Ep. 2: Hybrid Sales: Research and Challenges

Welcome to the second episode of Making a Difference with the Reynolds and Reynolds Sales Leadership Program. In today’s episode, host Ben Wiggins sits down with Dr. Huanhuan Shi, Assistant Professor of Marketing, and Jason Day, Chief Revenue Officer at StarRez. In this episode, our guests cover all things hybrid sales and even offer a piece of advice to students interested in the sales industry. Join them as they discuss the research, challenges, and details of hybrid selling. You won’t want to miss this episode!

Visit our website at: https://mays.tamu.edu/sales

Time Stamps:

(00:00 - 01:39) Introduction

(01:40 - 06:46) Hybrid Sales

(06:47 - 08:20) Personality and Profiles in Sales

(08:21 - 11:58) Research Findings in Hybrid Sales

(11:59 - 19:05) Data

(19:06 - 20:54) Highest Potential in Hybrid Sales

(20:55 - 23:39) Advice for Students Interested in Sales

(23:40 - 25:14) Outro and Takeaways