It’s no secret that business owners face a unique set of challenges, often juggling marriage, parenthood, and career aspirations. Empire Building brings together five influential women who are unapologetic in their goals to build big businesses and live big lives. Another common goal? Helping others do the same.Tune in for authentic, unfiltered conversations with Wendy Papasan, Seychelle Van Poole, Sarah Reynolds, Kymber Lovett-Menkiti, and Tiffany Fykes, as they invite you to be a part of their journey.

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/9/19/15/04a6de9f-ba2d-44f9-b47a-80d0e49d8e20_aling_from_one_business_to_an_empire__11.06.3_.mp3

You’ve scaled one business. Now what? Building an empire isn’t about chasing every new opportunity that catches our attention. Before we add another business, we need a profitable foundation, the right opportunity, and the right people to grow it without putting everything we’ve already built at risk.  We’re wrapping up our scaling series with the next step: taking what works in business one and using it to build business two, three, and beyond. We break the process into four steps: use profit from the first business to fund what’s next, look for synergistic businesses that solve another problem for the same customer, identify the right “who” to lead the new venture, and incubate the new business with the systems and operational talent we already have.  We also talk about structuring partnerships around what each person actually brings to the table, including cash, expertise, influence, and time. Plus, we unpack why profit interest can sometimes make more sense than giving away equity and how Walt Disney’s interconnected businesses offer a powerful model for building an empire where each piece strengthens the others.  Once we know how to scale one business, we have a framework we can repeat. The goal is to build the empire that supports the big life we actually want. Resources:<ul><li>See <a href="https://www.reforge.com/blog/disney-growth-map" rel="nofollow">Walt Disney’s 1957 Corporate Strategy Chart</a></li><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

342. The Next Stage of Scaling: From One Business to an Empire

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/9/13/15/6402c161-6969-444d-8dcb-75fe403734e9_n_more_stops_making_your_life_better__16.58.8_.mp3

What happens when you finally achieve the success you worked so hard for, but your instinct is still to chase more? For high achievers, growth can become such a habit that we forget to ask whether the next milestone will actually make our lives better.  In this episode, we’re talking about the success trap and eight strategies for building a healthier relationship with ambition. We break down how to define what “enough” looks like across your money, business, and lifestyle, separate enough from expansion, decide in advance what counts as winning, and actually give yourself time to celebrate what you’ve built. We also talk about creating a second scoreboard for the parts of life that revenue can’t measure, including freedom, relationships, health, adventure, giving back, and peace of mind.  We also challenge ourselves to identify the “no” behind every new “yes,” practice staying instead of automatically expanding, and ask one powerful question before pursuing the next achievement. We’re not giving up ambition. We’re becoming much more selective about what deserves it.  If you know someone who keeps moving the goalpost the second they reach it, share this episode with them.  Resources:<ul><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

341. The Success Trap: When More Stops Making Your Life Better

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/9/7/8/50bd226a-b45b-4822-99d8-ffe7e9a24a9e_masterv3_eb_340_-_sarah_s_mc_lecture__14.26.8_.mp3

What if the pricing conversation was won before you ever opened the CMA? This week, we&#39;re bringing you inside Keller Williams Mega Camp, where Sarah Reynolds shares the six keys her team uses to help sellers make empowered decisions about one of their biggest assets. After serving more than 12,000 families, Sarah has learned that telling sellers what to do isn&#39;t enough. We have to educate them. She breaks down how to uncover a seller&#39;s real why, reframe list price as a marketing strategy, help sellers think like buyers, and understand why active listings matter just as much as past sales. We also talk about how time on market can steal equity and how showings and offers give us the signals we need to listen to the market instead of arguing with it. The goal is to make the CMA confirmation, not confrontation. When sellers understand the strategy before they see the numbers, we can stop battling over price and start working together toward what matters most to their family. Take these six keys into your next seller conversation, educate first, and choose impact. Resources:<ul><li>Read <a href="https://kellerink.com/products/shift-leadership-edition" rel="nofollow">SHIFT: How Top Real Estate Agents Tackle Tough Times</a> by Gary Keller, Dave Jenks, and Jay Papasan</li><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

