SHOW / EPISODE

Small Blips of Emotion Connect You to Your Customers – the Key to Profitability and Growth

37m | Jun 18, 2019

ICG Global Thought Leader Stephen Hewett, discusses how to stay ahead in today's rapidly accelerating marketplace.Success comes from driving innovation through the delivery of basic customer needs, creating a small number of momentary, positive emotional experiences, and investing in the right balance between basic needs and those that are emerging. 

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Global Thought Leader Insights
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