Is real estate marketing an expense? Or is it an investment?
If signing up for social media is free and paid ads are cheap, why would you ever set a real marketing strategy? In episode 014 of the podcast, we talk (rant?) about why Realtors need to formulate a marketing plan and a marketing budget. If you plan on being in the real estate industry for the next 5+ years, this episode will serve as a reality check and details why you must, must, MUST accept that marketing is an investment and NOT an expense.Â
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ABOUT THE CANADIAN REAL ESTATE MARKETING PODCAST
The Canadian Real Estate Marketing Podcast is a monthly podcast that tackles the best techniques and strategies for Canadian real estate agents that want to grow their business using digital media, specifically digital video.
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