SEO 101 is Search Engine Optimization from the very beginning. SEO 101 will teach you SEO from Square one. Hosts Ross Dunn and John Carcutt give out helpful information for the beginners without overwhelming you with technical details.

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Google has had a few bugs as of late that are discussed here, along with some valuable anecdotes about existing client SEO issues that you should avoid, the vast importance of blogs and why, and much more. Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 450 - Google Bugs, Why Blogs Rock, and More Algorithmic News

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Ross and Scott discuss AI pioneers quitting Google to warn about the technology’s danger; the use of historical data to evaluate search quality, and more Google updates. Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 449 - AI quits Google, Google UA Historical Data, Google Search Ranking, April 2023 Updates, and More.

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April’s latest and significant Google product review update is discussed along with the announcement that Google is building a new search engine codenamed Project Magi. The hosts discuss the recent changes to the search landscape… most notably that Bing is in the news more often. This full episode continues with more search engine news worthy of your time. Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 448 - Project Magi, the Product Review Update, and More Bing

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Another broad core update is unleashed, improvements to the Search Status Dashboard, a tip for video SEO that you don’t want to miss, and more insights into the good and bad of AI for SEO.  Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 447 - Ranking Updates, Snippet Mistakes, Google Bard, and More.

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More information continues to be revealed about Google’s Product Review Update. Ross and Scott review more about ChatGPT and SEO, plus a local SEO tip, and more thoughts from Google’s John Mueller. Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 446 - ChatGPT for Keyword Research, Google Product Reviews Update & More

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Google says they will automatically set up Google Analytics 4 for anyone who hasn’t done so… but it comes with serious caveats you need to be aware of. Also, AI chat is all over the news right now and for good reason, it is changing the way we work! Ross and Scott discuss the latest news on AI for SEO and the teased releases of AI for search from Bing and Google. Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 445: Bing and Bard AI Discussed - Plus Google will Help with Analytics 4 but Don’t Rely on That

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Scott and Ross discuss the long-running round of Google algorithmic updates and their respective (but significant) impact on search results. They discuss the impact of the helpful content update on AI written content and finish off the episode with the answer to an SEO 101 listener question. Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 444 Google’s Many Latest Updates and the Impact on AI Content

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The hosts started the show by reminiscing on the beginning of Search Engine Land which is now celebrating its 16th birthday. Next up, was the New Google Search Status Dashboard which reports widespread issues for site owners. Other topics discussed include the latest news on the Google Helpful Content Update that targets low-quality content created, a new Link Spam Update that’s about to roll out in 2 weeks, and much more! Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 443 New Google Search Status Dashboard, December Google Helpful Content Update, Link Spam Update, and More.

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The hosts started the show by discussing the lawsuit Google filed against a company promising Page 1 rankings. Other topics discussed include duplicate website content, the impact of backlinks on ranking, Google algorithms to detect &amp; demote AI-altered plagiarized content, HTTP/3 as a factor in ranking, and much more! Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 442 Impact of Backlinks on Ranking, Duplicated Website Content, AI-altered plagiarized content, and More.

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Ross &amp; Scott started the show with news on WooCommerce WordPress plugin vulnerabilities. They then talked about reviewing structured data, updates on Google Business Profile photos, the impact of local review keywords on local rankings, disappearing reviews caused by a GBP bug, and much more! Bonus: Ross shares some of his learnings from a recent DMO Mastermind.  Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 441 Disappearing Google Reviews, Updates on Google Business Profile Features, and More.

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Ross &amp; Scott started the show with news on WordPress vulnerabilities. They then talked about Google’s October 2022 spam update, Google SERP display update, testing of expanded pricing details in Google Product Panel, guidelines for soliciting Google reviews, and so much more. Bonus: A special offer for business owners for the 25th anniversary of StepForth Web Marketing!  Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 440:  WordPress Vulnerabilities, October Spam Update, Google Search Result Display Update, and More.

