Tangible, actionable and relevant information for music teachers who are expanding online with courses, membership sites, workshops and interactive group programs. Tune in for musings, conversations, tech tips and motivation that is all designed to help your music studio have greater impact and income online!

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/10/24/23/9102dfe4-b76c-4f78-ba4f-b6c50f4525ba_299__it_s_time_to_say_goodbye_.mp3

<p>Hey... these shownotes are a bit more casual than I have done recently, because this is the last weekly episode of the Music Teachers: Expand Online podcast -- at least for now.</p><p>Let&#39;s keep in touch -- the best way to do that is via DM on <a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">Instagram</a> or <a href="https://m.me/jaimeslutzky/" rel="nofollow">Facebook</a> or by booking a call at <a href="https://callwithjaime.com" rel="nofollow">https://callwithjaime.com</a></p><p>This was a hard decision to come to but I know its the right thing right now.</p>

299: Is this goodbye?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/10/17/23/ce1b8a80-9085-4961-88b5-58ea512afc06__them_what_they_want__give_them_what_they_need.mp3

<p><span>In this episode our hose, Jaime Slutzky, discemenates the important skill of packaging your music teaching programs and offerings to emphasize what students </span><strong>want </strong><span>while providing what they </span><strong>need to achieve that desire</strong><span>. This is crucial for students to be able to trust in you and your programs.</span></p><h3>Key Takeaways:</h3><ul><li>Understand the difference between what students want (the fun, excitement, flash) and what they need (the core skills, technique, fundamentals)</li><li>When marketing a workshop, group program, course or other one-to-many product, focus on the end result the student will achieve rather than the details of how you&#39;ll get them there</li><li>Understand who the ideal student for this program is, what they want to accomplish, and how your program will get them there</li><li>Teaching music is not simply a transactional process, it&#39;s a has a relationship-foundation. Lean on that to truly understand what programs your students will gravitate towards.</li></ul><p>Messaging is everything! Make your messaging so clear that you can really sell the hit and teach the harmony!</p><p><strong>Connect with Jaime:</strong></p><ul><li><a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">Instagram</a></li><li><a href="https://www.facebook.com/expandonlinenow/" rel="nofollow">Facebook</a></li><li><a href="https://callwithjaime.com/" rel="nofollow">CallWithJaime.com</a> – Book a call with me to discuss your path forward!</li></ul><p><br></p>

298: Selling the Hit, Teaching the Harmony or something like that!

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/10/10/21/24443390-e3e7-4706-a85a-b85036789987_297-rebroadcast-284.mp3

<p>In this episode of the Music Teachers: Expand Online podcast, our host Jaime Slutzky, discusses how to rise above the daily grind and see your music teaching business from a broader perspective. Getting above the weeds provides clarity and new possibilities.</p><h3>See Beyond the Day-to-Day Operations</h3><p>Take a step outside and look at your current student landscape. What offers are you providing? How are students finding you? What are their goals and struggles? This 30,000 foot view informs future decisions.</p><h3>Look Inward for Insights</h3><p>Now reflect internally. What aspects of teaching light you up? What feels draining? Being honest about your passions provides direction. A heart-centered view from above reveals true north.</p><h3>Envision Your Ideal</h3><p>With clarity from self-reflection, begin envisioning your ideal business. What offers could you add or remove? How can you improve student acquisition? Draw on experience to help students thrive.</p><h3>New Possibilities Emerge from a Broader View</h3><p>At this altitude, give yourself permission to shift focus. No aspect is set in stone. With vision, bring in tools and support to build your ideal studio. A broader perspective reveals fresh possibilities.</p><p><strong>Connect with Jaime:</strong></p><ul><li><a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">Instagram</a></li><li><a href="https://www.facebook.com/expandonlinenow/" rel="nofollow">Facebook</a></li><li><a href="https://callwithjaime.com/" rel="nofollow">CallWithJaime.com</a> – Book a call with me to discuss your path forward!</li></ul><p><br></p>

297: Rise above the details to truly see the shape of your music teaching biz

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/10/4/7/e03df24a-6207-4570-9a1b-fba813471c87_296__audio_blog.mp3

<p>This is an audio blog - I picked up the mic and just started talking.</p><p>I share what I&#39;m seeing with music education and online business - how they intersect and have created a crossroads for each music teacher to define their own next step.</p><p>Take a bit of time before the end of the year and decide what path you&#39;re going to be on for 3 - 6 - 12 months and stay the course.</p><p>There is no one right way to teach music and you get to decide what that&#39;s going to look like for you. Surround yourself with the right teachers, guides, coaches and mentors - hire help to make your journey easier. Remember to commit!</p><p>Oh and, connect with me okay?</p><h3>Connect with Jaime:</h3><ul><li>Instagram: <a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">https://www.instagram.com/jaimeslutzky/</a></li><li>Facebook: <a href="https://m.me/jaimeslutzky" rel="nofollow">https://m.me/jaimeslutzky</a></li><li>Email: <a href="mailto:jaime@expandonlinenow.com" rel="nofollow">jaime@expandonlinenow.com</a></li></ul>

296: The crossroads in music education

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/9/27/3/c68ab761-001b-4fde-a003-09080108924c_295__what_if_you_went_viral_.mp3

