- S02Ep21 - Anita - Anita Chauhan - Diversity and Inclusion Marketing Expert - What The Business?!
For the season finale, we have one awesome episode. Today on the podcast we have Anita Chauhan. Anita is a communications and marketing expert, she specifically works in diversity & inclusion with companies and businesses. Anita & I dive deep into all things diversity and inclusion and what that looks like as a business owner. How to be inclusive in all aspects of your business.
Anita's Links;
https://www.instagram.com/anitachauhan/
Incredibly helpful and resourceful links Anita gave for all of you to use!
- Conscious Style Guide
- 25 Boldly Diverse Campaigns
- Multicultural Marketing: What It Is, Why You Should Do It, and How to Do It The Right Way
- 5 Awesome Benefits of Diversity at Work
- Guide to gender-inclusive language
- Google's CMO on diversity & inclusion in advertising
- Progressive Shopper
- The Kendal Jenner Pepsi ad case study
S2E21 - 1h 15m - May 27, 2021 - S02Ep20 - Christina - C. Willis & Co. - Pinterest and Branding Strategist - What The Business?!
Today on the podcast we have Christina of C. Willis & Co. Christina is a Pinterest and Marketing Guru. She knows all there is to know about leveraging Pinterest as a key marketing resource and we dive into Pinterest! She graces us with her incredible insight and tips on how to use Pinterest strategically. We also talk about her new service, Brand Strategy.
Christina's Links;
https://www.instagram.com/cwillisandco/
Christina's Blogs full of advice;
S2E20 - 59m - May 20, 2021 - S02Ep19 - Kaitie - Kaitie's Kravings - Custom Catering and Personalized Events - What The Business?!
Today on the podcast we have Kaitie of Kaities Kravings. Kaitie is a caterer, food enthusiast, and professional chef. She works intimately with each client to help them create a custom, personalized event and food experience. In today's episode, we chat about building business during a pandemic.
Kaitie's Kravings
https://www.instagram.com/kaitieskravings/?hl=en
Podcast Links
S2E19 - 1h 6m - Apr 29, 2021 - S02Ep18 - Lauren - Level Up with Lauren - Public speaking and communication coach - What The Business?!
Today on the podcast we have Lauren Wolanski of Level Up with Lauren. Lauren is a public speaking and communication coach who works intimately with each client to help them grow confidence in their speaking, leadership and communication skills. In today's episode, we chat about building confidence in all aspects of life, tricks and things to do when leading up to important work things, and how to be a strong leader.
Level Up with Lauren
https://www.levelupwithlauren.ca/
https://www.instagram.com/levelupwithlauren_/?hl=en
Podcast Links
S2E18 - 53m - Apr 22, 2021 - S02Ep17 - Solo Episode - Josie Nicole Baerg - Josie Nicole Photography - What The Business?!
In this solo episode, I dissect a few of the key lessons and advice that has been given by What The Business?! Season 2 guests. Common answers to my core and favourite questions. This episode is short and sweet so be sure to rate and review in Apple Podcasts!
Podcast Links
https://josienicolephotography.com/what-the-business/
https://www.instagram.com/whatthebusinesspodcast/
Josie Nicole Photography Links
https://www.instagram.com/josienicolephoto
https://josienicolephotography.com/
S2E17 - 21m - Apr 15, 2021 - S02Ep16 - Christine - CL Designs & The Brand Party Podcast - Graphic Designer & Podcaster - What The Business?!
Today on the podcast we have Christine Lieu of CL Designs and The Brand Party Podcast. Christine is a graphic designer who works intimately with each client to help them discover their voice, ideal client and inspiration for what they do. Christine also has her own podcast called The Brand Party Podcast and does lots of public speaking. In today's episode, we chat about so much from marketing online, finding your passion, diversifying your business in a genuine way and so much more.
Christine Lieu / CL Designs
https://www.christineldesigns.com/
Podcast - https://www.christineldesigns.com/podcast
Blog Post on Google Calendar - https://www.christineldesigns.com/post/how-to-get-rid-of-an-inefficient-google-calendar-once-and-for-all
Brand Consistency Checklist https://mailchi.mp/941959d7add5/christineldesignsemail
Anti-Hate/ AAPI Links
Canadian Links
https://www.instagram.com/representasianproject/
https://www.project1907.org/resources
American
https://stopaapihate.org/
S2E16 - 48m - Apr 8, 2021 - S02Ep15 - Jenny & Tharsi - The Double Jay Collective - Storytellers through Video and Visual Media - What The Business?!
