• 151. The Referral Model Behind 12,000 Real Estate Deals With Jason Mitchell

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    Most real estate agents wake up looking for their next buyer or seller. Jason Mitchell built a business where he isn’t looking for leads because more than 80 companies send them his way.

    Jason built JMG into a real estate business that closed 12,000 deals and $6 billion in volume last year with 1,200 agents. Instead of relying on a massive consumer ad budget, he created partnerships with companies like Zillow, Realtor.com, Redfin, Rocket, and Veterans United that already sit close to buyers and sellers.

    We break down how that B2B referral model works, why Jason believes opportunity is the biggest value a team can give its agents, and how he expands into new markets without letting quality fall apart. He also shares why leadership comes first when entering a new market, why accountability matters so much, and how more transactions can create more future business.

    Jason tells us why he stepped away from personal production after doing $170 million in sales, and what every team owner should understand if they hope to build something valuable enough to sell. The autonomy test? Just ask, “Does the machine still work without me?”


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    Produced by NOVA


    The Real Estate Settlement Procedures Act (RESPA) was enacted to ensure that consumers are provided with full information on the nature and costs of the settlement process and are protected from kickbacks or referral fees that tend to unnecessarily increase the costs of certain settlement services in real estate transactions. You must comply with all regulations related to disclosure and referral issues. Consult with your local RESPA counsel on any affiliated business transactions and joint marketing with settlement service providers, such as lenders.


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    49m - Sep 8, 2026
  • 150. 100 Buyers a Year Without Buying Leads With Shawn Cleary

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    Shawn Cleary went from serving as a nuclear submarine officer to building a team that closed more than 200 units in just three years with simple systems designed to protect his time. One place where he saves a lot of time: social media.


    What if you could build a $90 million real estate business and only spend about an hour per week per social media platform building leads?


    We break down how Shawn built a niche Facebook community that produces roughly 12 to 18 deals a year, how he uses geo-targeted Instagram content to generate daily leads, and how his team uses YouTube to attract relocation buyers. The common goal is to provide value first, know exactly who you want to reach, and build around proven models instead of reinventing the wheel.


    Then we get into the buyer consultation that helped Shawn personally represent 98 buyers in one year without a showing assistant. His two- to three-hour process helps him educate clients, set expectations, build trust, and save time later in the transaction. It is a clear example of how strong systems on the front end can create more control, more confidence and more production.



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    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    S2 - 44m - Aug 31, 2026
  • 149. Make AI Work for Your Real Estate Business With John Lee

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    What if we stopped asking AI questions and started giving it jobs?


    John Lee is a New York Times best-selling author, serial entrepreneur, and AI expert who built his career from a dishwasher to an animator to a business owner. He joins us to break down how real estate agents can use AI to automate repetitive work, sharpen sales conversations, build a personal brand, and create more leverage.


    We also dig into John’s bigger philosophy around money. He challenges us to think beyond income and status and focus on freedom, impact, and mission. His message is simple: start experimenting, build confidence by doing, and use AI to create more room for the work that matters most.



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    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    S2 - 53m - Aug 24, 2026
  • 148. Stop Buying Leads: Get More Listings From Your Database With Ryan Young

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    What if the biggest source of future listings is already sitting inside our database?

    Ryan Young leads a team on pace to sell more than 500 homes this year, with roughly 65% to 70% of that business coming from listings. His appointments are also up 40% year over year. He joins us to break down how his team built a database-driven business focused on homeowners, relevant value, and long-term relationships.

    We also dig into how Ryan is using AI to track engagement, start conversations and hand motivated opportunities back to his team. Since February, the system has generated 726 handoffs and helped create 125 additional appointments. If we want more listings without constantly buying new leads, Ryan’s model gives us a clear place to start.


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    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.


    Any text or materials generated by artificial intelligence (AI) should be reviewed for accuracy and reliability as there may be errors, omissions, or inaccuracies. The use of generative AI is subject to limitations, including the availability and quality of the training data used to train the AI model used. Users should exercise caution and independently verify any information or output generated by the AI system utilized and should apply their own judgment and critical thinking when interpreting and utilizing the outputs of generative AI. Do not input confidential financial or proprietary information into any AI tool unless it provides a secure, isolated environment. This includes a robust InfoSec infrastructure and guarantees from the provider that your data is used exclusively for your purposes and is not used to train the model or shared with others.