<p>In this episode of the Music Teachers: Expand Online podcast our host, Jaime Slutzky, discusses what to do when your content goes viral and you get an influx of new leads and inquiries.</p><p><span>She outlines the three main places leads reach out:</span></p><ol><li>In the comments of your posts (especially the ones that get a lot of traction -- these comments lead to more visibility, it&#39;s the gift that keeps on giving!)</li><li>In your social media DMs</li><li>In your email inbox</li></ol><p>Jaime emphasizes the importance of having systems in place to effectively engage with each new lead. This includes:</p><ul><li>Acknowledging them and validating their comments or answering their questions</li><li>Provide feedback and invite further engagement</li><li>Follow up, as appropriate</li></ul><h3><strong>Key takeaways:</strong></h3><ul><li>Customize replies to show you value their time and engagement</li><li>Mirror leads&#39; communication style in your responses</li><li>Embrace consistent follow up across platforms</li></ul><h3><strong>Action item:</strong></h3><p>Create a cheat sheet to standardize your replies and follow ups.</p><h3><strong>Connect with Jaime:</strong></h3><ul><li>Instagram: <a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">https://www.instagram.com/jaimeslutzky/</a></li><li>Facebook: <a href="https://m.me/jaimeslutzky" rel="nofollow">https://m.me/jaimeslutzky</a></li><li>Email: <a href="mailto:jaime@expandonlinenow.com" rel="nofollow">jaime@expandonlinenow.com</a></li></ul><p><br></p>

295: From Viral to Valuable: Turning Engagement into Music Students

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/9/20/0/eb020bb6-6fe4-4acd-9bf0-72dcc2c0baec_294__selling_to_your_audience.mp3

<p>In this episode of the Music Teachers: Expand Online podcast, our host Jaime Slutzky, discusses three main approaches music teachers can use to increase income and impact online.</p><p>These all provide additional value to students through online offerings outside of the lesson format.</p><h3>The three buckets are:</h3><ol><li>Your own intellectual property - Creating your own online courses, workshops, or digital products that students can access.</li><li>Joint ventures - Collaborating with other teachers or businesses to create a new product or offer a workshop together.</li><li>Affiliate marketing - Recommending helpful products or services to your students through affiliate links to earn commissions.</li></ol><p><em>If you&#39;re interested in bucket #1, be sure to check out episodes </em><a href="https://expandonlinepodcast.com/269/" rel="nofollow"><em>279</em></a>, <a href="https://expandonlinepodcast.com/269/" rel="nofollow">269</a>, <a href="https://expandonlinepodcast.com/247/" rel="nofollow">247</a> and <a href="https://expandonlinepodcast.com/245/" rel="nofollow">245</a>!</p><p>Jaime emphasizes how each of these avenues allows you to expand your reach and give students more opportunities to enrich their musical journey beyond just lessons. She outlines how to get started with each bucket.</p><h2>Key takeaways:</h2><ul><li>Online platforms remove geographical limitations so you can reach more students hungry for your knowledge.</li><li>Joint ventures allow you to be part of something bigger than yourself and tap into other experts.</li><li>Affiliate links provide a win-win-win for you, companies, and students with no extra cost.</li></ul><h3>Action item:</h3><p>Make a list of potential products or collaborators to explore either creating affiliate partnerships or pursuing an educational joint venture.</p><h3>Connect with Jaime:</h3><ul><li>Instagram <a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">https://www.instagram.com/jaimeslutzky/</a></li><li>Facebook <a href="https://m.me/jaimeslutzky" rel="nofollow">https://m.me/jaimeslutzky</a></li><li>Schedule a Free Zoom Call <a href="https://callwithjaime.com" rel="nofollow">https://callwithjaime.com</a></li><li>Email Jaime: <a href="mailto:jaime@expandonlinenow.com" rel="nofollow">jaime@expandonlinenow.com</a></li></ul><p><br></p><p>Check out Jaime&#39;s favorite affiliate software products: <a href="https://techofbusiness.com/thinkific/" rel="nofollow">Thinkific</a> and <a href="https://techofbusiness.com/convertkit/" rel="nofollow">ConvertKit</a>!</p>

294: 3 Buckets to Expanding Your Teaching Online Beyond Lessons

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/9/12/23/77fd92a2-77a7-45f2-bb7b-482efce2b39b_293__telling_a_story_in_your_content_marketing.mp3

<p>In this episode of the Music Teachers: Expand Online podcast, our host Jaime Slutzky continues the conversation on storytelling, this time focusing on weaving narratives into your content marketing efforts like blog posts, videos, and podcasts.</p><ul><li>Content marketing involves regularly publishing educational or entertaining content with the goal of attracting prospective students.</li><li>Adding stories makes your content more engaging by giving the reader/viewer/listener an immersive experience.</li><li>There are two types of examples you can use - fictionalized stories and real case studies.</li><li>Jaime shares a sample story for a blog post teaching how to find middle C (and all the C&#39;s) on the piano.</li></ul><h3><strong>Action item:</strong></h3><p>Think about an upcoming piece of content marketing you are creating. How could you incorporate more storytelling to better engage your audience?</p><h3><strong>Connect with Jaime:</strong></h3><ul><li>Instagram @<a href="https://www.instagram.com/jaimeslutzky" rel="nofollow">jaimeslutzky</a></li><li>Facebook @<a href="https://m.me/jaimeslutzky" rel="nofollow">jaimeslutzky</a></li><li><a href="CallWithJaime.com" rel="nofollow">CallWithJaime.com</a></li><li><a href="mailto:jaime@expandonlinenow.com" rel="nofollow">jaime@expandonlinenow.com</a></li></ul><p><br></p>

