SHOW / EPISODE

Storytelling helps us become better leaders - Zoe Arden, Story-centred Leadership

35m | Aug 11, 2026

In this episode of Lead with Storytelling, host Sochi Azuh sits down with leadership coach, author, and University of Cambridge Institute for Sustainability Leadership Fellow Zoƫ Arden to discuss her book, Story-centred Leadership.


Together, they explore why leadership begins with listening, how stories create trust and shared purpose, and why authentic leadership is about living the stories we tell—not simply communicating them.


In this conversation, you'll hear about:


šŸ“Œ ZoĆ«'s personal journey and the inspiration behind Story-centred Leadership

šŸ“Œ Why empathy and story listening are foundational to leadership

šŸ“Œ The difference between authentic and performative storytelling

šŸ“Œ Aligning personal values with organisational purpose

šŸ“Œ The five-stage Story-centred Leadership framework

šŸ“Œ Why curiosity and meaningful conversations create lasting influence

šŸ“Œ Leadership in an age of information overload and AI


If you're interested in leadership, communication, storytelling, or creating meaningful change, this conversation offers practical insights and thoughtful reflections for leaders at every level.


šŸ“˜ Story-centred Leadership by ZoĆ« Arden: https://zoearden.com/


šŸŽ™ļø Subscribe to Lead with Storytelling for more conversations with authors, scholars, and creative leaders exploring why stories matter.


If you enjoyed this episode, please like, comment, subscribe, and share it with someone who believes that storytelling matters.

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