    You must follow the TCPA and all other applicable federal, state, and local laws if you want to leverage AI for use with calls or texts. The TCPA prohibits AI-voice calls unless you have received prior express written consent from the call recipient. AI-initiated text messages must disclose to recipients that they are interacting with AI, not a human. Contact your attorney to ensure your compliance with applicable law.

    S2 - 42m - Aug 17, 2026
  • 147. Care. Serve. Give. The Billion-Dollar Business Built on Purpose With Vanessa Pollock

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast

    Vanessa Pollock thinks The Millionaire Real Estate Agent book is missing one model.

    She spent more than a decade developing and proving what she believes that missing piece should be: a repeatable model for generosity. Today, her team has surpassed $1 billion in career sales while staying grounded in her simple philosophy of putting people first.

    Vanessa’s Care. Serve. Give. framework makes generosity part of how a business attracts clients, serves its community, leads its team, and grows.

    In this conversation, Vanessa breaks down the framework into one purpose, three guiding principles, and five groups of people: yourself, your family, your team, your clients, and your community. She shares practical ways to put it into action, from replacing traditional closing gifts with donations chosen by clients, to creating community events that strengthen relationships without leading with a sales pitch.

    She also explains how she launched an arts initiative under an existing nonprofit, allowing her to help thousands of children access music and arts education without building an organization from scratch. 

    You’ll leave with a practical way to connect profit with purpose, build deeper relationships, and use your business to make a measurable difference in your community.


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    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    S2 - 48m - Aug 10, 2026
  • 146. The Overlooked Key to Long-Term Business Growth With Jacqueline Smith

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    What if the key to business growth isn’t in your business plan?


    Jacqueline Smith and her team closed more than 300 units and $130 million in annual sales. Agent referrals and past clients drive most of that pipeline. But the story she wants told isn't about volume. It's about the 15 Point Plan, the health and energy framework she built after realizing her brain is a body part too.


    Jacqueline joins us to break down the 15 Point Plan: daily habits across hydration, nutrition, movement, hobbies, and energy management. She tracks each one alongside her mood and output. We learn how it works in real life, from four bottles of water a day to a coach-built nutrition plan, to a two-year journey earning her pilot's license.


    We also dig into her lead generation, built on a sphere of influence and community events like an annual block party and coat drive. We cover how long-form writing turned into agent referrals, and why she believes energy, not tactics, is the real unlock for agents who feel stuck. Her approach proves that health is not separate from business. It is the foundation that makes the business last.


    Tune in to learn how we can build our own health plan, protect our energy, and create a real estate business that lasts for decades.



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    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    S2 - 35m - Aug 3, 2026
  • 145. How Modern Real Estate Agents Blend Online Reach & Offline Relationships With Tommy Choi

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    What if the best real estate content barely talked about real estate?


    Tommy Choi and his team close more than 125 units and $100 million in annual sales, with most new leads coming through social media. Yet his Instagram feed is packed with Chicago restaurants, local businesses, and community stories instead of home tours and closing photos.


    Tommy joins us to break down his TCT framework: traffic, content, conversation, conversion, close, and transact. We learn how each step works in both the digital and physical worlds, from inviting clients to events to turning an Instagram comment into a face-to-face meeting.


    We also dig into Tommy’s audience promise, why he shifted from real estate education to hyperlocal content, and how one noodle video reached 2.2 million views. His approach proves that food is not the business. It is the conversation starter that builds trust, creates relationships, and makes future sales conversations much easier.


    Tune in to learn how we can connect our online presence with our database, become known in our communities, and build a modern real estate business that works for decades.



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    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    S2 - 44m - Jul 27, 2026
  • 144. From Selling Homes to Building a $250 Million Wealth Plan With Coby Socher

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    After selling 78 homes in one year, Coby Socher was burned out. He had helped buyers, sellers, and investors build wealth, but he had also nearly spent everything he earned. As his family began to grow, he knew he needed a new plan, so he decided to become the buyer.

    In this episode, we break down the 30-year plan Coby built to reach a $250 million net worth. He shows us how to choose an investment target, study the market, set clear profit standards, and turn active income into assets that can grow over time.