340. How to Win the Pricing Conversation Before the CMA

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/8/30/10/efc42d33-9179-49f9-a09c-5ef9ff294c4d__create_urgency_in_a_shifting_market__18.35.2_.mp3

When buyers and sellers are scared to make the wrong move, waiting can feel like the safest option. But in a shifting market, waiting isn&#39;t neutral. The market keeps moving, inventory changes, carrying costs add up, and opportunities can disappear.In this episode, we&#39;re sharing six ways great agents create real urgency without relying on pressure or manipulation: create clarity, understand motivation, show the cost of waiting, take charge, ask great questions, and create momentum through action. We also talk about why fear often shows up as procrastination, how to uncover what a client really wants, and why strong leadership can give people the confidence to make informed decisions in an uncertain market.If you lead buyers, sellers, or a sales team, this episode will help you create clarity, build trust, and guide people toward the next right step. Resources:<ul><li>Check out <a href="https://getringo.com/" rel="nofollow">Ringo</a></li><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

339. 6 Ways to Create Urgency In a Shifting Market

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/8/24/2/4602d709-3109-4ce6-9f3a-bd367ef25146_338_-_your_minimum_success_standards__16.56.6_.mp3

The business you tolerate is the business you create. So are the expectations inside your company actually standards, or are they just preferences? In this episode, we’re breaking down what makes a business standard real: it’s clearly defined, consistently communicated, regularly measured, and backed by accountability when the expectation isn’t met. We share examples from our own businesses across communication, customer experience, sales, team performance, culture, and financial operations, including response times, client updates, lead follow-up, weekly scorecards, spending limits, and even cell phones in meetings. We also dig into the harder part: actually holding the standard. We talk about modeling expectations as leaders, building standards into systems and workflows, addressing missed commitments without making every conversation punitive, and figuring out whether a performance issue comes down to clarity, skill, capacity, or willingness. Standards should create consistency, not rigidity, and strong accountability can help your people achieve the goals they committed to in the first place. Your culture is ultimately shaped by what you consistently reward, correct, and tolerate. Start with the standards that matter most, hold them well, and build from there. Resources:<ul><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

338. How to Set Standards That Protect Your Business

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/8/16/15/14b2788a-9b77-4638-b34e-8c2c0a300872__mistakes_that_are_costing_you_money__16.54.3_.mp3

What if the thing costing you your next commission check isn&#39;t the market, but the way you&#39;re negotiating?  In this episode, we&#39;re breaking down seven mistakes that can leave money on the table and keep good deals from coming together. We talk about why our job is to solve problems instead of predict the future, why the first buyer deserves more attention than most sellers realize, and how even a small counter can keep valuable momentum alive.  We also dig into the communication habits that separate professionals from everyone else. That means knowing when to put down the text thread and pick up the phone, negotiating the entire deal instead of fixating on price, and helping emotional clients slow down long enough to make informed decisions. And when a transaction hits a roadblock, we share why curiosity and creative problem-solving can uncover options that aren&#39;t always obvious, from seller concessions and rate buydowns to occupancy agreements and alternative terms.  If you want to put more deals together, create better outcomes for your clients, and keep more opportunities from slipping away, these are negotiation skills worth practicing.  Resources:<ul><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

337. 7 Real Estate Negotiation Mistakes That Are Costing You Money

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/8/8/10/2815bdcf-dcda-4741-a8e9-1a929f1cd20a_36_-_is_your_business_your_identity___17.40.9_.mp3

