A few weeks back, while listening to a particularly moving episode of a favorite podcast, tears slid down my cheek while I was pushing a stroller to the coffee shop. I recall driving home from work several years ago, and having a lifelong core belief shattered by a powerful podcast interview. I\u2019ve even had hysterical laughing fits while doing the dishes with headphones on and I\u2019m not usually very thrilled about doing the dishes.
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When people think about the types of media that have such emotional power, many think of cinematography, visual art, poetry, etc. For me, podcasts have a special place alongside these other forms of creative expression. They are more than a hobby or a distraction; podcasts have the power to move us<\/em>. As more and more podcast listeners are drawn to this moving medium, our team has found a growing community of podcast creators expressing themselves through audio. We\u2019ve spoken to journalists who are telling compelling narratives, we\u2019ve met niche experts whose independent podcasts delight a committed audience, and we know many creators who are just getting started in brewing an idea for their first show. Today, we\u2019re announcing RedCircle, a free community-driven podcasting platform that helps creators manage their content, analyze their reach, and grow their audiences together. With RedCircle, every podcaster gets free podcast hosting and powerful tools for analytics. It\u2019s everything you need to take your podcast to the next level, and it\u2019s completely free. At its core, RedCircle is all about improving the experience of the podcast creator. RedCircle\u2019s modern UI is designed to make the task of uploading and managing podcast content delightful. Need to import your podcast from another platform? It takes just a few clicks. Need help getting your podcast onto Apple or Google Podcasts? We\u2019ll guide you through it. Want to know how well your latest episode is performing in California vs. New York? We\u2019ve got you. You\u2019d expect such powerful tooling to come at a high cost. Other podcast hosts frequently charge $20-$75 a month for hosting if you have just a few episodes of content. At RedCircle, podcasters get all of our hosting tools for free<\/strong>. For us, the cost of bandwidth is very small. We believe that for creators, it should be zero. Through our beta program starting just a few weeks ago, we\u2019ve had hundreds of podcasters join the platform. Since then, we\u2019ve had thousands of episodes uploaded and millions of episode downloads. We\u2019ve been absolutely amazed by the diversity in the content, and we are so excited to see what our passionate and growing community of creators will share with the world. Many have asked, \u201cIf you\u2019re not charging for podcast hosting, how do you make money?\u201d RedCircle\u2019s business model differs from traditional podcast hosting companies. We don\u2019t want to make money from<\/em> creators<\/em>; we\u2019re making money with<\/em> creators<\/em>. For podcasts that grow big enough, RedCircle\u2019s dedicated sales team helps connect the podcasters with advertising partners. We\u2019ll share in the revenue when those connections are made and sustained. We only do well as a company when our creators do well. That\u2019s how we believe business should work. In the last few weeks since our public beta began, RedCircle has already generated thousands of dollars in revenue for our podcasters. We\u2019re just getting started.<\/p>\n\n\n\n RedCircle was founded by myself, Mike Kadin, and Jeremy Lermitte. Prior to RedCircle, we helmed Uber\u2019s marketing technology team, used by thousands of Uber marketers around the globe. Together, we built the systems and products that facilitated billions of interactions over email, SMS, push notifications, voice calls, and more. After founding RedCircle, we\u2019ve been joined by several ex-Uber engineers and colleagues. At Uber, we all learned how to build products that take the complex and make them simple. Over the years there, we also had the opportunity to see how scaling a business can affect its culture. We were taught what worked and what didn\u2019t at Uber, and are ready to craft an organization based on those learnings. RedCircle is backed by amazing investors who know their way around the space. Our $1.5M initial investment was led by Roy Bahat at Bloomberg Beta. We\u2019re also backed by MathCapital, S28 Capital, and a truly amazing collection of angel investors that includes 9 of the best operators from Uber.<\/p>\n\n\n\n We\u2019re just getting started. We see so much friction for podcasters, and we intend to make each and every element of their work as seamless as possible. We see opportunities to help by improving audio editing, improving discovery and distribution, as well as monetization. Stay tuned, we\u2019re excited to bring the podcast community several more exciting tools to help them be heard. A few weeks back, while listening to a particularly moving episode of a favorite podcast, tears slid down my cheek while I was pushing a stroller to the coffee shop. I recall driving home from work several years ago, and having a lifelong core belief shattered by a powerful podcast interview. I\u2019ve even had hysterical […]<\/p>\n","protected":false},"author":1,"featured_media":63,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/posts\/54"}],"collection":[{"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/comments?post=54"}],"version-history":[{"count":6,"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/posts\/54\/revisions"}],"predecessor-version":[{"id":66,"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/posts\/54\/revisions\/66"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/media\/63"}],"wp:attachment":[{"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/media?parent=54"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/categories?post=54"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/tags?post=54"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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<\/p>\n\n\n\nWe believe that every podcast creator has incredible stories to tell, and we\u2019re here to help them be heard<\/em>.
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<\/p>\n\n\n\nA Platform For Creators<\/h3>\n\n\n\n
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<\/p>\n\n\n\nWhat\u2019s the catch?<\/h3>\n\n\n\n
<\/p>\n\n\n\nWho\u2019s Behind RedCircle<\/h3>\n\n\n\n
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<\/p>\n\n\n\nWhat\u2019s Next?<\/h2>\n\n\n\n
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