SHOW / EPISODE

episode 7: Pet influencers

16m | Jun 6, 2025

Why are we so obsessed with cute pets on social media? 🐶🐱

From Doug the Pug to Grumpy Cat, pet content has become a massive global phenomenon — but is there more behind the likes and views?

In this episode, we explore:

• What exactly is “pet content”?

• Why do millions fall in love with cute pet videos?

• How animals became influencers with real income and fame

• The emotional, social, and even ethical implications behind the scenes

Join us for Part 1 of our 4-part series examining the booming world of online pet content — from adorable to concerning, and everything in between.

🎧 Stay tuned for future episodes on animal welfare, commercialization, and how we can enjoy content responsibly without compromising the wellbeing of our furry friends.

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