When someone asks who you are, how quickly does your answer turn into what you do? As entrepreneurs, we invest so much time, energy, emotion, and financial risk into our businesses that the line between our work and our identity can quietly disappear. In this episode, we’re talking about what happens when business ownership shifts from an assignment into an identity. We share the warning signs we’ve experienced ourselves, including tying our moods to sales, feeling personally rejected when an employee leaves, losing touch with our interests outside of work, and resisting the delegation our businesses need to grow. We also explore the costs of identity fusion, from achievement addiction and defensiveness to burnout and creating a ceiling on the business. Then, we walk through three exercises to help you reconnect with who you are beyond your titles, income, accomplishments, and family roles. You’ll learn how to identify the qualities that have always been part of you, imagine what would remain if the business disappeared, and use language that separates the role you serve from the person you are. Your business was never meant to carry the weight of proving your worth. When your identity is secure, you can lead, rest, experiment, and grow from wisdom instead of fear. Resources:<ul><li>Read <a href="https://timothykeller.com/books/every-good-endeavor" rel="nofollow">Every Good Endeavor by Timothy Keller</a></li><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

336. Is Your Business Your Identity?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/8/2/5/7b438fcd-78e7-4a18-a548-caede2d89ca3_ting_what_matters_while_growing_fast__19.58.4_.mp3

What season are you in, and does the way you&#39;re running your business actually honor it?  In the final episode of our scaling series, we&#39;re talking about how to grow without dropping the glass balls in your life. Work is often a rubber ball: a lost client, delayed project, or missed opportunity can bounce back. Our health, family, friendships, faith, and mental well-being may not recover as easily when they&#39;re repeatedly neglected.  We share a simple framework for planning around the seasons ahead instead of waiting until life forces us to react. We walk through how to identify the season your family, business, and health are entering, choose what cannot be neglected, and build the right support before a crisis arrives. We also discuss communicating temporary sacrifices to your family, creating margin, protecting recovery time, asking for help, and letting go of the pressure to keep every part of life perfectly balanced.  Your calendar tells the truth about what you&#39;re prioritizing. Our goal is to help you build a business that can grow through new babies, aging parents, health challenges, transitions, launches, and every season in between, while still supporting the bigger life you set out to create. Resources:<ul><li>Read <a href="https://www.penguinrandomhouse.com/books/313183/the-body-keeps-the-score-by-bessel-van-der-kolk-md/" rel="nofollow">The Body Keeps the Score by Bessel van der Kolk</a></li><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

335. Scaling Through Seasons: Protecting What Matters While Growing Fast

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/7/27/6/a73cc8ae-2abe-4954-9ee2-5e2b034886fb_334.gary_keller_interviews_sarah_reynolds.mp3

What does it really take to build a billion-dollar sales organization and still have a big life? In this special episode of Empire Building, Gary Keller steps in as host to interview one of the show’s own hosts, Sarah Reynolds. Together, they look back at Sarah’s journey from joining her mom in real estate at 21 to helping build EmpowerHome into an organization that has produced more than $1 billion in annual sales volume in each of the past three years. Sarah gets very practical about what made that growth possible. She talks about learning how to get buyers and sellers to raise their hands, building strong lead generation and inside sales systems, following up for the long haul, and tracking the numbers closely enough to make the business predictable. She also breaks down the five pillars of trust and explains why agents have to know how to convert people who do not already know, like, and trust them. But this conversation is about more than business growth. Sarah opens up about the years when everything felt like it depended on her, what changed when she stopped trying to carry every problem herself, and how protecting her health and family actually helped her people grow. You will hear a lot of honest lessons about leadership, delegation, focus, and why building a big business should never require giving up the life you are building it for.  Resources:<ul><li>Read <a href="https://kellerink.com/products/the-millionaire-real-estate-agent?utm_source=chatgpt.com" rel="nofollow">The Millionaire Real Estate Agent by Gary Keller, Dave Jenks, and Jay Papasan</a></li><li>Learn more about <a href="https://empowerhome-team.com/" rel="nofollow">EmpowerHome</a></li><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

