They’re the best sales team in the business...the spirits business that is, and they’re going to show you how they do it. Top Shelf Integrity gives you an inside look at how the Beam Suntory On-Premise sales team maintains their best-in-class standards of excellence through a combination of service and responsibility... and a hearty shot of integrity. This podcast is by the industry for the industry. Through conversations with leaders at Beam Suntory, you’ll learn what it is that makes the On-Premise sales team the “go-to” sales team in the alcohol industry through tactical business and sales advice grounded in the team’s collective decades of experience.  Business is changing by the second and the only way to stay ahead of the curve is to have a killer team by your side. With Top Shelf Integrity, you’ve got yours.

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2021/8/30/14/8caa7f40-cd5f-4e31-8137-b00406995bc1_master-tsi-ep10.mp3

Rachel Harris is the VP of On-Premise at Beam Suntory, and she is joined by the Director of On-Premise Consumer Marketing, Christina Kollereb. Today, Rachel and Christina unpack how they work with their On-Premise partners, and find synergies with their spirit brands and the brand they’re building with restaurants or bars. They talk about their collaborative conversations and engaging presentations for standing out against other suppliers. Christina also shares how Beam Suntory looks at shared goals with corporate chains to create initiatives, like their Positive Proof Initiative for building a sustainable future. Today on Top Shelf Integrity:<ul><li>How Beam Suntory brings engaging program ideas &amp; insights to partners</li><li>Programs created to elevate bourbon brands with chain account customers</li><li>Common initiatives between Beam Suntory and corporate chains for building a sustainable future</li><li>How to handle challenges that go against brand strategies </li><li>Evolving your customer marketing team to better service customers </li></ul> Follow Beam Suntory:<ul><li>Website: <a href="https://www.beamsuntory.com/" rel="nofollow">beamsuntory.com</a></li><li>Instagram: <a href="https://www.instagram.com/beamsuntory/" rel="nofollow">@beamsuntory</a></li><li>Follow Rachel: <a href="https://www.instagram.com/rachelsharris_/?hl=en" rel="nofollow">@rachelsharris_</a> </li></ul> This show is produced by <a href="http://soulfireproductionsco.com/" rel="nofollow">Soulfire Productions</a>

Rachel Harris is the VP of On-Premise at Beam Suntory, and she is joined by the Director of On-Premise Consumer Marketing, Christina Kollereb. Today, Rachel and Christina unpack how they work with their On-Premise partners, and find synergies with their spirit brands and the brand they’re building with restaurants or bars. They talk about their collaborative conversations and engaging presentations for standing out against other suppliers. Christina also shares how Beam Suntory looks at shared goals with corporate chains to create initiatives, like their Positive Proof Initiative for building a sustainable future.

Spirit of Hospitality: Building Brands Together with Rachel Harris & Christina Kollereb

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2021/8/23/23/de6440e4-73bf-4f04-9a42-aa1c735e3344_master-tsiep9-rachelcaroline.mp3

VP of On-Premise at Beam Suntory, Rachel Harris, is joined by the former President of Tales of the Cocktail Foundation, Caroline Rosen. Today’s episode is a first listen into Beam Suntory’s upcoming “Proof You Can” video series where they will be sharing cocktails and swapping stories about the alcohol and beverage industry. Today on Top Shelf Integrity:<ul><li>How to rebuild the industry during and after the pandemic subsides </li><li>How the Tales of the Cocktail Foundation is looking towards the future</li><li>What they’ve learned from the pandemic &amp; how they pivoted into virtual education</li><li>Ways organizations have come together for the betterment of the industry</li></ul> Follow Beam Suntory:<ul><li>Website: <a href="https://www.beamsuntory.com/" rel="nofollow">beamsuntory.com</a></li><li>Instagram: <a href="https://www.instagram.com/beamsuntory/" rel="nofollow">@beamsuntory</a></li><li>Follow Rachel: <a href="https://www.instagram.com/rachelsharris_/?hl=en" rel="nofollow">@rachelsharris_</a> </li></ul> This show is produced by <a href="http://soulfireproductionsco.com/" rel="nofollow">Soulfire Productions</a>

VP of On-Premise at Beam Suntory, Rachel Harris, is joined by the former President of Tales of the Cocktail Foundation, Caroline Rosen. Today’s episode is a first listen into Beam Suntory’s upcoming “Proof You Can” video series where they will be sharing cocktails and swapping stories about the alcohol and beverage industry.