293: Use Narratives in Your Content Marketing to Attract Music Students Online

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/9/5/23/32bb63b6-0197-4752-ae2e-156a3512fb23_292__telling_a_story_through_your_website.mp3

<p>In this episode of the Music Teachers: Expand Online podcast our host, Jaime Slutzky, discusses using storytelling on your music teaching website to draw prospective students in.</p><ul><li>Music Teacher websites used to be static (like sheet music) Now they have the opportunity to craft an experience in real time (like those interactive composition apps!)</li><li>A great place to start the student experience is right from the most visited pages on your website: Homepage, About Page and Services Page</li><li>We discuss specific ways to engage the website visitor - visuals, colors, text and video</li></ul><p><br></p><h3>Action item: </h3><p><span>Review your static pages and see how well they tell your student&#39;s story. Use one of the ways to connect with Jaime below and share on a scale of 1-10 how well your current website creates that experience!</span></p><h3><strong>Connect with Jaime:</strong></h3><ul><li><a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">Instagram</a></li><li><a href="https://www.facebook.com/expandonlinenow/" rel="nofollow">Facebook</a></li><li><a href="https://callwithjaime.com/" rel="nofollow">CallWithJaime.com</a> </li><li><a href="mailto:jaime@expandonlinenow.com" rel="nofollow">jaime@expandonlinenow.com</a></li></ul>

292: Immerse your students in their story through your website

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/8/29/22/07fa241f-a40d-4831-8e08-3bd7c5bf8b09_291__re-engagement_campaigns.mp3

<p>In this episode of the Music Teachers: Expand Online podcast, <span>host Jaime Slutzky shares tips for creating effective re-engagement email campaigns</span> for your music teaching business.</p><h3>What we discussed:</h3><ul><li>What a re-engagement campaign is and how it&#39;s similar to a welcome sequence</li><li>Ideas for the 3-5 emails in a re-engagement campaign sequence</li><li>When to send re-engagement campaigns - when releasing a new lead magnet or changing your email cadence</li><li>Why unsubscribes are actually a good thing during re-engagement campaigns</li><li>Timing re-engagement campaigns before increasing email frequency</li><li>Using September as a time to focus on email consistency</li></ul><p><br></p><p>Jaime challenges you to create a re-engagement campaign if you have an email list over 30 subscribers and you haven&#39;t emailed in 3-4 or more weeks. </p><h2>Re-engaging inactive subscribers can lead to new students, course signups, and more.</h2><h3>Connect with Jaime:</h3><ul><li><a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">Instagram</a></li><li><a href="https://www.facebook.com/expandonlinenow/" rel="nofollow">Facebook</a></li><li><a href="https://callwithjaime.com/" rel="nofollow">CallWithJaime.com</a> </li></ul><p><br></p>

291: Reconnect and Re-engage Your Studio's Email Subscribers

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/8/23/5/7ba6e824-2f86-42e7-929d-0b0f95419e40_290__lead_magnet.mp3

<p>In this episode of the Music Teachers: Expand Online podcast, our host, Jaime Slutzky <span>discusses the power of using lead magnets to attract ideal new music students and grow your studio.</span></p><p>Key Points:</p><ul><li>Every lead magnet / freebie should be focused on getting the subscriber a tangible win</li><li>Your lead magnet is the catalyst for your email welcome series which connects your lead to your offer (give them a nice simple breadcrumb trail to follow)</li><li>Your lead magnet should provide something actionable that the recipient can find success with. They need to feel it has value in order to continue engaging with your emails and offers.</li><li>Lead magnets are not one sized fits all. Most lead magnets are in the PDF format.</li></ul><p><br></p><h3>Action Step:</h3><p>Take some time this week to review your current lead magnet. Is it providing real value to potential music students? Does it lead them smoothly towards working with you? If not, use the tips from this episode to create a new lead magnet that converts visitors into leads for your studio. Need feedback? Feel free to reach out to Jaime on Instagram <a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">@jaimeslutzky</a> for an unbiased review. Don&#39;t let your hard work go to waste - a great lead magnet can attract your ideal music students!</p><h4>Connect with Jaime:</h4><ul><li><a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">Instagram</a></li><li><a href="https://www.facebook.com/expandonlinenow/" rel="nofollow">Facebook</a></li><li><a href="https://callwithjaime.com/" rel="nofollow">CallWithJaime.com</a> </li></ul><p><br></p>

290: Create a Valuable Lead Magnet Experience

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/8/15/23/e899f791-d116-46a5-8670-bfcc8a52a175_289__5_things_to_check_on_your_website_today.mp3

