S3E9: Brock Weatherup - You Don’t Get Lucky If You Don’t Work Hard

Season 3 | Episode 9
24m | Jul 5, 2023

Brock Weatherup is a Leeds alumnus and consumer growth board executive, three-time Exit Startup CEO founder, multi-billion dollar C-suite leader, an active early-stage investor.

He was a dedicated startup guy, who went from churning out successful businesses in the pet food & wellness industry, to receiving a diagnosis that changed the entire course of his life. 

In this episode, he sits down with host Amanda Kramer to discuss his accomplishments, reflect on getting diagnosed with multiple sclerosis just 18 months ago, finding comfort in risk, and diving into opportunities even if you don't feel 100% prepared.

Leeds Business Insights Podcast is a production of Leeds School of Business and is produced by University FM.


Take the risk and embrace the knowledge that comes with it

[00:25:24] If you don't take risks and don't take stride, you don't know what will happen in life. And it doesn't have to be necessarily a medical thing, but all those other things—how are you going to end up and what are you going to do with it? And the reality is: take the risk and embrace the knowledge that comes with it.

How do you build your comfort with risk and live with a risk forward mentality?

[00:13:06] If you have that personal infrastructure and the intentionality in your life, those two things allow you to find success if you're willing to be open for it. But you have to be ready to go do that and know that, hey, things fail all along the way. Okay. How are you going to get out of it?

On finding the right support system

[00:10:56] Find the people that are supportive, and by supportive, it doesn't mean people who are like, "Yay! You're the best Brock." It doesn't mean that it's the people who are truly there for you and care about you genuinely.


Brock Weatherup on LinkedIn

Audio Player Image
Leeds Business Insights