S5E5: Career Growth Is All About Learning Where You Can Have An Impact feat. Amy Frampton
26m | Oct 26, 2023This season, we are focusing on the experience of women in the workplace – especially here in Utah. And today, we are exploring the experience of women in leadership positions in particular. Why is this so important? According to a recent study published by Wallet Hub, Utah ranks 48th in the nation when it comes to women’s representation in executive leadership positions.
Here to talk about her experience as a woman in the C-suite is Amy Frampton. Amy is the Chief Marketing Officer at NoFraud, the leader in eCommerce Fraud Prevention and Revenue Protection. She also served as Head of Marketing at BambooHR and Vice President of Product Marketing at SmartSheet. Amy is a proud graduate of the U and is passionate about mentoring young women on their own college and career journeys.
Amy and host Frances Johnson discuss speaking up to make an impact for yourself and the women who come after you, remembering women are not a homogenous group, pressure testing our thinking, and how a good mentor can change your career journey.
Eccles Business Buzz is a production of the David Eccles School of Business and is produced by University FM.
Episode Quotes:
The role of mentors in academic and career success
10:35: People that are willing to give you their time are our mentors. Sometimes, it's an explicit corporate program where every executive is supposed to mentor X number of people, and every person that's identified as high potential is supposed to have many mentors, and those can work great because they facilitate introductions. They kind of help all of us understand the importance of mentorship, but a lot of it has just been, for me, really organic for people, men and women, that I've worked with that have been willing to take the time. To say, "Hey, here's something to think about," or why don't you run that by me before you go through it with everybody else?
How empathy empowers women to shape inclusive culture
19:04: All of us need empathy. And I think as women, we can model that and hopefully help change the culture that allows everyone, no matter the space they come from, to be their whole selves and have an impact on the business. I just think there's a real opportunity for all of us to grow in that way, and that women can leave that in a lot of ways and help change the culture.
How do you distinguish a great mentor?
11:55: Great mentors give you time and understand the value of bringing new people into conversations and helping them find their place and their voice.
On pressure testing your thinking
19:17: The more diversity you can get in a room to test ideas from different perspectives, whether that is finance testing this from their perspective, a person of color testing this from theirs, or a different gender testing this from theirs, whatever it is, the more testing we can do before we go to market. This is so important to the great running of a business, from my perspective, to great marketing and to helping your salespeople know how to go out and talk to folks. All of that is lifted by diversity of questioning and thought.
Why are women's unique perspectives important in executive leadership?
05:43: Women aren't all the same. Men aren't all the same. Humans aren't all the same. It's always hard when someone says, Well, women bring this, right? Because we all bring different things, but I do think that what we know from brain chemistry is that women do have the ability to look across kind of situation and see all of the dots and connect them in a really unique way, and to have empathy and understanding of where people are coming from, that is often something that women are good at. And then we just bring our own perspectives from where we are, whether we're moms or grandmothers or in marketing.
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