    Coby also shares how he built a steady flow of investment opportunities through other real estate agents. After posting roughly 4,000 pieces of content, more than 85% of his investment leads now come through social media and agent relationships. His model has produced more than $5 million in net income over five years, and he is already 1.2 years ahead of his wealth plan.

    Tune in to learn how to make cash, buy assets and build a real estate business that funds the life you want.


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    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    S2 - 44m - Jul 20, 2026
  • 143. The Hyperlocal Touch System Behind a 98% Repeat-and-Referral Business With Amanda Furman

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    Amanda Furman never wanted to be in sales. In fact, when she looked at career options after 10 years at home with her kids, “no sales” was at the top of her list.


    Then she found real estate.


    Today, Amanda runs a 120-unit business in Appleton, Wisconsin, with more than $30 million in annual volume, and 98% of it comes from repeat and referral business. She has never bought a lead. Instead, she built a simple, human, hyperlocal system around her database, her community and the people she already loves serving.


    In this episode, Amanda breaks down her 52-touch program, including a monthly digital newsletter, community coupons, local events and client giveaways. She also shares how her pumpkin drop-off became a signature touch, why her investor seminar led to multiple deals, and how Fox Cities Fridays turned local business spotlights into one of her strongest marketing plays.


    Amanda’s model works because it feels real. It is built on service, not sales. It gives before it asks. And it proves what Gary Keller has always said: Your database is your business.



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    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    S2 - 34m - Jul 13, 2026
  • 142. Grow Your Database Through Real Estate Video Marketing With John Coleman

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    John Coleman is proving that social media does not have to be perfect to be profitable.


    Based in the Washington, D.C., metro area, John and his team close more than $70 million in volume each year, powered by two main levers: sphere of influence referrals and smart video content on YouTube and Instagram.


    In this episode, we dig into John’s simple, repeatable model for turning social media into a real database. He walks us through how he started with YouTube, learned SEO, answered the questions buyers were already asking, and then built a short-form video Instagram system that creates real conversations every week.


    John also breaks down his property listing walkthrough model, from the opening hook to the gimbal setup, voiceover, thumbnail, Manychat follow-up, and the way he uses Instagram as one of his top sphere touches.


    This is not about going viral. It is about being found by the right people, staying top of mind with your tribe, and getting into action before you feel ready.



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    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    42m - Jul 6, 2026
  • 141. How to Cast a Vision Your Team Can Actually Execute With Cameron Herold

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    Today, we are joined by Cameron Herold, a serial entrepreneur, coach, speaker, and author who knows how to grow a business with speed and purpose. Cameron helped take 1-800-GOT-JUNK? from $2 million to $106 million in revenue, and he has spent decades helping leaders build companies that can grow without chaos.


    In this episode, Cameron teaches us how to create a vivid vision, a clear three-year picture of what your business looks like, acts like, and feels like. This isn’t a list of goals. It’s not the plan. It’s the picture that helps your team see what you see, so they can help you build it.


    We also dig into the real power of masterminds, why entrepreneurs need people outside their own industry, and how to show up with purpose at every event. Then Cameron gives us his success formula: focus x faith x effort. When one of those drops, your odds of success fall fast.


    If we want a bigger business, a better life, and a clearer path forward, this episode gives you the model. Write the vision. Share it. Protect your focus. Build your faith. Bring the effort. Then go make it real.


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    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    S2 - 34m - Jun 29, 2026
  • 140. The Simple Lead Gen Systems Behind a $30M Solo Agent With Genevieve Haldeman

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    Genevieve Haldeman runs a $30 million solo agent business with systems so simple, most agents would miss the power in them.


    Genevieve got licensed in 2004 after working in her family’s heating and air conditioning business. She wanted more freedom, more time with her kids, and a business she could build around her life. Today, she has built exactly that.


    In this episode, we dig into the lead generation levers that drive her business year after year: a $50-per-closing school donation that has turned into more than $25,000 for local causes, a town-wide yard sale that brought in three listings this year for just $916.57, and a social media strategy built on story, fun, and real human connection.


    Genevieve shows us that great systems do not need to be complex. They need to be clear, useful, and easy to repeat. Her model is built around serving the community, staying visible, and making people smile.


    If you have been overthinking your lead gen, this conversation will bring you back to what works.