334. Gary Keller Interviews Sarah Reynolds: The Leadership Playbook Behind a Billion-Dollar Team

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/7/20/3/a77fcec0-7ef3-4c3e-92f2-3fff8112bd2b_nergy_high_when_transaction_are_down__17.35.1_.mp3

A slower market can feel heavy, especially when your team is tired, transactions are down, and every deal takes more skill, patience, and emotional energy than it used to. In this episode, we’re talking about how to lead through a weird real estate market without losing your people, your energy, or your mission. We share what we’re seeing in Austin and Dallas-Fort Worth, why shifting inventory and affordability are changing the way agents have to lead, and how to spot the signs that your team’s energy may be eroding. We talk about the difference between pushing activity and reconnecting people to meaning, why one-on-one conversations matter more in a hard market, and how personal finances, retention conversations, role play, and small wins can help your people stay in the game. This is a conversation for every leader who feels like they’re carrying a lot right now. Your skills are needed more in a hard market, and when you lead with clarity, care, and consistency, you can help your team build confidence again. Resources:<ul><li><a href="https://www.amazon.com/SHIFT-Estate-Agents-Tackle-Tough/dp/B001TY8DHS/ref=sr_1_1?crid=21FBJ8FTVPAQE&dib=eyJ2IjoiMSJ9.uQKf7-qIJx-NMpwOcuNzXMwuRakMaMUPpL8U8ue45_ah1UyFDUqvWficvc4ZhyWLKoY5OGp-7GB8LUPKVNaFtPqmYja5bfSGbVhOgNUwEDE.4FkVb7RUQ0qqUsZVl-sTEIAn_43dnfFyPpLE3NgmFMw&dib_tag=se&keywords=shift+by+gary+keller&qid=1782948598&sprefix=shift+by+gary+ke%2Caps%2C633&sr=8-1" rel="nofollow">Read SHIFT by Gary Keller</a></li><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

333. How to Keep Your Team's Energy High When Deals Are Down

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/7/10/20/ce316ac0-d6f8-4253-a8e9-856ad6fba0ab__be_with_money__5_question_to_find_out__13.29_.mp3

Are you building wealth in a way that actually fits the season of life you’re in? In this episode, we’re talking about money, risk, cash flow, and the questions that help us decide whether we’re still on the right path or ready for a new one. Wendy and Seychelle share the lessons they’ve learned from starting with very little, investing in real estate, taking risks that worked, and taking a few that absolutely did not. We talk about the difference between building equity and building cash flow, how to know your unfair advantage, why every investment comes with a hidden time tax, and why “enough” may look different in each chapter of life. Whether you’re just beginning your wealth-building journey or reevaluating the strategy you already have, these five questions will help you get more intentional with your money, your time, and your next move. Build the wealth, protect what matters, and keep moving toward a bigger life. Resources:<ul><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

332. Where Should You Be With Money? 5 Questions to Find Out

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/7/5/15/4f343b74-afae-4b6a-b347-263bf5aff897_being_the_leader_to_building_leaders__21.50.6_.mp3

Have you ever realized your business is growing, but your leadership structure is not? In this episode, we’re continuing our scaling series with Sarah Reynolds and Kymber Lovett-Menkiti to talk about one of the hardest shifts in business: moving from being the leader everyone depends on to building leaders who can carry the mission forward. We get honest about the moments when we became the bottleneck, the pain of leading too many people directly, and the mistakes that come from promoting great performers before they are ready to lead. We talk about why every leader has a capacity limit, how your job changes as the company grows, and why leadership has to be taught intentionally instead of assumed. We also dig into culture, hiring for heart, letting go of the need to be the hero, and what it really means to lead through multiplication instead of addition. If you’re trying to scale a business without burning out, this conversation will help you build the leaders who help you build the future. Resources:<ul><li><a href="https://brenebrown.com/book/dare-to-lead/" rel="nofollow">Read Dare to Lead by Brené Brown</a></li><li><a href="https://thewisemangroup.com/books/multipliers/" rel="nofollow">Read Multipliers by Liz Wiseman</a></li><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

