#39 The New GTM Playbook Is Already Here w/Jonathan Kvarfordt

Jonathan Kvarfordt breaks down how AI is rebuilding revenue teams from the inside out. From sales prep and content strategy to agent workflows and AI-driven buyer journeys, he shows what it takes to move from random experimentation to real operational lift. If you want to know how top GTM teams are actually using AI right now, this episode is your field guide.