<p>In this episode of the Music Teachers: Expand Online podcast, our host, Jaime Slutzky shares 5 key things to review on your site to get ready for the next school year, enrollment period or whenever you feel the urge to validate what your prospective students see!</p><p>Five areas to validate:</p><ul><li>Check your contact info and forms to ensure everything is still accurate and going to the right place</li><li>Review your availability, prices, and integrations across all pages to keep them in sync</li><li>Make it easy for your students to access <a href="https://techofbusiness.com/muzie/" rel="nofollow">Muzie</a>, Fons, <a href="https://techofbusiness.com/thinkific/" rel="nofollow">Thinkific </a>or whatever other tools you&#39;re using in your studio</li><li>Confirm your email opt-in and welcome sequence are functioning and connected in <a href="https://techofbusiness.com/convertkit/" rel="nofollow">ConvertKit</a></li><li>Review your copy and creative (images, videos, etc.) to ensure your messaging resonates with prospective students</li></ul><p><br></p><h3>Action Step:</h3><p>Use Jaime&#39;s 5-item website checklist to give your music studio site a mid-year refresh. Be sure your info is accurate, pricing consistent, student access easy, email opted-in, and copy clear.</p><p>Get website help or support anytime by booking a call with Jaime at <a href="https://callwithjaime.com" rel="nofollow">callwithjaime.com</a>. She&#39;ll help you maximize your site for your next big enrollment push!</p><h4><strong>Connect with Jaime:</strong></h4><ul><li><a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">Instagram</a></li><li><a href="https://www.facebook.com/expandonlinenow/" rel="nofollow">Facebook</a></li><li><a href="https://callwithjaime.com/" rel="nofollow">CallWithJaime.com</a> </li></ul>

289: 5 Quick Fixes to Refresh Your Music Studio Website

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/8/9/4/32d686ed-5cb2-40a8-bf05-f35d704afc85_288__making_online_make_sense.mp3

<p><span>In today&#39;s episode, our host </span><span>Jaime Slutzky</span><span> shares with us the top layers of online strategies, breaking down the core components of marketing, nurturing, and servicing helping you to create a clear action plan to propel your music studio forward.</span></p><p><span>Three Elements of Online:</span></p><h3>1) Marketing</h3><ul><li>Two sides: posting and engaging</li><li>Progression from organic marketing to content marketing to paid marketing.</li><li>Building a sense of community through engagement on social media.</li></ul><h3><span>2) Nurturing and Sales:</span></h3><ul><li>email marketing.</li><li>Using DMs as a first step in conversations.</li><li>Empowering students with information to build trust and interest.</li></ul><p><br></p><h3><span>3) Servicing Your Students:</span></h3><ul><li>Streamlining business operations with online tools.</li><li>Expanding online opportunities through private lessons, group programs, digital products, workshops, and courses.</li><li>Focusing on easy access and support for online students.</li></ul><p><br></p><h3>Action:</h3><p>Evaluate what you&#39;re curring tly doing online and how it falls into the buckets listed above. </p><h2>Linked Mentioned</h2><ul><li><a href="https://techofbusiness.com/convertkit/" rel="nofollow">ConvertKit</a></li><li><a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">JaimeSlutzky on Instagram</a></li></ul><p><br></p><p>Wanna chat? Go to <a href="https://callwithjaime.com" rel="nofollow">https://callwithjaime.com</a></p>

288: How to Make Sense of Online for your Music Studio

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/8/2/0/42f68a20-4a1f-456e-8592-4aec87f8ee40_287-ashlee-young.mp3

<p><span>In this episode of the Music Teachers: Expand Online podcast, Jaime Slutzky is joined by </span><a href="https://www.ashleejyoung.com/podcast" rel="nofollow">Ashlee Young from the Prosperous Piano Teacher podcast</a><span> for the first of a engaging two-part conversation. </span></p><p>Part 2 will appear on the Prosperous Piano Teacher Podcast in just a few days -- <a href="https://www.ashleejyoung.com/podcast" rel="nofollow">be sure to subscribe now</a>!</p><p><span>The focus of this discussion is centered around &#34;Owning Your Unique Brilliance&#34; in the online music teaching space. They share insights, strategies, and personal experiences to help music teachers gain the confidence and skills needed to expand their businesses online successfully.</span></p><h2><span>Highlights include:</span></h2><ul><li>The importance of bringing your unique brilliance as a teacher in order to stand out in the online space.</li><li>Setting realistic goals, being consistent in taking action, and celebrating small wins are essential for continuous growth and success.</li><li>Putting your own spin on <em>morning routines.</em> A morning routine is simply a habit that sets you up for <strong>owning it!</strong></li><li>Trusting yourself to do the actions even if you don&#39;t know everything you feel you need to in order to get to your goal.</li></ul><p><br></p><p><span>It&#39;s all about the journey ~ embracing creativity and success online. As music teachers, it is vital to recognize and harness your unique brilliance which will help you to stand out and be noticed online. </span></p><h3><span>Your actionable task:</span></h3><p>Schedule out 10 minutes of uninterrupted time and think about what your bigger goal is. Think about where you want to be in five years, and what you want to be doing, <strong>what is one goal that feels easy, that will get you in that direction?</strong></p><p>Again, be sure to subscribe or follow to Ashlee&#39;s <a href="https://www.ashleejyoung.com/podcast" rel="nofollow">Prosperous Piano Teacher podcast</a> to get part 2 of this conversation.</p><h3><strong>Connect with Jaime:</strong></h3><ul><li><a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">Instagram</a></li><li><a href="https://www.facebook.com/expandonlinenow/" rel="nofollow">Facebook</a></li><li><a href="https://callwithjaime.com/" rel="nofollow">CallWithJaime.com</a> – Book a call with me to discuss your path forward!</li></ul><p><br></p>

287: Owning It Online with Ashlee Young

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/7/25/22/faaa649f-6100-4dba-b521-3e05ba900542_286-creative-packaging.mp3