331. Scaling Leadership: From Being the Leader to Building Leaders

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/6/29/8/90eccf4f-8cd7-42fa-8b07-4c01a54da8d9_asterv2_eb_330_-_anniversary_episode__18.47.5_.mp3

After six years, more than 300 episodes, and over 1.1 million downloads, we are taking a moment to celebrate the journey and reflect on the leadership lessons we have learned from each other along the way. In this episode, we talk about what makes each of us different as leaders, and why that difference matters. From Tiffany’s brave commitment to family-first leadership, to Kymber’s quiet strength and ability to build powerful rooms, to Sarah’s visionary belief and commitment, to Seychelle’s empathy and relentless problem-solving, to Wendy’s collaborative, selfless way of bringing people together, this conversation is a reminder that leadership does not have to look one way. We also share why authenticity and vulnerability have been non-negotiables for this podcast from the very beginning, how leadership grows when you lead more, and why the world needs more good leaders in families, teams, communities, businesses, and beyond. If you have ever wondered whether your leadership style is “right,” this episode is your permission to get curious, own your strengths, and keep growing. Resources:<ul><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

330. 6 Years of Empire Building: The Many Ways You Can Lead

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/6/20/10/511cb50e-4c07-412b-900b-3a3aa472593c_master_eb_329_-_heather_hope__13.33.2_.mp3

What if your business could grow without taking over every part of your life? In this episode, we’re joined by Heather Hope, founder of the Heather Hope Realty Group, business coach, real estate educator, wife, mom, investor, and former middle school teacher. Heather shares how she moved from teaching to real estate, learned to build predictable business through numbers, and found her way into coaching, training, and leading a team. We talk about the emotional weight of client service, why boundaries matter when you’re an empath in business, and how delegation can help you protect the parts of life that bring you the most joy. We also get into building multiple streams of income, bringing family into the business, teaching as lead generation, and giving yourself permission to get in the room before you feel fully “ready.” If you’ve ever wondered how to grow without losing your family time, your purpose, or your sense of fun, Heather’s story will give you both strategy and encouragement. Resources:<ul><li>Learn more about <a href="https://www.heatherhoperealtygroup.com/" rel="nofollow">Heather Hope Realty Group</a></li><li>Follow Heather Hope on Instagram: <a href="https://www.instagram.com/heatherhoperealty" rel="nofollow">@heatherhoperealty</a></li><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

329. Stop Waiting for the Tap on the Shoulder with Heather Hope

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/6/12/17/5049b5f3-a8cf-4c46-bbb3-5c8eb1e2a845_ou_re_surrounded_by_difficult_people__15.24.9_.mp3

Difficult people are part of leadership, business, parenting, marriage, and life. And as much as we may want to avoid them, the truth is that building a big business and an even bigger life requires us to learn how to handle hard conversations without losing our peace. In this episode, we’re talking about how to deal with difficult people with more clarity, curiosity, and emotional control. We share why avoidance rarely makes things better, how to examine your own DNA in the situation first, and why the “difficult person” may actually be a difficult situation. We also talk about the power of asking for perspective, choosing the right person to process with, and having private conversations that focus on solving the problem instead of winning the argument. We walk through practical tools like using “I” statements, restating what you heard, looking for the hidden need, moving to the same side of the table, and attempting to reach a real agreement. And when the conversation is over, we talk about how to discharge your own stress so you don’t carry it into the next room. If you’re leading people, raising kids, serving clients, or navigating hard relationships, this conversation will help you stay grounded while doing the brave work of communication. Resources:<ul><li>Read <a href="https://www.amazon.com/Fierce-Conversations-Achieving-Success-Conversation/dp/0425193373" rel="nofollow">Fierce Conversations by Susan Scott</a></li><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