Today on the podcast we have Jenny & Tharsi of The Double Jay Collective, a videography business for businesses looking to grow their brand visually. In this episode, we discuss learning from our mistakes in order to improve our client's experience each and every time. Jenny chats about hiring employees to grow the business bigger.
Jenny & Tharsi / The Double Jay Collective
https://www.thedoublejaycollective.com/
https://www.instagram.com/thedoublejaycollective/
Josie's Links
S2E15 - 58m - Apr 1, 2021 - S02Ep14 - Jami Monte - Owner of Monte CPA - Bookkeeping and budgeting educator for business owners - What The Business?!
Today on the podcast we have Jami Monte, owner of Monte CPA, a business based in helping you, a business owner, master your own bookkeeping, budgeting and more for tax season. The first part of the interview is exclusively about Jamis' business. We talk about networking and the value of joining online groups. Jami talks a lot about building a course online and how to she did that with her Bookkeeping Bootcamp. At around 38 minutes we switch and get into her expert advice when it comes to all things finance.
Jami Monte / Monte CPA Links
https://www.instagram.com/montecpa/
Get Jami's Freebie here https://www.montecpa.com/resources
Josie's Links
S2E14 - 1h 15m - Mar 25, 2021 - S02Ep13 - Brooke Miller - Owner of Runway Bridal - Bridal Boutique/Wedding Attire - What The Business?!
Today on the podcast we have Brooke Miller, owner of Runway Bridal, a wedding attire store in Belleville that helps their client's wedding dreams come true. In this episode, Brooke and I talk about taking care of your clients, growing your business, and so much more. Be sure to rate, review and follow!
Brooke / Runway Bridal Links
https://www.instagram.com/runwaybridal/
Josie's Links
S2E13 - 51m - Mar 18, 2021 - S02Ep12 - Fran - Owner of Open Fire Jewellery - What The Business?!
Today on the podcast we have Fran, owner of Open Fire Jewellery, beautiful handmade jewellery with raw and polished gemstones.
In this episode, Fran and I deep dive into how she's grown her business over the last 5 years.
Josie's Links
https://www.instagram.com/whatthebusinesspodcast
https://www.instagram.com/josienicolephoto
Fran's Links
S2E12 - 1h 4m - Mar 11, 2021 - S02Ep11 - Co-Hosted with Phillipa Maitland - Owning a Business during a pandemic - What The Business?!
Today on the podcast Phillipa Maitland and I talk all about adjusting your business to keep money coming in during the last year of lockdowns and restrictions. We talk about our own experiences and we took to Instagram and Facebook to get a few ideas from you all!
Instagram
instagram.com/whatthebusinesspodcast
Patreon
https://www.patreon.com/whattheb
Phillipa's Links
S2E11 - 38m - Mar 4, 2021 - S02Ep10 - Jenny Henderson - Owner of Jenny Henderson Studio - Brand Designer & Coach - What The Business?!
Today on the podcast we have Jenny Henderson, owner of Jenny Henderson Studio, a company that helps you design a meaningful brand to attract your ideal client. In this episode, Jenny and I deep dive into branding, what it is, how to keep it consistent, misconceptions, and so much more. We also chat about being a creative and being new in business.
Dubsado Birthday Sale! 15% off
https://www.dubsado.com/?c=josienicole
Patreon
https://www.patreon.com/whattheb
Jenny's Links
https://www.jennyhendersonstudio.com/
https://www.instagram.com/jennyhendersonstudio/
S2E10 - 1h 6m - Feb 25, 2021 - S02Ep09 - Katrina MacDonald - Co-Founder of Kasama - Business Marketing, branding and social media strategy agency- What The Business?!
Today on the podcast we have Katrina MacDonald, co-founder of Kasama, a company that helps you plan, strategize and execute a marketing strategy to help your business grow. In this episode, Katrina and I talk about branding, Instagram algorithm, new app Clubhouse, diversity, being inclusive in your brand and more!