<p>In this episode of the Music Teachers: Expand Online Podcast, host Jaime Slutzky delves into the importance of staying fresh and creative in the ever-expanding online music education space. She shares her recent birthday promotion and how it inspired her to help you shake things up and invite your audience to actively participate in shaping the additional elements of your studio.</p><p>Discover how you, too, can tap into the power of market research to offer innovative concepts and different modalities.</p><h2>Highlights:</h2><ol><li>The importance of getting inspiration from your audience and allowing them to guide the direction of some of your studio&#39;s offerings.</li><li>Understanding the benefits of external motivation and the freedom to explore creative teaching approaches beyond your niche.</li><li>Using market research to discover new workshop ideas and engaging lessons based on your audience&#39;s preferences and interests.</li><li>The value of time-bound promotions, setting urgency, and being flexible in pricing to encourage participation and gather valuable insights.</li></ol><p><br></p><p>Summer presents a perfect opportunity for exploration and creativity. Engage with your audience:</p><ul><li>Ask them what they&#39;d love to learn, experience, or see more of in your studio.</li><li>Embrace the power of listening through market research to discover new and exciting ways to expand your teaching methods and offerings.</li><li>Let your students and followers help shape your studio&#39;s future and embark on a journey of continuous growth and impact.</li></ul><p><br></p><h3>Connect with Jaime:</h3><ul><li><a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">Instagram</a></li><li><a href="https://www.facebook.com/expandonlinenow/" rel="nofollow">Facebook</a></li><li><a href="https://callwithjaime.com/" rel="nofollow">CallWithJaime.com</a> - Book a call with me to discuss your path forward!</li></ul>

286: Innovative Teaching through Market Research for Music Teachers

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/7/24/19/d9c2bbf5-c8d5-4f06-8e3d-f8be9a39e8a9_285__Clean_Space_Clean_Mind.mp3

<p>In this episode of the Music Teachers: Expand Online podcast, our host, Jaime Slutzky dives into the power of a clutter-free space for creativity, both in your physical environment and your digital footprint.</p> <p>Discover how a clean workspace can enhance your creative process, leading to increased productivity and better content creation.</p> <p>Whether you&#39;re crafting social media assets, recording podcasts, or developing digital products, a clean and organized space can significantly improve your ability to express yourself.</p> <p>And the same goes for our digital space. A clean, streamlined and modern tech stack is going to create space, ease and grace for doing the mundane business admin tasks for your music studio.</p> <p>Reducing redundant tools and the sheer number of tools we use to complete tasks is a surefire way to make huge strides!</p> <p><strong>Recommended Action Steps:</strong></p> <ol> <li>Clear up and organize your physical workspace.</li> <li>Experiment with different creative and creation spaces.</li> <li>Audit your digital tools and toss the ones you don&#39;t need.</li> <li>Don&#39;t fix what isn&#39;t broken.</li> <li>Use modernization to streamline repetitive tasks.</li> </ol> <h4>Connect with Jaime:</h4> <ul> <li><a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">Instagram</a></li> <li><a href="https://www.facebook.com/expandonlinenow/" rel="nofollow">Facebook</a></li> <li><a href="https://callwithjaime.com/" rel="nofollow">CallWithJaime.com</a> - Book a call with me to discuss your path forward!</li> </ul> <p> </p>

In this episode of the Music Teachers: Expand Online podcast, our host, Jaime Slutzky dives into the power of a clutter-free space for creativity, both in your physical environment and your digital footprint. Discover how a clean workspace can enhance...

<p>In this episode of the Music Teachers: Expand Online podcast, our host, Jaime Slutzky dives into the power of a clutter-free space for creativity, both in your physical environment and your digital footprint.</p> <p>Discover how a clean workspace can enhance your creative process, leading to increased productivity and better content creation.</p> <p>Whether you're crafting social media assets, recording podcasts, or developing digital products, a clean and organized space can significantly improve your ability to express yourself.</p> <p>And the same goes for our digital space. A clean, streamlined and modern tech stack is going to create space, ease and grace for doing the mundane business admin tasks for your music studio.</p> <p>Reducing redundant tools and the sheer number of tools we use to complete tasks is a surefire way to make huge strides!</p> <p><strong>Recommended Action Steps:</strong></p> <ol> <li>Clear up and organize your physical workspace.</li> <li>Experiment with different creative and creation spaces.</li> <li>Audit your digital tools and toss the ones you don't need.</li> <li>Don't fix what isn't broken.</li> <li>Use modernization to streamline repetitive tasks.</li> </ol> <h4>Connect with Jaime:</h4> <ul> <li><a href= "https://www.instagram.com/jaimeslutzky/">Instagram</a></li> <li><a href= "https://www.facebook.com/expandonlinenow/">Facebook</a></li> <li><a href= "https://callwithjaime.com/">CallWithJaime.com</a> - Book a call with me to discuss your path forward!</li> </ul> <p> </p>

285: Creating a Clean and Abundant Space for Creativity in your Music Studio

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/7/24/19/d9f44607-fa41-459b-a93c-9df34bead6b9_284__The_30000_foot_view.mp3

