Dive deep into the world of user experience with Jon MacDonald, CEO of The Good, as he shares his extensive knowledge and practical tips for applying better UX thinking. In this episode, hosted by Brent Feldman, Jon discusses the evolution of UX, its current trends, and the critical role of user-centric design in digital products.

Video Highlights & Timestamps:

00:01:00 - Introductions

00:05:01 - UX Basics

00:12:02 - Transition from Flash to Modern UX

00:20:00 - Behavioral Targeting and Personalization

00:30:00 - The Future of UX

00:40:00 - Q&A Session

Whether you’re a UX professional seeking to hone your skills or a business owner aiming to improve your website’s usability, this episode offers valuable perspectives and actionable advice.

🔔 Subscribe to Mix & Matchbox for more expert interviews and discussions on the latest in digital marketing and design.

💬 Have questions or topics you'd like to see in future episodes? Comment below!

👍 Like this video if you find it informative, and share it with anyone looking to improve their understanding of UX and user-centered design.

#UserExperience #UXDesign #DigitalMarketing #JonMacDonald #MandMPodcast

https://thegood.com/btc-podcasts/ - a link to purchase Behind the Click with a discount code for listeners.

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

Mary Ann Pruitt, CEO/President at Mosaic Media, joins us to chat about paid media, the nuances of targeting and audience segmentation and tactics to make and impact.

https://mosaic.agency/

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

In this episode we chat with Nathan Hawkes again but this time it is an open conversation centered around digital marketing, strategy and targeting in a cookieless world.

https://www.arcanemarketing.com/

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

Rachel Hernandez is the Director of Marketing at Next Net Media. Rachel discusses her experience in SEO, writing and how good storytelling can bring any content to life.

https://nextnetmedia.com/

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

We chat with Nathan Hawkes, President of Arcane Marketing about his career in SEO, being a VP at Netmark and then running his own agency. 

https://www.arcanemarketing.com/

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

Mickie Kennedy, founded eReleases 24 years ago to help small businesses, authors, and startups increase their visibility and credibility through tier-1 press release distribution. He lives in the Baltimore area. 

Mickie has created a free video Master Class on how to create a winning PR strategy, based on the PR campaigns of his most successful clients: https://www.ereleases.com/plan/

Links:

https://www.ereleases.com

https://www.ereleases.com/plan

https://twitter.com/ereleases

https://www.facebook.com/ereleases.press.release.distribution

https://www.instagram.com/ereleasespr/

https://www.linkedin.com/in/publicity/

https://mixandmatchbox.com

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

Brent chats with fellow Matchboxer, Tim Stone. Tim is not only a developer at Matchbox but also a host of Things I Learned Last Night. Tim talks about how he got into development and has advice and recommendations for growing an audience for a podcast. 

https://www.youtube.com/@TILLNPodcast and https://tilln.com/

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

This week we chat with Joe Wurm with GOLI (Gifts of Love International). Joe shares what it has been like to go from roles leading at other organizations, to product innovation to now the non-profit arena.

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

We chat with Tom Schwab, Founder/Chief Evangelist Officer at Interview Valet about his experience as a marketer, Hubspot believer and why podcasts are so important. 

https://InterviewValet.com/

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

Charles Howe, Vice President of Client Development for True Media delivers some sound advice and feedback for business development and sales roles within an agency. He shares his career experience and lessons he's learned along the way.

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

We chat with Raul Hernandez Ochoa about his consultancy and how he approaches growth. Sometimes this comes in the form of figuring out where business owners are stuck and helping them see through the issues. We also discuss if there's still room for more agencies and why they are important to large corporations.

To learn more about Raul and Do Good Work: https://dogoodwork.io/mm

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

We chat with Amy Yan, Owner of C Three Business Consultants about her experience starting her own consultancy, how she deals with managing vendors and government contracts as well as her experience pursuing certifications as a woman and minority owned business.

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

Today we chat with John Freeborn, Director of Design at Art of Problem Solving and Editor at Tails Of... Zine. We chat about skateboarding, design and even meeting the Beastie Boys. From his start with an internship at a streetwear brand in the 90's, John shares his career stories.

John's Personal Site

https://johnfreeborn.com/2023/

Instagram/Threads: @jfx1026

Tails Of... 

http://tailsof.org/

Instagram: @tailsofskateboarding

Weekly Links and Notes

https://johnfreeborn.com/words/

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

We sit down with Alex Kinkade, Marketing Manager for StreamTech Engineering to chat about his experience working in internal marketing positions. He shares some important advice for people working in the marketing department as well as the people that interact with them.

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

Brent talks with Matchbox Design Group's Accounts Director, Jamye Mann about how she works to develop client relationships. 

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

We chat with Mark Cantor about Cantor Injury Law and his experience marketing his firm.

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

We're celebrating not only International Women's Day but also Women's History Month with a special podcast episode.

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

Brent chats with Doug Belleville the owner of STL Beds about what makes a great customer service experience. Doug "delivers dreams" nationwide and has an amazing record of Google Reviews.

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

Brent speaks with Noah Besheer about leading his family's multigenerational business, his transition from a marketing career and vision for the future.

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations

Brent chats with Eliot Frick, founder of bigwidesky. They discuss how Eliot approaches thinking about client issues, what futurists do for the company and their clients and answers the question of why the world needs more designers.

Contact Matchbox: 

Phone: 314-849-6969 

Website: https://matchboxdesigngroup.com/contact-us/ 

Visit Our Podcast Page: https://matchboxdesigngroup.com/about/mix-matchbox-podcast-digital-marketing/

Support this podcast at — https://redcircle.com/mix-and-matchbox8931/donations