SHOW / EPISODE

Storytelling helps us become better leaders - Zoe Arden, Story-centred Leadership

35m | Aug 11, 2026

In this episode of Lead with Storytelling, host Sochi Azuh sits down with leadership coach, author, and University of Cambridge Institute for Sustainability Leadership Fellow Zoë Arden to discuss her book, Story-centred Leadership.


Together, they explore why leadership begins with listening, how stories create trust and shared purpose, and why authentic leadership is about living the stories we tell—not simply communicating them.


In this conversation, you'll hear about:


📌 Zoë's personal journey and the inspiration behind Story-centred Leadership

📌 Why empathy and story listening are foundational to leadership

📌 The difference between authentic and performative storytelling

📌 Aligning personal values with organisational purpose

📌 The five-stage Story-centred Leadership framework

📌 Why curiosity and meaningful conversations create lasting influence

📌 Leadership in an age of information overload and AI


If you're interested in leadership, communication, storytelling, or creating meaningful change, this conversation offers practical insights and thoughtful reflections for leaders at every level.


📘 Story-centred Leadership by Zoë Arden: https://zoearden.com/


🎙️ Subscribe to Lead with Storytelling for more conversations with authors, scholars, and creative leaders exploring why stories matter.


If you enjoyed this episode, please like, comment, subscribe, and share it with someone who believes that storytelling matters.

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