238 Jeremie Kubicek / Know Yourself. Lead Yourself
31m | Jun 19, 2026In this episode of Elite Advisor Podcast, Sten Morgan sits down with Jeremie Kubicek to talk about how the Five Voices framework reshapes the way you lead, communicate, and connect - starting with the one voice you were built to lead from.
They discuss knowing your foundational communication voice, speaking the language of every client and team member, and how financial advisors can build deeper trust, stronger teams, and a culture people don't want to leave.
If you're ready to stop settling for comfortable and start building at your highest level, this conversation will challenge how you think about your business, your value, and the impact you create for clients.
In This Episode
- You are all five voices, but you have one foundational voice - and most leaders "play someone on TV" they're not, which is exactly why they come across as average.
- The Five Voices framework (Nurturer, Guardian, Creative, Connector, Pioneer) built on the Big Five and Jung's work - and why 73% of people are present-oriented, not future-oriented.
- A practical move for this week: read the room. Start with people and feelings for feelers, and competence and credibility for thinkers.
- Jeremie's core philosophy - "know yourself to lead yourself." Leading from raw title and power produces compliance, not engagement; learn someone's language and they'll run through walls for you.
- Your week-ahead challenge: build a culture people don't want to leave, and start using AI by talking to it - ask it to ask you the right questions first.
Episode Timestamps
00:00 - Introduction 00:58 - The Five Voices, Explained
02:55 - The Science Behind an Assessment That Actually Sticks
06:16 - Start With Yourself: Know Yourself to Lead Yourself
08:32 - How to Roll It Out Across Your Team
16:13 - Speaking Every Client's Language in Prospecting Meetings
22:04 - Build a Culture People Don't Want to Leave
27:09 - The Simplest Way to Start Using AI Today
Get the Free Episode Companion Guide: Want the cheat sheet for this episode? We turned the biggest ideas into a one-page companion guide - the Five Voices blueprint, key takeaways, and three action steps to run this week. Grab your free copy here: https://gobeelite.com/elite-advisor-podcast-companion-page?utm_source=youtube&utm_medium=podcast&utm_campaign=ep_238_jeremie_kubicek
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