SHOW / EPISODE

Integrating Discovery and E-commerce with Suchita Salwan, Founder – LBB

24m | Feb 23, 2022

Content is Everything; Content Is Everywhere

I remember if I was travelling to Delhi and wanted a recommendation for an authentic sushi bar or wondering if there was some alternative theatre in Mumbai over the weekend, I would turn to the Little Black Book (LBB). It felt like a one-stop shop for everything from food and fashion to theatre and shopping.

LBB is the brainchild of Suchita Salwan, my first guest on the Women on Top in India series. 

What started out as a Tumblr blog has become a thriving business today with their pivot to building a tech e-commerce platform.

Listen to our conversation as we dive deep into why omnichannel presence is key to succeeding, how to build a loyal customer base, how to approach prejudice at work and much more.

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