SHOW / EPISODE

Recruit. Recognize. Repeat. Max Willett’s System for Building Sales Armies

Season 1 | Episode 2
25m | Oct 17, 2025

On this episode of WealthX TV, host Dennis Postema sits down with Max Willett — a former bartender who, in six years, scaled from entry-level agent to leading 592 agents, 61 leaders, and targeting $300M in sales this year. Max breaks down his Maxed-Out Blueprint: mission-driven recruiting by committee, leadership development as leverage, recognition rituals that actually move production, and a culture of HOPE (Helping Other People Every Day).


Find Max on:

Instagram - @_maxed.out

Facebook - Max Willett

LinkedIn - Max Willett


Find Dennis on:

Instagram - @dennismpostema

Facebook - Dennis M. Postema

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