Bouncing Back with Rachel Harris and Caroline Rosen

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2021/8/17/1/53cbd12b-af71-4eda-948a-ab721b043ddc_master-tsiep8-danlana.mp3

Dan Cohen is the Senior PR Director and Head of Social Media at Beam Suntory, and he is joined by the Senior PR Manager, Lana Ohs. Today, Dan and Lana share their insight into Public Relations within the beverage industry, unpacking how Beam Suntory approaches education and collaboration with bartenders and other influencers. Today on Top Shelf Integrity:<ul><li>Who is considered an influencer in the beverage industry</li><li>Creating programs that excite and educate influencers on brand stories &amp; their values</li><li>How to approach collaborating with bartenders and other influencers in the industry</li><li>Gain insight and learnings from those who see trends first hand</li><li>Prioritizing diversity and inclusivity</li></ul> Follow Beam Suntory:<ul><li>Website: <a href="https://www.beamsuntory.com/" rel="nofollow">beamsuntory.com</a></li><li>Instagram: <a href="https://www.instagram.com/beamsuntory/" rel="nofollow">@beamsuntory</a></li><li>Follow Rachel: <a href="https://www.instagram.com/rachelsharris_/?hl=en" rel="nofollow">@rachelsharris_</a> </li></ul> This show is produced by <a href="http://soulfireproductionsco.com/" rel="nofollow">Soulfire Productions</a>

Dan Cohen is the Senior PR Director and Head of Social Media at Beam Suntory, and he is joined by the Senior PR Manager, Lana Ohs. Today, Dan and Lana share their insight into Public Relations within the beverage industry, unpacking how Beam Suntory approaches education and collaboration with bartenders and other influencers.

Influencing the Influencers with Dan Cohen and Lana Ohs

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2021/8/3/2/e8efb695-71fe-410b-9cee-2299dd418bb9_master-tsiep7-kathleencharlie.mp3

Kathleen DiBenedetto is the Senior Director of Seed Brands, and she is joined by Atsushi “Charlie” Takeuchi whose expertise is the whisky Highball. Today, they explore how the Beam family and Suntory family contribute to who Beam Suntory is as an organization, and how they differentiate themselves from the landscape of so many brands by honoring legacy. Learn how Beam Suntory inspires passion and a commitment to innovation through their strong founder spirit and family business model! Today on Top Shelf Integrity:<ul><li>Inspiring passion &amp; teamwork through the family business model</li><li>How Beam Suntory sets itself apart by honoring their strong founders’ spirits</li><li>Beam Suntory’s commitment to adding value &amp; growing for good vs. growing for profit</li><li>How to take your business to the next level through innovation</li></ul> Follow Beam Suntory:<ul><li>Website: <a href="https://www.beamsuntory.com/" rel="nofollow">beamsuntory.com</a></li><li>Instagram: <a href="https://www.instagram.com/beamsuntory/" rel="nofollow">@beamsuntory</a></li><li>Follow Rachel: <a href="https://www.instagram.com/rachelsharris_/?hl=en" rel="nofollow">@rachelsharris_</a> </li></ul> This show is produced by <a href="http://soulfireproductionsco.com/" rel="nofollow">Soulfire Productions</a>

Kathleen DiBenedetto is the Senior Director of Seed Brands, and she is joined by Atsushi “Charlie” Takeuchi whose expertise is the whisky Highball. Today, they explore how the Beam family and Suntory family contribute to who Beam Suntory is as an organization, and how they differentiate themselves from the landscape of so many brands by honoring legacy. Learn how Beam Suntory inspires passion and a commitment to innovation through their strong founder spirit and family business model!