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    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    32m - Jun 22, 2026
  • 139. Turn Online Presence Into Local Influence With Tony Giordano

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    Most agents are on social media. Far fewer are getting real business from it.


    Tony Giordano joins us today to show us the difference between being present online and having true online presence. Tony is the author of The Social Agent 2.0, a speaker, teacher, and expert in social media, AI, SEO, PPC, crypto, blockchain, and real estate marketing.


    In this episode, Tony breaks down the simple truth most agents miss: social media is still about people. We do not need to sound like robots. We do not need to chase every buyer or seller who is ready today. But we do need to build trust with people moving in the next six months by showing up with value and staying close enough that they think of us first.


    Tony shares how to grow your audience by 10 people a day, how to make listing content sound human, how luxury agents should show up online, and how to use local micro influencers to reach more people in your market. He also gives us a step-by-step model for using restaurants, local brands, past clients, and social media stories to build real reach.


    If you are posting every day and wondering why it is not turning into deals, this episode gives you the play.


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    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    S2 - 54m - Jun 15, 2026
  • 138. Delegate Without Creating More Work for Yourself With Liz Landry

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    What if growth is not the thing that creates freedom?


    Liz Landry has spent 16 years as a MAPS coach, completed more than 35,000 coaching calls, and helped some of the top real estate agents in the industry solve one of the biggest problems in business: people.


    Today, Liz joins us to unpack the path from operator to owner. She breaks down the four levels of leverage, from doing it all yourself to building leaders who can build leaders. We talk about why task leverage can trap us, how to hand off outcomes instead of chores, and why the best leaders stop being the answer machine.


    Liz also gives us simple language we can use right away with our team. When someone brings us a question, we do not need to fix it. We can help them think. We can ask for possible solutions. We can connect each task to the bigger vision. And over time, we can build a business where people own results, not just check boxes.


    This is a bold, clear conversation for any real estate agent who wants freedom inside their business, not freedom from it.


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    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    S2 - 32m - Jun 8, 2026
  • 137. The Psychology of Content That Attracts Clients With Jess Lenouvel

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    What if social media could bring us clients without cold calling, door knocking, or begging the algorithm to notice us? Jess Lenouvel, founder of The Listings Lab, joins us to show real estate agents how to turn social media into a real source of inbound business. Jess started in real estate at age 21, built her first 100 deals through Facebook, and has since helped more than 5,000 real estate agents use social media with purpose, service, and strategy.


    This conversation is about how we can build a clear niche, create content that serves the right people, and move strangers toward trust through personal content, authority content, and social proof. We dig into why “luxury” is not a niche, why our social media should not be a billboard, and why the right message matters more than the perfect post.


    If we have ever wondered why we are posting every day but not seeing more clients, this episode gives us the answer. Jess advises, we are not posting for ourselves. We are posting what our ideal client needs to hear today. Tune in to learn Jess’ framework for building a brand that attracts the right people, starts better conversations, and turns content into clients.


    Resources:


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    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    S2 - 42m - Jun 1, 2026
  • 136. How to Build a Business That Doesn’t Trap You With Jeannette Spinelli

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    What happens to your real estate business when you want more time, more freedom, or a new chapter? Jeannette Spinelli has sold nearly $3 billion in real estate in Austin, Texas. But after years of building a great business, she realized she had also built what she calls a “gorgeous cage.” The money was there. The awards were there. The success was real. But the business still needed her.


    So Jeannette spent four years interviewing more than 1,000 entrepreneurs, agents, and business owners to answer one big question: How do we build a real estate business we can step back from without watching it fade away? In this episode, we dive into the models from her book, The Real Estate Exit Blueprint. Jeannette walks us through the awareness, valuation, systems, talent, economics, and processes needed to create a business that is attractive, transferable, and low risk.


    We also hear Jeannette’s powerful origin story, from losing her fiancé five weeks before their wedding and taking on six figures of debt to breaking into luxury real estate and building a career of incredible scale. If we want a business that can live beyond our daily effort, this conversation gives us the roadmap. It is not about retirement. It is about choice.


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    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    S2 - 41m - May 25, 2026
  • 135. Become the Local Google: 300 Deals in a Small Town With Troy Williams

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    Today, we’re joined by Troy Williams, a real estate leader who has built a massive business in a small town with only seven stoplights. 