Katrina / Kasama Links
https://www.kasama.ca/content-posting-guide
https://www.instagram.com/kasamamarketing/
Josie's Links
S2E9 - 1h 9m - Feb 18, 2021 - S02Ep08 - Solo Ep - Josie Nicole Baerg - Josie Nicole Photography - What The Business?!
Today I have a super insightful podcast episode. I talk all about tips and lessons I've learned being on the other side of a service-based business. Instead of thinking like a business person I have advice after a few weeks of being an inquiring client! Enjoy
instagram.com/whatthebusinesspodcast
patreon.com/whattheb
S2E8 - 23m - Feb 11, 2021 - S02Ep07 - Brittiny Blodgett - Weddings By Brittiny - Wedding planner and designer, owner of The Grist Mill - What The Business?!
Today on the podcast we have Brittiny Blodgett, wedding designer and planner. She also owns her own event space, The Grist Mill. In this episode, Brittiny and I talk all about being creative first and foremost, ideal clients, and the ups and downs of outsourcing.
Brittiny's Links
https://www.weddingsbybrittiny.com/
https://www.thegristmill.ca/
Josie's Links
https://josienicolephotography.com/what-the-business/
https://www.instagram.com/whatthebusinesspodcast/
S2E7 - 43m - Feb 4, 2021 - S02Ep06 - Lana Dingwall - Business coach, podcaster, creator of The Lighthouse Collective - What The Business?!
Today's we have Lana Dingwall on the podcast. She was my business coach back at the beginning of 2020 and serves so many other successful business owners. In this episode Lana and I talk all about speaking to your ideal client, working & living through the pandemic and so much more!
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Lana's Links
https://lanadingwall.com/
https://lanadingwall.com/changingthestory-2/
What The Business?!
https://www.instagram.com/whatthebusinesspodcast/
https://www.patreon.com/whattheb
S2E6 - 53m - Jan 14, 2021 - S02Ep05 - Solo Ep - Josie Nicole Baerg - Josie Nicole Photography - What The Business?!
Today's episode is a solo episode. I talk all about some tips for dealing with lows in business and a couple of extra tips for leveraging the highs.
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What The Business?!
https://www.instagram.com/whatthebusinesspodcast/
https://www.patreon.com/whattheb
S2E5 - 29m - Jan 7, 2021 - S02Ep04 - Ryan Wallace - Associate at KASTx Ventures Inc. - What The Business?!Today's episode is with a great friend of mine who is in communications and business. He works with entrepreneurs to help them scale big. We dive deep into all things business, marketing, communications, goal setting and more! Enjoy!-Ryan's Links
https://kastxventures.com/What The Business?!S2E4 - 45m - Dec 30, 2020 - S02Ep03 - Damian - Wedding Videographer & Podcaster - North Park Films - What The Business?!Today I have a very incredible interview with Damian from North Park Films. We talk a lot about caring for clients with intention, branding yourself, and creating a podcast to further serve his clients and so much more. Damian talks about working smart and not hard!-Damian's LinksWhat The Business?!S2E3 - 51m - Dec 23, 2020
- S02Ep02 - Natalie Taylor - Transformational Coach - Creator of Life Architect & CEO of Wealth Improvement Network - What The Business?!
Today I have a very inspiring interview with Natalie Taylor.
We talk a lot about imposter syndrome, embracing 'no', and building a business that sustains and supports the life you want.
Natalie's Links
https://www.instagram.com/winningnatalie/
https://www.nataliestaylor.com/lac-free-webinar
What The Business?!
jnbaerg@gmail.com
https://www.instagram.com/whatthebusinesspodcast/
Links mentioned at the end!
Ontario Helpline (scroll down) offers chats and email services as well as phone. https://www.ontario.ca/page/mental-health-services#:~:text=Call%20Telehealth%20Ontario%20at%201,day%2C%20seven%20days%20a%20week.
Canadian Health Services https://www.canada.ca/en/public-health/services/mental-health-services/mental-health-get-help.html
https://www.crisisservicescanada.ca/en/looking-for-local-resources-support/
S2E2 - 1h 9m - Dec 17, 2020
