Jonathan Parisot - Actiondesk

29m | May 2, 2019

In this episode, we speak with Jonathan Parisot (calling in from Paris🗼) to talk about the all-powerful Actiondesk. Jonathan and his team have set out to give non-coders the ability to create turnkey automation and workflows between different data sources (CRM, Customer Support, Chat, etc.)


We take action on several topics including:

  • ⌨️ using Slack to service early customers before you have an interface
  • 🛫 initial customer development and the importance of onboarding
  • 💰 pricing pricing pricing
  • 🗂 how to prioritize features and integrations
  • and much more 🦋

Extra Extra (Pricing Addition)

"Raise Prices" - Jonathan references Marc Andreessen's perspective on product pricing. In the pod Jonathan mentions how properly pricing their product (high) has yielded several benefits including 1) validates the product is solving a valuable problem 2) affords them the ability to provide a higher touch on-boarding process.


Perceived Value - Legendary venture capital firm Sequoia Capital performed a deep dive on some of the psychological factors at play when purchasers are considering a product's price. Tons of valuable insights in this article, there's even a link to a nifty pricing worksheet at the end of the article.


Notable Mentions (1:10) - an enterprise CRM system that have been described as inventing Software as a Service (SaaS)

Hubspot (1:10) - an end-to-end marketing, sales, and growth platform

Slack (1:28) - Team messaging with awesome integrations and bots, checkout all the integrations

Stripe (3:30) - credit card processor for internet products

Zendesk (4:40) - customer support platform for internet and mobile businesses

Segment (18:10) - data analytics platform

Mixpanel (18:10) - a powerful product and user analytics platform

Crisp Chat (20:05) - in-app customer messaging and support

Mailchimp (22:40) - email distribution and marketing platform

Intercom (22:40) - in-app customer messaging and engagement platform

Airtable (22:50) - modern and flexible spreadsheet and database platform that gives teams the ability to organize their like never before

Superhuman (23:50) - "the fastest email experience ever made"

Product Hunt (24:05) - a daily list of new products around the web


It’s with terabytes of love ❤️that I ask you… if you find this interesting at all and want to support this project, please pass this along to a few friends or text them a link to the podcast. Thank you and enjoy!

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