A Look Inside Our Family Business Model with Kathleen DiBenedetto and Atsushi “Charlie” Takeuchi

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2021/7/27/0/571ba602-fa1c-4d83-b7c2-5c4ad14f5815_master-tsiep6-kenkathleen.mp3

Ken Ruff is the Vice President of National Accounts of On-Premise at Beam Suntory, and Kathleen DiBenedetto is the Senior Director of Seed Brands. Today, Ken and Kathleen share how times have changed in each of their 30 years at Beam Suntory, along with the values and culture that have kept them excited and loving their careers year after year. They each share their knowledge of the sales and marketing industry, including the most important elements for success and how they mentor their employees. Today on Top Shelf Integrity:<ul><li>The culture &amp; values of Beam Suntory that have kept Ken &amp; Kathleen there for 30 years</li><li>How Beam Suntory brings their brands&#39; legacies forward, showing the heart of each company</li><li>Authenticity and truth as core values of Beam Suntory</li><li>The most important elements of success in marketing &amp; sales today</li><li>The future of the alcoholic beverage industry</li><li>Advice for employees for growing in their career</li></ul> Follow Beam Suntory:<ul><li>Website: <a href="https://www.beamsuntory.com/" rel="nofollow">beamsuntory.com</a></li><li>Instagram: <a href="https://www.instagram.com/beamsuntory/" rel="nofollow">@beamsuntory</a></li><li>Follow Rachel: <a href="https://www.instagram.com/rachelsharris_/?hl=en" rel="nofollow">@rachelsharris_</a> </li></ul> This show is produced by <a href="http://soulfireproductionsco.com/" rel="nofollow">Soulfire Productions</a>

Ken Ruff is the Vice President of National Accounts of On-Premise at Beam Suntory, and Kathleen DiBenedetto is the Senior Director of Seed Brands. Today, Ken and Kathleen share how times have changed in each of their 30 years at Beam Suntory, along with the values and culture that have kept them excited and loving their careers year after year. They each share their knowledge of the sales and marketing industry, including the most important elements for success and how they mentor their employees.

Live the Life, Don't Just Make A Living with Kathleen DiBenedetto and Ken Ruff

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2021/7/19/21/b25eb516-139f-4e81-b61c-f60607df53b9_master-tsi-ep5.mp3

Rachel Harris is the Vice President of On-Premise at Beam Suntory, and John Horn is the Customer Vice President for Hotel and Regional Accounts of On-Premise. In today’s conversation, Rachel and John unpack what it means to be a great leader and how leadership styles have evolved at Beam Suntory. They talk about cultivating an environment where your team feels safe to voice their opinions, and how trust, vulnerability, and diversity play a role in building an exceptional team. Today on Top Shelf Integrity:<ul><li>How Rachel &amp; John developed into their leadership roles and styles</li><li>Building teams that are diverse in thought &amp; experience</li><li>Why vulnerability is a powerful tool in leadership </li><li>Empowering your team by asking questions</li><li>Building a team from scratch - creating a team culture &amp; individual trust</li><li>The evolution of leadership style within Beam Suntory</li></ul> Follow Beam Suntory:<ul><li>Website: <a href="https://www.beamsuntory.com/" rel="nofollow">beamsuntory.com</a></li><li>Instagram: <a href="https://www.instagram.com/beamsuntory/" rel="nofollow">@beamsuntory</a></li><li>Follow Rachel: <a href="https://www.instagram.com/rachelsharris_/?hl=en" rel="nofollow">@rachelsharris_</a> </li></ul> This show is produced by <a href="http://soulfireproductionsco.com/" rel="nofollow">Soulfire Productions</a>

Rachel Harris is the Vice President of On-Premise at Beam Suntory, and John Horn is the Customer Vice President for Hotel and Regional Accounts of On-Premise. In today’s conversation, Rachel and John unpack what it means to be a great leader and how leadership styles have evolved at Beam Suntory. They talk about cultivating an environment where your team feels safe to voice their opinions, and how trust, vulnerability, and diversity play a role in building an exceptional team.

Empower Your People and Get Out Of Their Way with Rachel Harris and John Horn

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2021/7/13/2/7c0a526f-45ce-418f-8caa-ac854e76edd6_master-tsi-ep4.mp3

Dan Cohen is the Senior PR Director and Head of Social Media at Beam Suntory, and Christina Kollereb is the Senior Marketing Manager for National Accounts On-Premise. In today’s episode, Dan and Christina discuss why implementing Cocktails-To-Go during the pandemic was a lifeline for the service industry, and unpack the challenges and creativity that went into developing this new system.  Today on Top Shelf Integrity:<ul><li>How Cocktails-To-Go supports bars &amp; restaurants </li><li>The luxury and convenience of Cocktails-To-Go for consumers</li><li>The social media presence of this initiative </li><li>Two biggest obstacles with implementing this new system</li><li>The future of Cocktails-To-Go and On The Rocks</li><li>Future cocktail trends as bars are opening </li></ul> Follow Beam Suntory:<ul><li>Website: <a href="https://www.beamsuntory.com/" rel="nofollow">beamsuntory.com</a></li><li>Instagram: <a href="https://www.instagram.com/beamsuntory/" rel="nofollow">@beamsuntory</a></li><li>Follow Rachel: <a href="https://www.instagram.com/rachelsharris_/?hl=en" rel="nofollow">@rachelsharris_</a> </li></ul> This show is produced by <a href="http://soulfireproductionsco.com/" rel="nofollow">Soulfire Productions</a>

