Reshaping Nonprofit Giving: Technology, Collaboration, and Impact with Woodrow Rosenbaum
In this episode, Woodrow Rosenbaum, the Chief Data Officer at GivingTuesday, discusses the challenges and opportunities in nonprofit giving. He emphasizes the importance of funders understanding the impact of the organizations they support and the need for nonprofits to set themselves up for long-term success. The conversation touches on the role of technology, specifically artificial intelligence, and the importance of collaboration with other stakeholders. Woodrow highlights the increase in giving in 2020 due to COVID-related needs and racial justice movements, but also notes the risk of over-reliance on large donors.
“We're about relationships over technology, so we're in many ways a tech company; but we build the technology on the relationships.”
Topics covered:
(00:06:32) Engaging More Donors
(00:12:57) Unlocking Donor-Advised Funds
(00:19:02) The Importance of Donor Engagement
(00:25:15) Understanding Generosity
(00:32:00) The Importance of Collaboration and Effectiveness Measures in Philanthropy
(00:38:36) Data interoperability and AI in the social sector
(00:45:21) Blind spots in the social sector
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