How to Keep Members Motivated

https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More Members

Engagement isn’t the goal - progress is.

In this episode, Shana shares the Progress Wheel, a simple framework for helping members not only take action when they first join a program or community, but continue making progress long after they get started.

In this episode, you’ll learn:

• Why progress matters more than engagement when it comes to keeping members involved
• The five parts of the Progress Wheel
• Why having a clear purpose helps people understand what they are working toward
• How to give members a clear path without overwhelming them with the entire journey
• Why focusing on the best next step can help members take action

Is your purpose clear? Do your members know their next step? Are they taking action? Can they see their progress? And are you giving that progress the attention it deserves?

When people can see that they’re moving forward and when that progress is recognized and connected back to the bigger purpose, it becomes much easier to keep the momentum going.

Additional Resources:

Want expert help mapping out your member journey and setting up feedback loops that actually work? Apply for my high-level membership consulting program, Retain: https://joinretain.com

Listen on the go? Subscribe to the podcast for more membership retention strategies:

Apple, or Spotify

Make sure to subscribe for more strategies on keeping members engaged and growing your recurring revenue!

Learn how to work with Shana: https://www.shanalynn.com/

Connect with Shana: https://www.instagram.com/shanaspeaks

Watch on YouTube: https://www.youtube.com/@communitycultivated