Combining opposites is the power formula of tech marketing | Amelia Paro
Season 1 | Episode 11
40m | Jul 5, 2022Know just enough tech jargon to make you dangerous in sales and marketing.
Kaseya's Director of Channel Development, Amelia Paro, is a cybersecurity and channel sales expert. She takes us on a journey through her trials and errors in sales and marketing in tech. Tune in to find out why a post-mortem meeting can improve the odds of your success!
In this episode:
➤ Combining something that people know with something they don't is a big power formula
➤ Experiment when marketing can help create a better message for your business
➤ Learn how a golf tournament became a startup's most prominent lead generator
Enterprise Eyeballs: Innovative B2B Marketing Stories
Loading...