    Troy’s team closes 300 to 400 transactions a year, with more than 85 percent of that business coming from repeat clients and referrals. How? He became the person people call before they ever think to search online.


    In this episode, Troy breaks down how he became the “real estate mayor” of York, Maine. He shares how he built a list of local influencers, sent personal letters, created real value for his town, and used strategic giving to turn trust into referrals. We talk about his monthly newsletter, Troy’s List, client events, his branded trolley, and how he created inventory in a low-listing market by learning land, zoning, and development.


    This is a simple model, but it is not small. Troy proves that you do not have to be loud, flashy, or everywhere to win big. You just have to be deeply useful, highly trusted, and known for solving real problems in your market.


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    Connect with Jason:


    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    32m - May 18, 2026
  • 134. The HUMAN Social Media Framework With Giselle Ugarte

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    Use the special MREA code to join Giselle’s On-Camera Confidence Boot Camp for just $97


    Social media is not about going viral. It is about building trust with the people you want to serve.


    Today, we are joined by Giselle Ugarte, a social media coach, speaker and content strategist, who was creating videos online before “influencer” was a job title. She has been named one of TikTok’s 100 people to watch, appeared on “E!,” and worked with leaders and businesses around the world. But in this conversation, she brings it back to one simple truth: social media is a tool for connection.


    Giselle walks us through her HUMAN framework for showing up online in a way that feels real, useful, and clear. We talk about why agents should stop chasing hacks and start speaking to real people. We dig into how to make your language simple, how to show your values, why filters can break trust, and how to get more comfortable on camera.


    If you want people to trust you offline, they need to recognize you online. This episode gives you the playbook to make that happen.


    Resources:


    Connect with Jason:


    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    S2 - 37m - May 11, 2026
  • 133. Stop Prompting, Start Delegating: Your First AI Agent With Lauren Lucas

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    Lauren Lucas is back, and she is bringing the next wave of AI with her.


    Since her last visit, Lauren has taken 48 flights to teach real estate agents how to use AI in a real way. She is still running a real estate team closing around 300 deals a year, and she is still not a “tech person.” That is what makes this talk so good.


    We dig into AI agents: what they are, how they work, what they cost, and how we can start using them without getting buried in tech talk. Lauren breaks down how to build one agent for one job, like pulling market data, finding FSBOs and expired listings, drafting content, updating CRM gaps, or helping with tax prep.


    Lauren also gives us a clear warning. AI can do the work, but we still need to protect client data, guard our passwords, and keep a human in the loop. The real estate agents who learn this now will have a major edge. The real estate agents who ignore it may soon feel like they’re trying to work without a cell phone.


    Start small. Build one AI agent. Give it one clear task. Learn by doing.



    Resources:


    Connect with Jason:


    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.


    Any text or materials generated by artificial intelligence (AI) should be reviewed for accuracy and reliability as there may be errors, omissions, or inaccuracies. The use of generative AI is subject to limitations, including the availability and quality of the training data used to train the AI model used. Users should exercise caution and independently verify any information or output generated by the AI system utilized and should apply their own judgment and critical thinking when interpreting and utilizing the outputs of generative AI.

    S3 - 33m - May 4, 2026
  • 132. Why Property Management Is a Smart Adjacent Business With Justin Rourke & John Martin

    Watch the full episode on our YouTube channel: youtube.com/@mreapodcast


    What if we could build a real estate business that pays us month after month, not just deal by deal?


    In this episode, we sit down with Justin Rourke and John Martin to break down the real business of property management. They show us how they built a recurring revenue model alongside their sales business, and how that one move opened the door to even more opportunity through construction, roofing, and long-term client relationships.


    In this practical conversation, we get into the numbers, the people, and the systems with Justin and John. They walk us through how they get paid, how they staff the business, how they win referrals from agents, and what it really takes to manage more than 850 homes. The two also share the hard truth about property management: the industry can create stable income, but it takes time, trust, and a strong operations machine to be successful.


    If we have ever wondered whether property management could become a real wealth-building arm of our business, this episode gives us a clear look at the model.



    Resources:


    Connect with Jason:


    Produced by NOVA


    This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.


    WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

    S2 - 43m - Apr 27, 2026
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The Millionaire Real Estate Agent | The MREA Podcast
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