When Hollywood Met NFTs

Celebrities are all over the blockchain space. From Logan Paul combining Pokemon box breaks and NFTs to Matt Damon implying you’re a coward if you don’t buy on a Crypto.com, it feels like a matter of time before they all have their play. But to complicate matters, the hardcore NFT community is pretty hard on traditional celebrities.

Some of that is deserved. Adult film star Lana Rhoades sold $1.5 million in NFTs before announcing she’s shutting down the program shortly thereafter. Diehard NFT and crypto enthusiasts can’t get away with that if they ever want to work in the space again. But as this subculture graduates to ‘culture’, celebrities will naturally catch up. But is that right around the corner or far out on the horizon?

I talked to Ishmilly who brought Floyd Mayweather into the NFT space after becoming enamored with the space after seeing the success of Top Shot, then becoming an early owner of a Bored Ape. In the past year, Ishmilly has become a leading creative director in the NFT space for celebrities, brands, and his own projects. We talk about everything from music blockchain projects to working with The Wolf of Wall Street to owning an impressive collection of 1,500 NFTs. It’s a rare window into the front lines of what the A-list is thinking about this space.

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