S5E13 : Building Bridges That Sell : Silvia Li : Founder, BrainSells Global

54m | May 21, 2024

Happy Asian American and Pacific Islander Heritage Month! We are proud to amplify AAPI Voices on the Lead With Your Brand!™ Podcast by celebrating the powerful voices and career journeys of AAPI executives, leaders, and innovators. Throughout the month of May, we’ll be featuring a guest with a fantastic career story to share, all who happen to be of Asian descent. In addition, be sure to check out to listen to some of our favorite episodes from past seasons.

After speaking at the Streaming Media NYC Summit in NYC, Jayzen shares his advice on navigating the rate of change in your industry and career. Above all else, disruption is now the operating system our ecosystem. Change is not coming, it’s here. next is not around the corner, it’s now.  While we can’t predict the future, we can take control of our careers and our choices with Jayzen’s three-step process:

  1. Identify your response to change in the industry and understand what roadblocks are in your way to seize opportunities.   
  2. Create an inventory of your talents and passions, and where the intersection can meet marketplace needs - and get paid for it!  Learn tools to adapt current strengths to meet potential career opportunities that may have been previously overlooked.
  3. Learn how to leverage the power of your network, ask for help when needed and practical actions you can take to show up “on brand” with industry and career influencers.

Jayzen is excited to welcome Silivia Li to the show. Starting her sales career at age 10 while a child in Hong Kong at her father’s export business, Silvia has gone on to create an incredible sales effectiveness and revenue growth advisory firm.  Rooted in building bridges and using brain-based insights, she and her team at BrainSells empower clients to cultivate habits and skills that propel them to new heights, both personally and professionally.

Guest Bio

Silvia Li


BrainSells Global

Silvia Li is the founder of BrainSells Global, a B2B sales effectiveness and revenue growth advisory firm based in Chicago. At the core, her personal mission is to elevate the respectability and diversity of the B2B sales profession. Using brain-based insights, she and her team at BrainSells empower clients to cultivate habits and skills that propel them to new heights, both personally and professionally.

With a remarkable career spanning 15 years in corporate sales leadership, Silvia founded BrainSells Global in 2018, which has since impacted over 5,000 business leaders and sales professionals globally across diverse sectors, including professional services, medical devices, financial services, and technology.

As a DE&I advocate, she co-authored “The FACE of Bias” body of work in 2019 with Dr. C.K.Bray of The Adaption Institute, which has since been presented at various organizations across the globe to help time-starved leaders make better decisions and forge more effective collaboration among colleagues.

A native of British Hong Kong, Silvia is a frequent content contributor on leadership and personal development, sales and client success, as well as revenue and business growth. Beyond her professional pursuits, Silvia is a passionate world traveler, prolific home cook, certified Japanese sake professional, dedicated racquet sports player, and aspiring aviator.


To book Jayzen for a speaking engagement or workshop visit

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