{"id":1378,"date":"2025-07-23T07:55:00","date_gmt":"2025-07-23T14:55:00","guid":{"rendered":"https:\/\/redcircle.com\/blog\/?p=1378"},"modified":"2025-07-22T16:44:24","modified_gmt":"2025-07-22T23:44:24","slug":"why-you-need-a-transcript-for-your-podcast","status":"publish","type":"post","link":"https:\/\/redcircle.com\/blog\/why-you-need-a-transcript-for-your-podcast\/","title":{"rendered":"Why You Need a Transcript for Your Podcast"},"content":{"rendered":"\n<p>Transcripts for podcasts have been around almost as long as podcasting itself. Having a transcript for your show not only provides more accessibility to your audience, but it also allows you to reach new audiences in new ways!&nbsp;<\/p>\n\n\n\n<p>And with the adoption of AI in the podcast industry, it\u2019s never been easier to add a transcript to your show!<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\" \/>\n\n\n\n<h4>The Many Benefits of Transcriptions<\/h4>\n\n\n\n<p>Transcripts offer a variety of ways to grow and engage with all kinds of audiences, not just audio-focused folks. You can utilize the written word to reach new potential listeners, helping not only your podcast grow but also directly impacting potential partnerships!<\/p>\n\n\n\n<h6><strong>Transcripts Make Your Show More Accessible<\/strong><\/h6>\n\n\n\n<p>Adding a transcript for each episode creates a more inclusive experience for <em>all<\/em> of your audience. According to the <a href=\"https:\/\/www.who.int\/news-room\/questions-and-answers\/item\/how-to-be-hearing-loss-friendly#:~:text=Nearly%2020%25%20of%20people%20experience%20some%20degree%20of%20hearing%20loss\" target=\"_blank\" rel=\"noreferrer noopener\">World Health Organization (WHO)<\/a>, 20% of people in the world experience some level of hearing loss. That\u2019s 1.6 billion people! Providing a transcript for your podcast allows listeners experiencing hearing problems to engage with your content. You\u2019re not only widening your own audience but can serve as an example for other podcasters to follow!<\/p>\n\n\n\n<h6><strong>Transcripts Can Help Your Show Grow<\/strong><\/h6>\n\n\n\n<p>The internet is heavily biased toward keywords. Even Google\u2019s search rankings are based on keywords. Having a transcript tied to your show helps to populate your podcast in search results. As shown in <a href=\"https:\/\/redcircle.com\/blog\/podcasting-seo-tips-to-help-grow-your-podcast\/\" target=\"_blank\" rel=\"noreferrer noopener\">our SEO tips blog<\/a>, thoughtful keywords can help increase your discoverability chances, which helps you reach a larger audience and pull in downloads.<\/p>\n\n\n\n<h6><strong>Transcripts Can Be Turned Into Content<\/strong><\/h6>\n\n\n\n<p>Having transcripts for all of your episodes makes it <em>incredibly easy<\/em> to create new content for new channels. You can pick out specific parts of your episode to turn into blog articles, or highlight topics in your newsletter, or heck, you could even <a href=\"https:\/\/redcircle.com\/blog\/beyond-the-mic-how-dateable-turned-their-podcast-into-a-published-book\/\" target=\"_blank\" rel=\"noreferrer noopener\">create an entire book<\/a> with the content compiled from your transcripts!<\/p>\n\n\n\n<p>You can spend less time thinking about what to write and simply edit the words you\u2019ve already said!<\/p>\n\n\n\n<h6><strong>Transcripts Can Better Your Partnerships with Advertisers<\/strong><\/h6>\n\n\n\n<p>Going above and beyond when it comes to Host-Read ads is a surefire way to impress brands and secure renewals. Ensuring that you add relevant information related to Host-Read advertisements in your transcripts creates another opportunity to share more about the product you\u2019re advertising. Brands are highly appreciative of podcasters who put their all into the campaign.<\/p>\n\n\n\n<h4>How RedCircle Handles Transcriptions<\/h4>\n\n\n\n<p>There are <strong>two ways<\/strong> podcasters on RedCircle can add transcripts to their show. The first is by <a href=\"https:\/\/support.redcircle.com\/how-to-add-a-transcription\" target=\"_blank\" rel=\"noreferrer noopener\">adding your own pre-written transcript<\/a> in your episode settings. Podcasters simply drop a link to their transcript in their episode settings, which is then made available on their RSS Feed.\u00a0<\/p>\n\n\n\n<p>The second way is to use <a href=\"https:\/\/support.redcircle.com\/how-to-generate-episode-transcriptions\" target=\"_blank\" rel=\"noreferrer noopener\">our episode transcription generation feature<\/a>, which utilizes AI to generate a full transcription of your episode in mere minutes! These transcripts are completely editable, too! So, you\u2019re not stuck with any mistakes that might occur in the transcription.<\/p>\n\n\n\n<p>Our RSS Feeds populate the same Transcript Tag no matter <em>how<\/em> you add your transcription. Any platforms that support this Transcript Tag should then be able to provide your transcription to your audience.<\/p>\n\n\n\n<h4>Share Your Transcripts with the World<\/h4>\n\n\n\n<p>Most of the major listening platforms support the Transcript Tag and will populate your transcript for your listeners. You\u2019ll want to make sure that these listening platforms know you\u2019re providing a transcript, though!<\/p>\n\n\n\n<p>For Apple Podcasts, you simply need to mark in your Apple Podcasts Settings that your show has a provided transcript. See <a href=\"https:\/\/podcasters.apple.com\/support\/5316-transcripts-on-apple-podcasts\" target=\"_blank\" rel=\"noreferrer noopener\">their Help article<\/a> for more.<\/p>\n\n\n\n<p>For Spotify, you\u2019ll need to manually upload your transcript on your Spotify for Creators dashboard. See <a href=\"https:\/\/support.spotify.com\/us\/creators\/article\/transcripts\/\" target=\"_blank\" rel=\"noreferrer noopener\">their Help article<\/a> for more details.<\/p>\n\n\n\n<p>Transcriptions are a powerful, yet often underutilized, tool. They can help you create new ways to engage with your audience, reach new listeners, and better your partnerships with brands. And with the addition of AI-generated transcripts, it\u2019s so much easier to take advantage of this feature!<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\" \/>\n\n\n\n<p>Interested in launching your show to new heights? See how RedCircle can help your podcast grow! We offer a 7-day free trial for all of our plans, which gives you the chance to explore our platform and what we can do for you. All without spending a dime.<br><\/p>\n\n\n\n<div class=\"hs-cta-embed hs-cta-simple-placeholder hs-cta-embed-153284447887\" style=\"max-width:100%;max-height:100%;width:150px;height:44.6875px\" data-hubspot-wrapper-cta-id=\"153284447887\">\n  <a href=\"https:\/\/cta-service-cms2.hubspot.com\/web-interactives\/public\/v1\/track\/redirect?encryptedPayload=AVxigLIejJ9Q%2FY%2BZ1aQgG%2FLHbEgHIHY8xtobRFISQ1AgPuLqoZqK2TTvzzspWhLROVru8KmHMJKixyXT2V4NTXp3E17ythT4TpQL5fDou6zKGt0bHZh0glyz%2FE34twYUs834TsAZxpw%2FLEijQIFekQGgDkHUxV8T6hv2Xsb28xvkHUvG&amp;webInteractiveContentId=153284447887&amp;portalId=21507950\" target=\"_blank\" rel=\"noopener\">\n    <img decoding=\"async\" alt=\"Sign Up\" loading=\"lazy\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/21507950\/interactive-153284447887.png\" style=\"height: 100%;width: 100%;object-fit: fill\" \/>\n  <\/a>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Transcripts for podcasts have been around almost as long as podcasting itself. Having a transcript for your show not only provides more accessibility to your audience, but it also allows you to reach new audiences in new ways!&nbsp; And with the adoption of AI in the podcast industry, it\u2019s never been easier to add a [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1380,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[6],"tags":[83,12,26,27,35,43,111,110],"_links":{"self":[{"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/posts\/1378"}],"collection":[{"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/comments?post=1378"}],"version-history":[{"count":1,"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/posts\/1378\/revisions"}],"predecessor-version":[{"id":1379,"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/posts\/1378\/revisions\/1379"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/media\/1380"}],"wp:attachment":[{"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/media?parent=1378"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/categories?post=1378"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/redcircle.com\/blog\/wp-json\/wp\/v2\/tags?post=1378"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}