<p>In this episode of the Music Teachers: Expand Online podcast, host Jaime Slutzky takes a high-level view of online music teaching. She emphasizes the importance of zooming out and understanding what we are trying to achieve online as music teachers.</p> <p>It&#39;s easy to get stuck in the details or play small, so finding the right balance between impact and income that fulfills you is crucial to long-term success as an online music teacher.</p> <p>The elements of your landscape include:</p> <ul> <li>your offers</li> <li>student acquisition</li> <li>student goals</li> <li>student-teacher relationship duration</li> <li>internal pulse</li> </ul> <p>By balancing time, money, and energy investments, teachers can optimize their teaching practices.</p> <p>This understanding enables you to identify trends and make informed decisions about your teaching approach. Once the landscape is clear, it is then easier to bring in the right tools and create new offers, such as workshops, courses, or digital products.</p> <p><strong>Taking an outside and analytical perspective will help you to make the decisions and thrive online!</strong></p> <h4>Connect with Jaime:</h4> <ul> <li><a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">Instagram</a></li> <li><a href="https://www.facebook.com/expandonlinenow/" rel="nofollow">Facebook</a></li> <li><a href="https://callwithjaime.com/" rel="nofollow">CallWithJaime.com</a> - Book a call with me to discuss your path forward!</li> </ul>

In this episode of the Music Teachers: Expand Online podcast, host Jaime Slutzky takes a high-level view of online music teaching. She emphasizes the importance of zooming out and understanding what we are trying to achieve online as music teachers....

<p>In this episode of the Music Teachers: Expand Online podcast, host Jaime Slutzky takes a high-level view of online music teaching. She emphasizes the importance of zooming out and understanding what we are trying to achieve online as music teachers.</p> <p>It's easy to get stuck in the details or play small, so finding the right balance between impact and income that fulfills you is crucial to long-term success as an online music teacher.</p> <p>The elements of your landscape include:</p> <ul> <li>your offers</li> <li>student acquisition</li> <li>student goals</li> <li>student-teacher relationship duration</li> <li>internal pulse</li> </ul> <p>By balancing time, money, and energy investments, teachers can optimize their teaching practices.</p> <p>This understanding enables you to identify trends and make informed decisions about your teaching approach. Once the landscape is clear, it is then easier to bring in the right tools and create new offers, such as workshops, courses, or digital products.</p> <p><strong>Taking an outside and analytical perspective will help you to make the decisions and thrive online!</strong></p> <h4>Connect with Jaime:</h4> <ul> <li><a href= "https://www.instagram.com/jaimeslutzky/">Instagram</a></li> <li><a href= "https://www.facebook.com/expandonlinenow/">Facebook</a></li> <li><a href= "https://callwithjaime.com/">CallWithJaime.com</a> - Book a call with me to discuss your path forward!</li> </ul>

284: Taking a High-Level View of your Music Studio

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/7/24/19/5fd4adc2-c36e-405f-b331-a100da776090_283__self-promotion_revisit.mp3

<p>In this episode of the Music Teachers: Expand Online podcast, host Jaime Slutzky revisits the topic of online self-promotion.</p> <p>Jaime shares strategies to authentically showcase oneself and business ventures in the best possible light. She emphasizes the importance of storytelling, giving value to the audience, and being one&#39;s own advocate online.</p> <p>Highlights:</p> <ul> <li>Self-promotion can be perceived negatively, but it&#39;s essential for online success.</li> <li>Authentic self-promotion involves sharing one&#39;s mission, programs, and offers effectively.</li> <li>Examples of ick and yay methods of self-promotion are explored through three scenarios.</li> <li>The importance of storytelling, providing value, and tastefully sharing credentials is emphasized.</li> <li>Strategies for effective online promotion are outlined, encouraging listeners to invite future clients into the conversation.</li> </ul> <p>Jaime underscores the importance of storytelling, value-driven promotion, and self-advocacy online. Embrace these strategies and confidently share your offers and opportunities in a way that aligns with your values and connects with your potential students!</p> <p>Craft engaging stories!</p> <p>Provide value to your audience.</p> <p>Tastefully share your credentials. </p> <p><strong>Let&#39;s make your teaching journey even more awesome --&gt; Join <a href="https://expandonlinenow.com/tune-into-success/" rel="nofollow">Tune into Success</a> today!</strong></p> <h4>Connect with Jaime:</h4> <ul> <li><a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">Instagram</a></li> <li><a href="https://www.facebook.com/expandonlinenow/" rel="nofollow">Facebook</a></li> <li><a href="https://callwithjaime.com/" rel="nofollow">CallWithJaime.com</a> - Book a call with me to discuss your path forward!</li> </ul>

In this episode of the Music Teachers: Expand Online podcast, host Jaime Slutzky revisits the topic of online self-promotion. Jaime shares strategies to authentically showcase oneself and business ventures in the best possible light. She emphasizes...

