Building Bridges in Tech Transfer: Local and State Advocacy Strategies with Mike Waring
23m | Jan 3, 2024The success of tech transfer efforts begins with advocacy. Tech transfer is not just an abstract idea. It creates real companies and real jobs. Getting policy makers to understand tech transfer will push the whole profession in a positive way.
Mike Waring, AUTM Advocacy and Alliances Coordinator, is here to talk about advocacy at the local, state, and national level. In this two-part episode, we begin with advocacy at the state and local level.
Mike talks about the importance of tapping into relationships with campus government relations people and enabling them to educate and explain what tech transfer is and why we care about certain things. He also gives tips for presenting state and local governments with success stories of things they care about like innovation and job creation.
Be sure to join us next week as Mike will be back to continue this conversation at the federal level. We'll explore how advocacy efforts transfer to the national stage along with practical insights and actionable strategies.
In This Episode:
[02:42] How tech transfer offices can initiate meaningful conversations with state and local governments about the significance of innovation and tech transfer.
[03:05] Tapping into the relationships your campus government relations have in order to advance tech transfer issues.
[04:30] The importance of educating and explaining how tech transfer works.
[06:32] Establishing strong connections with state and local governments to ensure a collaborative approach to fostering innovation.
[07:16] Look for opportunities for your state and local government relations people to share your successes in new industries and jobs.
[08:04] Show that your success creates success for your region.
[08:32] Addressing concerns and misconceptions.
[10:22] Inviting city councils or the mayor to see how your tech transfer has helped startups with business and opportunity.
[10:56] Navigating government policies for tech transfer professionals.
[12:17] Use other local groups like The Chamber of Commerce to share the importance of tech transfer efforts.
[12:28] Strategies that TTOs can use to engage with local governments for financial backing and support.
[14:27] Demonstrating your value to garner public support. Tools include press releases, annual reports, and events.
[16:39] The power of collaborating with local business leaders and entrepreneurs.
[18:17] Mike shares advice for communicating your successes.
Resources:
Technology Transfer Infographic