Dan Cohen is the Senior PR Director and Head of Social Media at Beam Suntory, and Christina Kollereb is the Senior Marketing Manager for National Accounts On-Premise. In today’s episode, Dan and Christina discuss why implementing Cocktails-To-Go during the pandemic was a lifeline for the service industry, and unpack the challenges and creativity that went into developing this new system.

Trailblazers: The First Go To Market for Cocktails-To-Go with Christina Kollereb and Dan Cohen

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2021/7/6/3/eb87973e-54e1-4450-9f30-7ddfa13d85b6_masterv2-tsi-ep3.mp3

Dan Cohen is the Senior PR Director and Head of Social Media at Beam Suntory. Dan is joined by Atsushi &#34;Charlie&#34; Takeuchi, whose expertise is the whisky Highball. Before coming to Chicago in 2016 to maximize the growth of Highball in the U.S., Charlie spent 18 years in Japan working for Suntory, and was part of the team who developed the Highball machine. Today, Charlie shares how Highball gained its popularity, and why the creation of the Highball machine was a game-changer for the beverage market. Today on Top Shelf Integrity:<ul><li>Whisky Highball as part of Japanese culture</li><li>Charlie’s transition from Japan to the U.S. with the Suntory Highball machine</li><li>How Suntory came up with the concept of a Highball machine</li><li>The evolution and future of Highball</li><li>What makes a quality, refreshing Highball &amp; the room for innovation with crafting one</li><li>The differences between a Japanese Highball and a Highball in the states</li></ul> Follow Beam Suntory:<ul><li>Website: <a href="https://www.beamsuntory.com/" rel="nofollow">beamsuntory.com</a></li><li>Instagram: <a href="https://www.instagram.com/beamsuntory/" rel="nofollow">@beamsuntory</a></li><li>Follow Rachel: <a href="https://www.instagram.com/rachelsharris_/?hl=en" rel="nofollow">@rachelsharris_</a></li></ul> This show is produced by <a href="http://soulfireproductionsco.com/" rel="nofollow">Soulfire Productions</a>

Dan Cohen is the Senior PR Director and Head of Social Media at Beam Suntory. Dan is joined by Charlie Takeuchi, whose expertise is the whisky Highball. Before coming to Chicago in 2016 to maximize the growth of Highball in the U.S., Charlie spent 18 years in Japan working for Suntory, and was part of the team who developed the Highball machine. Today, Charlie shares how Highball gained its popularity, and why the creation of the Highball machine was a game-changer for the beverage market.

How to Build an Artisan Brand Within a Legacy Company with Dan Cohen and Atsushi "Charlie" Takeuchi

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2021/6/22/0/5e770298-3073-44bb-9354-963719a07cc6_masterv2-tsi-ep2.mp3

John Horn is the Customer Vice President for Hotel and Regional Accounts of On-Premise at Beam Suntory, and Ken Ruff is the Vice President of National Accounts. Today, John and Ken share insight into their departments and how On-Premise at Beam Suntory creates long-lasting value for their customers. Standing out in the beverage industry can be tricky with the wide range of options, so John and Ken are here to explore what it means to have a customer-centric, forward-thinking approach to best serve your customers and consumers. Today on Top Shelf Integrity:<ul><li>The pros of Beam Suntory’s customer-centric approach</li><li>Building long-term relationships with customers vs. focusing on short-term wins</li><li>Having a diverse team of talent that also reflects your customers and consumers</li><li>Creating an environment that empowers employees to be leaders</li><li>Servicing customers and utilizing insights for continuous growth </li></ul> Follow Beam Suntory:<ul><li>Instagram: <a href="https://www.instagram.com/beamsuntory/" rel="nofollow">@beamsuntory</a> </li><li>Website: <a href="https://www.beamsuntory.com/" rel="nofollow">beamsuntory.com</a></li></ul> This show is produced by <a href="http://soulfireproductionsco.com/" rel="nofollow">Soulfire Productions</a>