<p>In this episode of the Music Teachers: Expand Online podcast, host Jaime Slutzky revisits the topic of online self-promotion.</p> <p>Jaime shares strategies to authentically showcase oneself and business ventures in the best possible light. She emphasizes the importance of storytelling, giving value to the audience, and being one's own advocate online.</p> <p>Highlights:</p> <ul> <li>Self-promotion can be perceived negatively, but it's essential for online success.</li> <li>Authentic self-promotion involves sharing one's mission, programs, and offers effectively.</li> <li>Examples of ick and yay methods of self-promotion are explored through three scenarios.</li> <li>The importance of storytelling, providing value, and tastefully sharing credentials is emphasized.</li> <li>Strategies for effective online promotion are outlined, encouraging listeners to invite future clients into the conversation.</li> </ul> <p>Jaime underscores the importance of storytelling, value-driven promotion, and self-advocacy online. Embrace these strategies and confidently share your offers and opportunities in a way that aligns with your values and connects with your potential students!</p> <p>Craft engaging stories!</p> <p>Provide value to your audience.</p> <p>Tastefully share your credentials. </p> <p><strong>Let's make your teaching journey even more awesome --> Join <a href= "https://expandonlinenow.com/tune-into-success/">Tune into Success</a> today!</strong></p> <h4>Connect with Jaime:</h4> <ul> <li><a href= "https://www.instagram.com/jaimeslutzky/">Instagram</a></li> <li><a href= "https://www.facebook.com/expandonlinenow/">Facebook</a></li> <li><a href= "https://callwithjaime.com/">CallWithJaime.com</a> - Book a call with me to discuss your path forward!</li> </ul>

283: Crafting Authentic Music Education Promotion

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/7/24/19/fa748afe-07cd-4bb9-9e90-0cb2c294348a_282__Mindset_refresh.mp3

<p>In this episode of the Music Teachers: Expand Online podcast, host Jaime Slutzky emphasizes the importance of refreshing and revisiting your mindset when expanding your music teaching business online. She takes listeners back to episode 100, originally released on January 1st, 2020, and shares valuable mindset advice that is still relevant today. </p> <p>When doubt and uncertainty creep in, it&#39;s hard to turn off our monkey brain.</p> <p>Jaime shares her strategy:</p> <ul> <li>affirmations and positive self-talk</li> <li>reflections and tracking</li> </ul> <p>You have something valuable to offer and that expanding your business online is the logical next step. Consider this podcast episode an opportunity to expand your support system. Let&#39;s break down the barriers that are in your way and take the first or next step towards online expansion.</p> <p>Don&#39;t let mindset work you up - embrace the power of positive affirmations, reflect on your progress, and embark on the journey of expanding your music teaching business online. </p> <p><strong>Let&#39;s make your teaching journey even more awesome --&gt; Join <a href="https://expandonlinenow.com/tune-into-success/" rel="nofollow">Tune into Success</a> today!</strong></p> <h4>Connect with Jaime:</h4> <ul> <li><a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">Instagram</a></li> <li><a href="https://www.facebook.com/expandonlinenow/" rel="nofollow">Facebook</a></li> <li><a href="https://callwithjaime.com/" rel="nofollow">CallWithJaime.com</a> - Book a call with me to discuss your path forward!</li> </ul>

In this episode of the Music Teachers: Expand Online podcast, host Jaime Slutzky emphasizes the importance of refreshing and revisiting your mindset when expanding your music teaching business online. She takes listeners back to episode 100,...

<p>In this episode of the Music Teachers: Expand Online podcast, host Jaime Slutzky emphasizes the importance of refreshing and revisiting your mindset when expanding your music teaching business online. She takes listeners back to episode 100, originally released on January 1st, 2020, and shares valuable mindset advice that is still relevant today. </p> <p>When doubt and uncertainty creep in, it's hard to turn off our monkey brain.</p> <p>Jaime shares her strategy:</p> <ul> <li>affirmations and positive self-talk</li> <li>reflections and tracking</li> </ul> <p>You have something valuable to offer and that expanding your business online is the logical next step. Consider this podcast episode an opportunity to expand your support system. Let's break down the barriers that are in your way and take the first or next step towards online expansion.</p> <p>Don't let mindset work you up - embrace the power of positive affirmations, reflect on your progress, and embark on the journey of expanding your music teaching business online. </p> <p><strong>Let's make your teaching journey even more awesome --> Join <a href= "https://expandonlinenow.com/tune-into-success/">Tune into Success</a> today!</strong></p> <h4>Connect with Jaime:</h4> <ul> <li><a href= "https://www.instagram.com/jaimeslutzky/">Instagram</a></li> <li><a href= "https://www.facebook.com/expandonlinenow/">Facebook</a></li> <li><a href= "https://callwithjaime.com/">CallWithJaime.com</a> - Book a call with me to discuss your path forward!</li> </ul>

282: Refresh your mindset and expand with confidence

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/7/24/19/1a156b58-b8b5-41aa-aed6-217b03e83d28_281__How_to_market_your_online_music_program.mp3

<p>In this episode of the Music Teachers: Expand Online podcast, Jaime Slutzky discusses the importance of positioning your online program for effective marketing. She emphasizes that it&#39;s not just about the program&#39;s content but about conveying the results and transformation your ideal student will experience.</p> <p>Episode highlights:</p> <ul> <li>The importance of the transformation that your music student experiences through your online product</li> <li>Program terminology; what&#39;s a course versus a workshop versus a group program etc.</li> <li>Building Trust and Giving Value: Trust plays a significant role in online marketing. </li> </ul> <p>If you have a current online product, look at your sales page and selling resources and make sure you tap into emotions and evoke a feeling. If you&#39;re sitting on ideas, then click on a link below to connect with Jaime and bring those ideas to life!</p> <p><strong>Let&#39;s make your teaching journey even more awesome --&gt; Join <a href="https://expandonlinenow.com/tune-into-success/" rel="nofollow">Tune into Success</a> today!</strong></p> <h4>Connect with Jaime:</h4> <ul> <li><a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">Instagram</a></li> <li><a href="https://www.facebook.com/expandonlinenow/" rel="nofollow">Facebook</a></li> <li><a href="https://callwithjaime.com/" rel="nofollow">CallWithJaime.com</a> - Book a call with me to discuss your path forward!</li> </ul> <p> </p>

In this episode of the Music Teachers: Expand Online podcast, Jaime Slutzky discusses the importance of positioning your online program for effective marketing. She emphasizes that it's not just about the program's content but about conveying the...