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Ross &amp; Scott started the show with news on Drupal vulnerabilities. They then did a rundown of the many Google updates in the last few months. Other topics discussed: Google testing the “More Like This” snippet feature, Google Search Console missing data, Google Local Search ranking bug, spiking Google Business Profile suspensions, and much more! Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 439:  Drupal Vulnerabilities, Multiple Google Updates, Google Business Profile Suspensions, and More

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The show started with a status check on Google’s Helpful Content Update. Ross &amp; Scott then moved on to WordPress 6.02 security issues and Google’s advice on meta descriptions. They also gave valuable tips when they answered a few questions from the audience. Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 438: WordPress 6.02 Security Issues, Google’s Advice on Meta Descriptions, and More.

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2022/8/31/13/cfd6e892-c3e8-4d1f-adca-eca64af5c6ee_seo-437.mp3

The show started with a big update on Google Helpful Content, which could change SEO as much as Panda did. The hosts then discussed the August product review update, changes in People Also Asked results, Google’s simplified page indexing report, duplicating content in business profile posts, and much more!﻿ Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 437: Google’s Helpful Content Update, Changes to International Targeting Report, Indexing Updates, and More.

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2022/8/3/18/16c111d7-9fcb-4cc8-b6bf-c98ba80a3493_seo-436.mp3

The hosts started the show with Google’s release of a super basic video on SEO. They also talked about the July 2022 product review algorithm update, the Google indexing issue last July 15, new automated messaging through the Business Profile FAQ section, a Google Review scam, and more! Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 436: July 2022 Product Review Update, Google’s Indexing Issue, GBP Automated Messaging, and More.

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2022/7/18/12/295b77c0-a664-4d0c-a6df-3e799d93bf5b_seo-435.mp3

The show was packed with updates from Google. Ross &amp; Scott discussed Google Search ranking updates, the rollout of the new Search Console Video index report, new rich result guidelines, the Google My Business mobile app, the expiration of Google posts, and much more!  Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 435: GMB App Update, New Video Index Report, New Rich Result Guidelines, and More.

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2022/6/28/11/f7b57211-0691-495f-b7d2-32b97b485781_seo-434.mp3

The show started with a Twitter update that could benefit e-commerce merchants. The hosts then moved on to the open secret of Google Search, testing the new featured snippet layout, ‘brand story snippet,’ LGBTQ+ owned attribute to business profiles, and much more!   Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 434: The Open Secret of Google Search, Twitter Updates, Featured Snippet Tests, and More.

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The show was packed with a lot of updates, including the following: Yoast’s IndexNow protocol, Google adding learning video rich results, Google’s update on its title algorithm for multi-language or transliterated/scripted titles, Ahref&#39;s new search engine, and much more!  Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 433: New Search Engine From Ahrefs, Google’s Learning Video Markup, SEO Certification, and More.

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2022/6/1/11/19782a3b-037a-4bd9-9da7-207ccac51e3b_seo-432.mp3

Ross &amp; Scott started the show by paying homage to SEO legend Bill Slawski, who recently passed away. They then discussed the activation of WordPress 6.0 ‘Arturo’, Google’s May 2022 Broad Core Update, tips for marking up FAQ pages, a Google Ads cost per click (CPC) bug that inflated click prices by 300% - 400%, and much more!  Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 432: Google’s May 2022 Broad Core Update, WordPress 6.0 ‘Arturo’ Activation, Google Ads CPC Bug, and More.

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2022/5/11/15/d436ab87-f1bd-4d25-b1b4-fa6169ed8d4f_seo-431.mp3

Show guest, Mike Blumenthal, shares his latest research findings on the increased power of images in local search. In this episode, you will find out what images Google wants to see, how to leverage images to improve your rankings, and how to use one of Google&#39;s free tools to maximize your chances of success. Advertising Inquiries: <a href='https://redcircle.com/brands'>https://redcircle.com/brands</a> Privacy & Opt-Out: <a href='https://redcircle.com/privacy'>https://redcircle.com/privacy</a>

SEO 101 Ep 431: How to Use Images to Improve Rankings With Mike Blumenthal

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SEO 101 is Search Engine Optimization from the very beginning. SEO 101 will teach you SEO from Square one. Hosts Ross Dunn and John Carcutt give out helpful information for the beginners without overwhelming you with technical details.