328. Thrive Even When You’re Surrounded by Difficult People

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/6/6/16/92c5df7e-b4ff-4ac1-9705-ebc21b3334c7_ks_that_work_across_markets__part_2___14.55.8_.mp3

If your sales feel inconsistent, the problem may not be your people. It may be your process. In this episode, we’re continuing our scaling series with the next three sales playbooks every leader needs to build a team that can grow without depending on one person to hold it all together. We talk about creating a salesperson launch system, building a learning management system that keeps training consistent, and why recording everything can save your leaders from repeating the same conversations over and over again. We also dig into tracking the full conversion pipeline, from leads to conversations to appointments to agreements to closings, so you can see exactly where the breakdown is happening and coach with clarity. Then we talk about the non-negotiable rhythm of coaching, training, and shared learning. You’ll hear how group coaching, role play, Slack conversations, and public wins can create a culture where questions are celebrated and knowledge compounds across the whole team. If you’re ready to scale sales with more consistency, this conversation will help you find the weak spot, build the system, and lead your people with more intention. Resources:<ul><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

327. Scaling Sales: The Playbooks That Work Across Markets (Part 2)

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/5/29/6/db579742-3da4-4982-b632-3d242efeb755_books_that_work_across_markets__part_1__18.09_.mp3

If scaling sales feels like adding more people, more leads, and more pressure, this episode is your reminder to slow down and build the system first. Because more volume without a repeatable process usually creates more chaos, not more freedom. In this episode, we continue our scaling series with Sarah Reynolds and Kymber Lovett-Menkiti to talk about the first three playbooks for scaling sales across markets. We dig into why every client type needs its own defined conversion process, how documented conversations and dialogues create confidence for your team, and why follow-up systems are where sales are often won or lost. We also talk about the danger of building a brand that depends on one person, the power of automations inside your CRM, and why “hope” is not a follow-up strategy. Whether you are leading a real estate team, growing a sales organization, or trying to get yourself out of being the whole system, this conversation will help you create clarity your people can actually follow. Stay tuned for part two, where we continue the sales scaling playbook. Resources:<ul><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

326. Scaling Sales: The Playbooks That Work Across Markets (Part 1)

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/5/24/20/0bc42b8b-85d0-4f69-849f-8c305cf98528_masterv3_eb_325_-_kristen_bernard__16.04.7_.mp3

What does it really cost to build a big business? In this episode, we sit down with Kristen Bernard, leader of the EmpowerHome Team in Charlotte, for a candid conversation about growth, boundaries, motherhood, blended families, and building success without sacrificing the people who matter most. Kristen shares what changed when she decided she would no longer build something professionally that cost her personally. We talk about the boundaries that protect her family time, from Tuesday night dinners to technology check-ins, and why those boundaries have not cost her momentum. They have helped her lead better. We also dig into what it looks like to parent teenagers, create open communication, build trust, and stay present during a season that requires more emotional availability than ever. This conversation is for every high achiever who feels like stepping back might make the business fall apart. Kristen reminds us that boundaries are not selfish. They are leaders. And sometimes the smallest boundary, like one protected dinner a week, can become the start of a bigger life. Resources:<ul><li>Learn more about <a href="https://kristenbernard.kw.com/" rel="nofollow">Kristen Bernard</a></li><li>Learn more about <a href="https://empowerhome-team.com" rel="nofollow">EmpowerHome Team Charlotte</a></li><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

325. What Boundaries Really Make Possible with Kristen Bernard

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/5/18/4/03eda6e9-aeab-4539-a6e1-87c2ba1b1302_o_this_before_you_learn_one_more_thing__15.42_.mp3

