regarded leader with exceptionally strong operational skills, having built globally adopted businesses, leading both established and emerging companies through mission-critical market launches, mergers, and acquisitions. She also excels at establishing senior-level alliances, leading high-value negotiations, and running businesses with operational, fiscal, risk, and regulatory rigor. Naomi has a proven track record in driving revenue, and helping organizations master their digital transformation journeys. She thoroughly enjoys developing & mentoring other leaders and consistently improving production results. Building upon previous senior-level management roles at companies such as Capital One, TMX Finance & Servicemaster, she continues to implement her operational and people development skills to execute on company goals and initiatives.

Dan Hodges is the CEO of Consumers in Motion (CIM Tours) that provides a service which assesses your company’s place in today’s marketplace. We identify opportunities for innovation, performance improvement and revenue growth. Retail Store Tours ( A CIM Company) offers customized, highly time-efficient programs that provide real-time marketplace intelligence and insights as part of a shared experience. Its programs rely on the Intelligent Engagement Index (IEI), a metric pioneered by parent company Consumers in Motion. Developed using extensive field research, the IEI assesses a company’s standing in the marketplace, focusing on the factors that most directly influence retail sales.

Matt Lafone is the president and general manager of The Athlete's Foot (TAF) North, South and Central America. Lafone joined The Athlete’s Foot with strong experience across branding, retail, merchandising, marketing and franchising. The Athlete’s Foot launched StAART, the Strategic African American Retail Track, in 2020 as an initiative to grow diversity and representation in the sneaker industry through franchising. The Athlete's Foot has 564 stores and e-commerce shops across 32 countries which generated sales of USD 400 million in 2020.

Serge Khalimsky serves as the Senior General Manager of Westfield Old Orchard. In this role, Serge is responsible for delivering Old Orchard’s long-term revenue growth for parent company Unibail-Rodamco-Westfield (URW), in addition to leading the asset’s day-to-day business operations, managing complex tenant relationships with more than 150 property retailers and restaurateurs, overseeing taxation and land-use negotiations with relevant municipality and elected officials, as well as directing meaningful community relations initiatives alongside key philanthropic partners and local nonprofit organizations. Notably, Serge was also the driving force behind THE CUBE, Old Orchard’s architecturally stunning glass pavilion hosting dynamic events and activations for premier brand partners such as Samsung, Dyson, Nespresso and Kia. Serge is also proud to actively serve on the Board of Directors for several worthwhile local organizations including the Skokie Chamber of Commerce, the Skokie Economic Development Commission, and the ICSC Illinois Government Relations Committee.

Elizabeth Herbst-Brady is currently Head of Global Revenue & Client Solutions at Yahoo.

Bruce Winder a Toronto-based retail analyst, business instructor and author of the book, Retail Before, During & After COVID-19.

Steve Cook, business owner of Cook Feed and Outdoor and podcast host of The Better Business Podcast.

Helen Herrick is the Studio Director of MBH Architects in New York. She has a focus on cultivating a culture of creativity, engagement and connection for retailers, hospitality, and other commercial businesses.

Soon Yu is the former global VP of innovation officer at VF corporation home to over 30 global apparel companies. He advises startups how to grow and innovate. In addition, he is a popular speaker and the author of the new book Friction.

Howard Prager is a speaker, author and leadership consultant. He recently wrote a book about how you show up for others called Make Someone's Day: Becoming a Memorable Leader in Work and Life.

The be-back bus travels in one direction and it's not to your store. You have a choice every time someone comes in the door: There's a chance to just get a transaction on the register or to help someone improve their life. Although rooted in the mattress industry, this wide-ranging discussion has implications for all retailers.