The Gutsiest Brands podcast is a show dedicated to truly understanding how bold, empathetic, and pioneering brands find their way in a hyper-competitive world.
In every episode we speak to a different innovative brand leader to learn about what makes them successful, what brands they think are gutsy, and to learn a little bit about who they really are.
After Lauren spent 15 years suffering from infections from menstrual products, she decided to change the status quo, not just for herself, but for menstruators everywhere. She set out to create period products that were more innovative, sustainable, and made for the 21st century.
Lauren frequently speaks on women’s health and entrepreneurship, and has been featured in TechCrunch, The New Yorker, Wired, The Washington Post, and NP.
Lauren is a member of YPO and a graduate of Y Combinator. She gives back to her startup roots by mentoring entrepreneurs through both organizations, as well as with the Norrsken Foundation.
Prior to founding The Flex Co., Lauren spent over a decade marketing leading consumer brands for companies including Coca-Cola, Upwork, and IMB, as well as advocating for issues she’s passionate about. She was the first in her family to graduate college, working full-time to earn her business degree from Georgia State University.
Lauren embodies gutsiness. Today, she’ll talk about why her path to entrepreneurship, the obstacles success comes with, expanding from direct-toc-consumer to mainstream retail, and how she convinced people who don’t menstruate to get behind her product.
Kick back and enjoy another episode of the Gutsiest Brands podcast!
To learn more about what it means to be gutsy, check out the Gutsiest Brands webpage.
Check out Lauren’s recommended song, and songs picked by our previous guests, by visiting the Spotify – Gutsiest Brands Podcast Playlist. Be sure to like, follow and share!