Ever feel like you are learning everything and still not moving forward? We get it. Between books, webinars, conferences, coaches, AI updates, market shifts, and the constant pressure to keep up, it is easy to mistake consuming information for making progress. In this episode, we are unpacking four lean learning shifts inspired by Pat Flynn’s book Lean Learning: learn less and apply faster, use short sprints to create breakthroughs, create pressure on purpose, and reconnect to your why before you drift too far off course. We talk about the difference between just-in-time learning and just-in-case learning, why action reveals the gaps faster than another class ever could, and how deadlines can help you build capability and confidence. We also share real examples from investing, hiring, AI automation, team leadership, health, and business planning. Whether you are stuck in research mode, waiting until you feel ready, or climbing a mountain you are not sure you even want anymore, this conversation will help you stop collecting ideas and start executing on what you already know. Resources:<ul><li>Read <a href="https://www.simonandschuster.com/books/Lean-Learning/Pat-Flynn/9781668027646" rel="nofollow">Lean Learning By Pat Flynn</a></li><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

324. Do This Before You Learn One More Thing

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/5/8/18/a1f805d5-39a9-44b9-b0ae-c48b11e6bfcb__ever_get_good___how_to_push_through__11.46.5_.mp3

Ever stare at the phone knowing the next call could grow your business, but still find every reason not to make it? We’ve been there, and in this episode, Wendy and Kymber revisit one of our most popular conversations: overcoming call reluctance. We talk about what call reluctance really is, why it is not laziness or lack of motivation, and how fear, shame, embarrassment, anxiety, and rejection sensitivity can quietly stop salespeople before they ever get good. We also dig into why the phone still matters, especially in a world full of texts, DMs, and AI, and why real connection is becoming even more valuable. Then we break down 10 practical ways to push through, including repetition, mastering your tools, asking better questions, knowing the problem you solve, building your bunker, finding a mentor, serving instead of selling, gamifying the no’s, doing worst-case-scenario prep, and using the timer method. If you’ve ever felt stuck before a call block, this episode will help you trade avoidance for action and build confidence one rep at a time. Go make the call. We’re cheering you on. Resources:<ul><li>Read <a href="https://www.amazon.com/Psychology-Sales-Call-Reluctance-Earning/dp/0935907076" rel="nofollow">The Psychology of Sales Call Reluctance: Earning What You’re Worth in Sales</a></li><li>Check out Her Best Life: <a href="https://www.herbestlife.com/" rel="nofollow">www.herbestlife.com</a></li><li>Learn more about <a href="https://www.herbestlife.com/empirecircle" rel="nofollow">Empire Circle </a></li></ul> Connect on Instagram:<ul><li>Seychelle Van Poole: <a href="https://www.instagram.com/seychellevp" rel="nofollow">@seychellevp</a></li><li>Sarah Reynolds: <a href="https://www.instagram.com/sarahreynoldsoji" rel="nofollow">@sarahreynoldsoji</a></li><li>Wendy Papasan: <a href="https://www.instagram.com/wendypapasan" rel="nofollow">@wendypapasan</a></li><li>Kymber Lovett-Menkiti: <a href="https://www.instagram.com/kymbermenkiti" rel="nofollow">@kymbermenkiti</a></li><li>Tiffany Fykes: <a href="https://www.instagram.com/tiffanyfykes/" rel="nofollow">@tiffanyfykes</a></li></ul> Produced by <a href="https://novapodcasting.com/" rel="nofollow">NOVA</a> This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not  Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

323. Why Most Salespeople Quit Before They Ever Get Good & How to Push Through

If you strive to grow a bigger business, find a bigger purpose, foster bigger relationships, and lead a bigger life, you are an Empire Builder—and this show is for you!

It’s no secret that business owners face a unique set of challenges, often juggling marriage, parenthood, and career aspirations. Empire Building brings together five influential women who are unapologetic in their goals to build big businesses and live big lives. Another common goal? Helping others do the same.

Tune in for authentic, unfiltered conversations with Wendy Papasan, Seychelle Van Poole, Sarah Reynolds, Kymber Lovett-Menkiti, and Tiffany Fykes, as they invite you to be a part of their journey.