John Horn is the Customer Vice President for Hotel and Regional Accounts of On-Premise at Beam Suntory, and Ken Ruff is the Vice President of National Accounts. Today, John and Ken share insight into their departments and how On-Premise at Beam Suntory creates long-lasting value for their customers. Standing out in the beverage industry can be tricky with the wide range of options, so John and Ken are here to explore what it means to have a customer-centric, forward-thinking approach to best serve your customers and consumers.

How to Stand Out in the Beverage Industry with John Horn and Ken Ruff

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2021/6/22/0/cc9efff6-a55d-448b-9837-8dd1c8e19f95_masterv2-tsi-ep1.mp3

Rachel Harris is the Vice President of On-Premise at Beam Suntory, and she is joined by Kathleen DiBenedetto, the Senior Director of Seed Brands. Today, Rachel and Kathleen unpack how Beam Suntory approached the pandemic and activities they did throughout the year to support their trade partners and community. Learn how they put into action their saying, “come as a friend, leave as a family” and why the focus of Beam Suntory is always on the value of the individual. You’ll also hear stories from past generations, like how Jim Beam overcame adversity and took care of his employees during prohibition. Today on Top Shelf Integrity:<ul><li>What sets Beam Suntory apart in their leadership style</li><li>Programs that were created to support trade partners during the pandemic, like Shift-Meals-To-Go</li><li>Core values of Beam Suntory: the emphasis that people are family</li><li>Ways Beam Suntory focuses on their customers&#39; success &amp; invests in their people</li><li>Virtual trainings and tastings around crafting cocktails</li><li>Sharing stories from past generations and learning from mistakes </li></ul> Follow Beam Suntory:<ul><li>Instagram: <a href="https://www.instagram.com/beamsuntory/" rel="nofollow">@beamsuntory</a> </li><li>Website: <a href="https://www.beamsuntory.com/" rel="nofollow">beamsuntory.com</a></li></ul> This show is produced by <a href="http://soulfireproductionsco.com/" rel="nofollow">Soulfire Productions</a>

Rachel Harris is the Vice President of On-Premise at Beam Suntory, and she is joined by Kathleen DiBenedetto, the Senior Director of Seed Brands. Today, Rachel and Kathleen unpack how Beam Suntory approached the pandemic and activities they did throughout the year to support their trade partners and community. Learn how they put into action their saying, “come as a friend, leave as a family” and why the focus of Beam Suntory is always on the value of the individual. You’ll also hear stories from past generations, like how Jim Beam overcame adversity and took care of his employees during prohibition.

New World Leadership with Rachel Harris and Kathleen DiBenedetto

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2021/6/16/15/22b3436e-4771-4640-a5ca-e56d8548891a_tsi-trailer-withstatement.mp3

They’re the best sales team in the business...the spirits business that is, and they’re going to show you how they do it. Top Shelf Integrity gives you an inside look at how the Beam Suntory On-Premise sales team maintains their best-in-class standards of excellence through a combination of service and responsibility... and a hearty shot of integrity. This podcast is by the industry for the industry. Through conversations with leaders at Beam Suntory, you’ll learn what it is that makes the On-Premise sales team the “go-to” sales team in the alcohol industry through tactical business and sales advice grounded in the team’s collective decades of experience.  Business is changing by the second and the only way to stay ahead of the curve is to have a killer team by your side. With Top Shelf Integrity, you’ve got yours.

They’re the best sales team in the business...the spirits business that is, and they’re going to show you how they do it. Top Shelf Integrity gives you an inside look at how the Beam Suntory On-Premise sales team maintains their best-in-class standards of excellence through a combination of service and responsibility... and a hearty shot of integrity.

This podcast is by the industry for the industry.

Through conversations with leaders at Beam Suntory, you’ll learn what it is that makes the On-Premise sales team the “go-to” sales team in the alcohol industry through tactical business and sales advice grounded in the team’s collective decades of experience. 

Business is changing by the second and the only way to stay ahead of the curve is to have a killer team by your side. With Top Shelf Integrity, you’ve got yours.

Top Shelf Integrity

Episodes