<p>In this episode of the Music Teachers: Expand Online podcast, Jaime Slutzky discusses the importance of positioning your online program for effective marketing. She emphasizes that it's not just about the program's content but about conveying the results and transformation your ideal student will experience.</p> <p>Episode highlights:</p> <ul> <li>The importance of the transformation that your music student experiences through your online product</li> <li>Program terminology; what's a course versus a workshop versus a group program etc.</li> <li>Building Trust and Giving Value: Trust plays a significant role in online marketing. </li> </ul> <p>If you have a current online product, look at your sales page and selling resources and make sure you tap into emotions and evoke a feeling. If you're sitting on ideas, then click on a link below to connect with Jaime and bring those ideas to life!</p> <p><strong>Let's make your teaching journey even more awesome --> Join <a href= "https://expandonlinenow.com/tune-into-success/">Tune into Success</a> today!</strong></p> <h4>Connect with Jaime:</h4> <ul> <li><a href= "https://www.instagram.com/jaimeslutzky/">Instagram</a></li> <li><a href= "https://www.facebook.com/expandonlinenow/">Facebook</a></li> <li><a href= "https://callwithjaime.com/">CallWithJaime.com</a> - Book a call with me to discuss your path forward!</li> </ul> <p> </p>

281: Sell the experience to unlock the potential of your online music program

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2023/7/24/19/ed00af71-634d-439d-9de0-a141e5a94085_280__5_things_you_can_do_261_rebroadcast.mp3

<p>In this (rebroadcast) episode of the Music Teachers Expand Online podcast, host Jaime Slutzky shares insights on how to create a thriving online music course. These same actions can be taken for any online teaching opportunity you&#39;re interested in exploring such as Online Music Workshops and digital products.</p> <p>There is no one right way to create a successful online music course. There are, however, steps you can take now if you want to have an audience ready to buy your online products, even if it’s still just an idea rattling around in your mind.</p> <p>Jaime has worked with dozens of music teachers and course creators over the past decade and has seen first hand what separates the profitable and successful creators from the creators who flounder.</p> <h3>The five things you can do right now are:</h3> <ul> <li>Niche your messaging</li> <li>List building</li> <li>Talk with prospective students</li> <li>Design your funnel / student journey</li> <li>Focus on what only you can do and outsource and systematize the rest</li> </ul> <p>Commit to taking action on one of these five things today! Set specific goals and create a plan to implement it. Remember, consistent and focused effort will propel you towards success in the online music education space.</p> <p><strong>Let&#39;s make your teaching journey even more awesome --&gt; Join <a href="https://expandonlinenow.com/tune-into-success/" rel="nofollow">Tune into Success</a> today!</strong></p> <h4>Connect with Jaime:</h4> <ul> <li><a href="https://www.instagram.com/jaimeslutzky/" rel="nofollow">Instagram</a></li> <li><a href="https://www.facebook.com/expandonlinenow/" rel="nofollow">Facebook</a></li> <li><a href="https://callwithjaime.com/" rel="nofollow">CallWithJaime.com</a> - Book a call with me to discuss your path forward!</li> </ul>

In this (rebroadcast) episode of the Music Teachers Expand Online podcast, host Jaime Slutzky shares insights on how to create a thriving online music course. These same actions can be taken for any online teaching opportunity you're interested in...

<p>In this (rebroadcast) episode of the Music Teachers Expand Online podcast, host Jaime Slutzky shares insights on how to create a thriving online music course. These same actions can be taken for any online teaching opportunity you're interested in exploring such as Online Music Workshops and digital products.</p> <p>There is no one right way to create a successful online music course. There are, however, steps you can take now if you want to have an audience ready to buy your online products, even if it’s still just an idea rattling around in your mind.</p> <p>Jaime has worked with dozens of music teachers and course creators over the past decade and has seen first hand what separates the profitable and successful creators from the creators who flounder.</p> <h3>The five things you can do right now are:</h3> <ul> <li>Niche your messaging</li> <li>List building</li> <li>Talk with prospective students</li> <li>Design your funnel / student journey</li> <li>Focus on what only you can do and outsource and systematize the rest</li> </ul> <p>Commit to taking action on one of these five things today! Set specific goals and create a plan to implement it. Remember, consistent and focused effort will propel you towards success in the online music education space.</p> <p><strong>Let's make your teaching journey even more awesome --> Join <a href= "https://expandonlinenow.com/tune-into-success/">Tune into Success</a> today!</strong></p> <h4>Connect with Jaime:</h4> <ul> <li><a href= "https://www.instagram.com/jaimeslutzky/">Instagram</a></li> <li><a href= "https://www.facebook.com/expandonlinenow/">Facebook</a></li> <li><a href= "https://callwithjaime.com/">CallWithJaime.com</a> - Book a call with me to discuss your path forward!</li> </ul>

280: Take action now for future online music education success!

The five things you can do right now are:

Connect with Jaime: