[REPLAY] #14: Marketing Your Brainchild with Tori Allen

Tori Allen is a marketing guru who is passionate about making your brainchild a huge success. In the episode, join Dr. Jasmine and Tori Allen, founder and CEO of Brainchild Associates, for a great conversation about marketing, understanding your pain points as a business owner, and using the right tools and techniques to get sales. This episode also gives you a brief glimpse into the Mastery Monetized Program, an online education course content development service, that Tori and Dr. Jasmine are working together to create. 

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Tori Allen is the founder and CEO of Brainchild Associates, a full-service marketing boutique that has been in operation for more than 15 years. Tori is the go-to guru to make your brainchild a huge success. She is most renowned for launching more than 100 products and earning billions of media impressions for clients including features on Good Morning America and the New York Times. 

Episode Quotes: 

• “People often don’t know how to articulate what they have to offer. We must speak the language of our audience.” 
• “You can’t build a brand on quicksand. We need a strategy or guide to help us stay on target.”
•  “Business owners must understand the pain points of their clients. 
• “Going global means expanded territory and taking your mission to the world.” 

Sponsor: Black Directory, The Largest Black Business Directory in World 

Visit www.blackdirectory.com

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Dr. Jasmine is a multi-talented author, educator, award-winning community leader, and founder of JLM Global Consulting, LLC and Girl Go Global, a community for purpose-driven women. For 20+ years, Dr. Jasmine has used her unique skills as an educator, professional writer, and communications strategist to build a career that allows her to serve small business owners, in academia, and at all levels of government. Whether she is mentoring women and girls, engaging students during university lectures, speaking as keynote, or serving at all levels of government, she is driven by providing support to others to meet needs, equip, and train. In addition to making the Daily Record’s Successful by 40 Very Important Professionals list, she is a President’s Management Council Fellow, entrepreneur, and writer with interests in topics that concern women.

To learn more about Dr. Jasmine, visit www.girlgoglobal.com or follow @girlgoglobal_ on IG. You can also visit www.jasmineleighmorse.com and follow @drjasmineleighmorse IG and FB.